Program Manager, Digital Marketing

Navisoft; Bellevue, Northern (WA, KY); Hybrid; USD 95,000 - 135,000; Full time

Job summary

Navisoft is seeking a Program Manager, Digital Marketing to lead the build and deployment of in-product marketing programs. You will validate, test, and coordinate with design, editorial, and relationship teams to create a cohesive marketing calendar.

The role requires hands-on execution, strong cross-functional collaboration, and the ability to drive strategic initiatives across platforms and campaigns. Bellevue, WA-based position with responsibility for marketing operations and automation.

Qualifications

• Strong program management experience leading cross-functional marketing programs.
• Proven ability to coordinate design, editorial and relationship management teams.
• Hands-on execution experience with marketing operations and HTML production.

Responsibilities

• Build and deploy in-product digital marketing programs with validation and testing.
• Coordinate cross-functional teams to create a cohesive marketing calendar.
• Kick off and drive strategic initiatives and prioritization.
• Oversee timelines and execution of business cases.
• Support marketing campaigns including segmentation, testing, QA.
• Provide best-practice oversight for automated campaigns.
• Report campaign performance across the customer lifecycle using data insights.
• Improve processes across platforms and optimize resources.
• Collaborate with teams and agencies to maximize client outcomes.

Skills

Program management

Digital marketing

Project management

Marketing operations

MS Excel

Campaign management

Marketing automation

Segmentation

Stakeholder management

Team management

HTML

Project management tools

Business process management (BPM)

Job description

Program Manager, Digital Marketing (ID: KK11DR11530)

Role: Program Manager, Digital Marketing

Description: This role involves hands-on coordination and execution of in-product digital marketing programs. The Program Manager will own the build and deployment of various marketing programs, including validation and testing. This role will require coordinating with various teams, including design, editorial, and relationship management, to create a cohesive marketing calendar.

Responsibilities:

• Build and deploy marketing programs, including validation and testing.
• Coordinate with cross-functional teams to create a cohesive marketing calendar.
• Kick off and drive strategic initiatives.
• Oversee business case prioritization, timelines, and execution.
• Perform and support marketing campaign efforts, including segmentation, HTML production, testing, and quality assurance.
• Provide best practice oversight and assistance in the design and setup of automated marketing campaigns.
• Report on campaign performance throughout the customer lifecycle using data insights.
• Improve processes across platforms.
• Collaborate with other teams and agencies to maximize resources for client support and successful outcomes.

Role: Program Manager, Digital Marketing

Description: This role involves hands-on coordination and execution of in-product digital marketing programs. The Program Manager will own the build and deployment of various marketing programs, including validation and testing. This role will require coordinating with various teams, including design, editorial, and relationship management, to create a cohesive marketing calendar.

Responsibilities:

• Build and deploy marketing programs, including validation and testing.
• Coordinate with cross-functional teams to create a cohesive marketing calendar.
• Kick off and drive strategic initiatives.
• Oversee business case prioritization, timelines, and execution.
• Perform and support marketing campaign efforts, including segmentation, HTML production, testing, and quality assurance.
• Provide best practice oversight and assistance in the design and setup of automated marketing campaigns.
• Report on campaign performance throughout the customer lifecycle using data insights.
• Improve processes across platforms.
• Collaborate with other teams and agencies to maximize resources for client support and successful outcomes.

Please note: F1 OPT candidates are not eligible for this role

Job ID: KK11DR11530

Required Skills

Program Management, Digital Marketing, Project Management, Marketing Operations, MS Excel, Campaign Management, Marketing Automation, Segmentation, Stakeholder Management, Team Management, HTML, Project Management Tools, Business Process Management (BPM)

Program Management Digital Marketing Project Management Marketing Operations MS Excel Campaign Management Marketing Automation Segmentation Stakeholder Management Team Management HTML Project Management Tools Business Process Management (BPM)