Program Manager: Proactive Customer Engagement & Adoption

Broadcom; Plano (TX); On-site; USD 90,000 - 144,000; Full time

Job summary

Broadcom is seeking an experienced Program Manager – Proactive Customer Engagement in Plano, TX to lead scalable customer engagement initiatives. You will partner with Technical Support to use insights and trends to drive proactive outreach, education, and health programs that reduce reactive support and boost product adoption.

The role requires 8+ years in program management or related fields, strong analytics, and the ability to influence stakeholders without direct authority.

Qualifications

• Bachelor's degree required with 8+ years in program management, tech support, or customer success.
• Experience designing cross-functional initiatives that deliver measurable business outcomes.
• Strong understanding of enterprise Technical Support operations and customer engagement strategies.
• Ability to analyze data, identify trends, and translate insights into actionable programs.
• Excellent organizational, communication, and presentation skills.
• Proven ability to influence stakeholders and drive initiatives without direct management authority.
• Strong project and program management skills with the ability to manage multiple initiatives simultaneously.

Responsibilities

• Develop and execute proactive customer engagement programs that improve customer success and product adoption.
• Identify opportunities to engage customers through targeted outreach, education, and health programs.
• Analyze support trends and metrics to identify recurring issues and preventative opportunities.
• Design programs that maximize product value while reducing avoidable support interactions.
• Establish objectives, plans, timelines, success metrics, and reporting for impact.
• Collaborate with Technical Support leadership to prioritize strategic initiatives.
• Develop repeatable frameworks for proactive customer engagement across teams.
• Monitor program effectiveness and refine initiatives based on feedback and data.
• Prepare updates and insights for Technical Support leadership and cross-functional teams.
• Champion a culture of proactive engagement and continuous improvement.

Skills

Program management

Data analysis

Stakeholder influence

Communication

Cross-functional collaboration

Education

Bachelor's degree

PMP or equivalent certification

Lean Six Sigma or equivalent

Tools

BI tools

Project management software

Agile tools

Job description

Broadcom is seeking an experienced Program Manager – Proactive Customer Engagement in Plano, TX to lead scalable customer engagement initiatives. You will partner with Technical Support to use insights and trends to drive proactive outreach, education, and health programs that reduce reactive support and boost product adoption.

The role requires 8+ years in program management or related fields, strong analytics, and the ability to influence stakeholders without direct authority.