Product Specialist (Media Mixed Marketing/MMM)

Tinuiti; New York (NY); On-site; USD 95,000 - 105,000; Full time

Benefits offered by this job

Unlimited PTO

Healthcare

Retirement

Perks and Wellness

Parental Leave

Learning and Development

Job summary

Tinuiti is the nation’s largest independent full‑funnel marketing agency offering data‑driven growth. The MMM Product Specialist role bridges sales, data science, and client delivery, ensuring onboarding, model setup, and timely readouts with a focus on scalable automation and process improvements.

The role requires strong technical background, ability to interpret complex outputs, and effective communication with client facing teams, including executives. 100% remote work is supported.

Qualifications

• Strong background in data analysis, statistics, or a related technical field and ability to explain model outputs to diverse audiences.
• Ability to manage multiple engagements, build timelines, and coordinate cross-functional partners without direct authority.
• Comfort handling messy data and translating it into clear, actionable insights for stakeholders.
• Clear communication of the rationale behind decisions to internal teams and external clients, including executives and data scientists.
• Demonstrated ownership mindset, proposing solutions and driving projects with minimal hand-holding.
• Experience collaborating with model builders on technical hand-offs and QA.
• Comfort with client-facing interactions at C-levels and with technical decision-makers.
• Proficiency in using AI tools and automation to improve process efficiency.

Responsibilities

• Product Scoping: define model scope with Sales pre‑SOW and input on scope language.
• Technical Onboarding: lead end‑to‑end data onboarding for MMM engagements as the primary technical resource.
• Pre‑Readout Enablement: prepare teams for the first model readout and frame budget recommendations.
• Client Data Science Engagement: walk through methodologies and address questions on models.
• Cross‑Functional Coordination: serve as central point across teams, ensuring timelines and accountability.
• AI‑Powered Efficiency & Process Optimization: identify opportunities to use AI tools and automation for scaling.
• Standardize implementation processes into repeatable products.
• Product Feedback: synthesize client feedback to inform feature development.

Skills

Math Proficiency

Project Management

Data Literacy

Strategic Communication

Ownership Mindset

Collaboration

AI Fluency

Client Facing

Job description

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Role Overview

The MMM Product Specialist is a critical bridge role responsible for the successful implementation of Tinuiti's Bliss Point Data Scientific MMM Products. This role engages pre‑SOW signing and stays closely involved through data onboarding and the client's first model readout — ensuring every engagement is technically sound, strategically set up, and delivered on time. The ideal candidate has a strong technical background, the ability to interpret complex model outputs and translate them into actionable insights, and the communication skills to coach and enable client‑facing teams. Strong technical project management — coordinating stakeholders and holding teams to milestones — is essential, as is a comfort with process engineering and automation to make deployments more scalable over time.

Key Responsibilities

• Product Scoping: Partner with Sales pre‑SOW to assess product‑client fit, define the right model scope (e.g., DTC vs. DTC and Commerce), and provide input on SOW language to ensure commitments are accurate and achievable.
• Technical Onboarding: Support end‑to‑end data onboarding for all MMM engagements, serving as the primary technical resource for client data questions while partnering with Client Reporting, Client Delivery, and Econometrics.
• Pre‑Readout Enablement: Partner with Client Delivery to prepare for the first model readout — helping the team understand model outputs and coaching them on how to use our toolkit to frame budget recommendations and strategic decisions for the client.
• Client Data Science Engagement: Lead methodology walkthroughs for client data science teams, fielding technical questions about model construction, assumptions, and outputs.
• Cross‑Functional Coordination: Serve as the central point of contact across Client Reporting, Econometrics, Sales, and Client Delivery — ensuring continuity, preventing over‑promising, and holding stakeholders accountable to timelines.
• AI‑Powered Efficiency & Process Optimization: Identify and implement opportunities to use AI tools, agents, and automation to make workflows faster and more scalable.
• Standardize implementation processes into practical, repeatable products.
• Product Feedback: Synthesize engagement patterns and client feedback to inform feature development and improve the overall offering.

Required Skills & Qualifications

• Mathematical Proficiency: Strong background in data analysis, statistics, or a related technical field — able to understand model methodologies and explain outputs to both technical and non‑technical audiences.
• Project & Stakeholder Management: Proven ability to manage multiple concurrent engagements — building timelines, sequencing dependencies, and holding cross‑functional partners accountable without direct authority.
• Data Literacy: Comfort in the ‘messy middle’ of data and user needs, with an ability to simplify complex data sets into clear, actionable insights.
• Strategic Communication: Able to translate the ‘why’ behind the ‘what’ for internal stakeholders and external clients, including C‑suite executives and client data science teams.
• Proactive Ownership: A ‘Maker’s Mindset’ — proposes solutions and drives projects forward with minimal hand‑holding.
• Collaboration & Engineering Empathy: Experience partnering with model builders on technical hand‑offs and QA.
• Client‑Facing Experience: Comfortable with C‑level executives and technical decision‑makers; experience in a customer‑facing or new‑business‑oriented role is a plus.
• Automation & AI Fluency: Demonstrated comfort using AI tools and automation to improve process efficiency, with a curiosity to keep pushing that capability forward.

Salary

The annual base salary range for this roles' listed level is currently $95,000-$105,000 plus a discretionary performance bonus.

Benefits

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above‑industry standard work‑life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.
• Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts.
• Retirement: Match up to 4% of your contributions at 100%.
• Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity.
• Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
• Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources.

Disclosure

Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8‑5‑101 et seq. FLSA Classification: Exempt. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Disclaimer

This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.