Product Planner

Winnebago Industries, Inc.; Forest City (IA); On-site; USD 70,000 - 100,000; Full time

Job summary

Winnebago Industries, Inc. is seeking a Product Planner to define and direct the development, production and marketing of its motorhome series. You will lead front-end efforts using the NPD process, manage floorplans, and drive iterative design sprints to align with revenue and profit goals.

Role requires strong collaboration, excellent communication, and deep VOC-based insights into owners and usage patterns. Travel moderate across the U.S.

Qualifications

• Industrial Design, Engineering, or similar product development education or experience.
• Ability to work in a collaborative environment.
• Excellent communication skills.

Responsibilities

• Utilize Winnebago’s NPD process to lead front end efforts to develop successful features and floorplans meet revenue and profit objectives
• Lead new product mockup and floorplan development
• Lead iterative design sprints
• Identify unmet needs of our customers through voice of the customer research using industry best practices
• Propose new product ideas and designs to the product manager based on sound VOC research
• Assist product manager for product lifecycle management of assigned products
• Create and maintain accurate and complete product plans for assigned products
• Develop an expert level of understanding of our owners, their usage patterns, and sub cultures of the assigned product class
• Use User Experience (UX) design principles and iterative prototyping best practices to drive innovation
• Validate designs through internal and external user experience, VOC, and testing
• Provide regular updates, and recommendations for Multigenerational Product Plan (MGPP)
• Efficient and accurate analysis, forecasting and reporting for assigned industry segments
• Participate in warranty and cost reduction teams for assigned products
• Develop expert product knowledge of competition and market conditions
• Assist sales and training team with competitive comparisons, product training materials and product training and sales support at RV shows
• Provide product information for marketing, retail inquiries and to assist owner relations
• Other responsibilities may be assigned based on business need

Skills

Collaborative environment

Excellent communication

Time management

Education

Industrial Design or Engineering degree

Tools

Siemens NX

Teamcenter

Power BI

D365

Microsoft Office

Job description

• Lead iterative design sprints

Primary Objective of Position

The primary objective of the Product Planner position is to provide product definition and direction to facilitate the efficient and successful development, production and marketing of the assigned Winnebago motorhome series.

Key Areas of Responsibility

• Utilize Winnebago’s NPD process to lead front end efforts to develop successful features and floorplans meet revenue and profit objectives
• Lead new product mockup and floorplan development
• Lead iterative design sprints
• Identify unmet needs of our customers through voice of the customer research using industry best practices
• Propose new product ideas and designs to the product manager based on sound VOC research
• Assist product manager for product lifecycle management of assigned products
• Create and maintain accurate and complete product plans for assigned products
• Develop an expert level of understanding of our owners, their usage patterns, and sub cultures of the assigned product class
• Use User Experience (UX) design principles and iterative prototyping best practices to drive innovation
• Validate designs through internal and external user experience, VOC, and testing
• Provide regular updates, and recommendations for Multigenerational Product Plan (MGPP)
• Efficient and accurate analysis, forecasting and reporting for assigned industry segments
• Participate in warranty and cost reduction teams for assigned products
• Develop expert product knowledge of competition and market conditions
• Assist sales and training team with competitive comparisons, product training materials and product training and sales support at RV shows
• Provide product information for marketing, retail inquiries and to assist owner relations
• Other responsibilities may be assigned based on business need

Knowledge & Skills

Required

• Industrial Design, Engineering, or similar product development education or experience
• Ability to work in a collaborative environment
• Excellent Communication skills
• Strong work ethic and time management skills

Desired

• UX design training and experience (e.g. model making for rapid visualization, sketching, customer interviews etc.)
• Product management training or experience
• Design software experience- especially Siemens NX and Team Center
• AI in product development including design iteration
• Desire to use RV’s to gain firsthand experience
• Functional understanding of RV systems and usage (electricity, water, etc.)
• Proficiency in Microsoft Office, WGO mainframe, D365, and Power BI

Travel

• Moderate travel in United States via recreational vehicle and traditional means