Programmatic Account Strategist

Medium; Los Angeles (CA); On-site; USD 80,000 - 95,000; Full time

Job summary

A leading technology company in Los Angeles is seeking a Programmatic Account Strategist to support self-service customers in optimizing their use of a DSP platform. This position involves building client relationships, managing campaign performance, and educating clients on product features. The ideal candidate should have a background in programmatic advertising and a passion for client success. The role offers a competitive salary and excellent employee benefits including health insurance and unlimited PTO.

Benefits

Fully paid health insurance

Paid parental leave

Unlimited PTO

Qualifications

• 2-3 years of experience in a Programmatic or Account Management role.
• Solid understanding of programmatic advertising and DSPs.
• Outstanding troubleshooting and analytical skills.

Responsibilities

• Build strong client partnerships to assist with programmatic media buying.
• Expertise in managing client campaign performance.
• Proactively manage and optimize client campaigns within the platform.

Skills

Problem-solving

Client Education

Product Knowledge

Communication

Education

BS/BA or equivalent

Tools

HTML

SQL

JavaScript

Job description

Overview

WHAT YOU’LL DO

We’re excited to offer a high-impact opportunity on Viant’s Programmatic/Self-Serve DSP team for a Programmatic Account Strategist based in our Los Angeles office. In this client-facing role, you’ll serve as a trusted advisor and strategic partner to our self-service customers—empowering them to get the most out of our self-serve DSP platform. Your focus will be on driving platform adoption, educating clients on features and best practices, optimizing campaign performance, providing strategic recommendations, and ensuring overall client satisfaction.

This role is ideal for someone who thrives on solving problems, loves educating others, and brings strong product knowledge with an operational mindset. You should be comfortable owning workflows, speaking confidently in front of clients, and serving as a subject matter expert on our DSP’s capabilities and innovations. You’ll collaborate cross-functionally with Sales, Product Management, and Operations teams to deliver measurable success and foster long-term client relationships.

The Day-to-Day

• Build Strong Client Partnerships: Form close relationships with customers, serving as their trusted advisor and facilitator for programmatic media buying through the Viant DSP.
• Platform Expertise: Become an expert in the Viant Cloud and Viant DSP platforms, leveraging your knowledge to educate and empower customers at every stage of their journey.
• Campaign Oversight & Optimization: Proactively manage client campaign portfolios—overseeing performance and pacing, surfacing key insights, and ensuring best-in-class execution aligned with client goals.
• Client Enablement: Lead campaign launches and deliver ongoing training to help customers build trading expertise and gain independence within the platform.
• Strategic Recommendations: Offer data-driven recommendations to improve campaign delivery and results. Persistently troubleshoot issues and escalate technical challenges when needed.
• Industry & Product Insight Sharing: Act as a thought leader by sharing relevant Viant and industry updates, as well as identifying strategic opportunities in media buying and data activation.
• Cross-Functional Collaboration: Share client feedback and learnings with internal stakeholders to improve platform offerings and client experience.
• Growth & Retention: Support and grow existing client relationships by driving satisfaction, increasing platform adoption, and contributing to revenue and profit growth.
• Operational Excellence: Identify opportunities to enhance team-wide efficiency and scalability. Champion process improvements and automation initiatives that drive operational success.

Great to Have

• 2-3 years of experience in a Programmatic, Account Management, Account Strategist, Technical Services, Operations role
• Solidunderstanding of programmatic, ad tech, self-serve DSP's, SSP’s, PMP’s
• Outstanding troubleshooting, analytical, and problem-solving skills
• Demonstrable passion for learning new technologies
• Outstanding communication, project management, and presentation skills
• Excellent organizational skills; process-oriented, yet entrepreneurial and versatile mindset
• Great energy, confidence,and passion forworking in a fast-growing technology company which is helping transform the advertising industry
• Experience in Internet technologies such as HTML, SQL, JavaScript a plus
• BS/BA or equivalent; quantitatively-oriented degree a plus

LIFE AT VIANT

• Investing in our employee’s professional growth is important to us, but so is investing in their well-being. That’s why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more.

$80,000 - $95,000 a year

In accordance with California law, the range provided is Viant’s reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education.

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About Viant

Viant Technology Inc. (NASDAQ: DSP) is a leader in CTV and AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Viant’s omnichannel platform built for CTV allows marketers to plan, execute and measure their campaigns with unmatched precision and efficiency. With the launch of ViantAI, Viant is building the future of fully autonomous advertising solutions, empowering advertisers to achieve their boldest goals. Viant was recently awarded Best AI-Powered Advertising Solution and Best Demand-Side Platform by MarTech Breakthrough, Great Place to Work® certification and received the Business Intelligence Group’s AI Excellence Award. Learn more at viantinc.com.

Viant is an equal opportunity employer and makes employment decisions on the basis of merit. Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective hairstyles), religion, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, reproductive health decision making, gender, gender identity, gender expression, age, military status, veteran status, uniformed service member status, sexual orientation, transgender identity, citizenship status, pregnancy, or any other consideration made unlawful by federal, state, or local laws. Viant also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.

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