Product Owner — Travel Digital Experience Innovator

Delta Vacations; Atlanta (GA); On-site; USD 51,000 - 82,000; Full time

Benefits offered by this job

Competitive pay

401(k) with company contributions

Paid time off

Job summary

Delta Vacations is seeking a Product Owner to lead digital experience initiatives across the e-commerce ecosystem. You will define product vision, own the backlog, and partner with Marketing, Analytics, Merchandising, Distribution, and Technology to improve engagement, conversion, and revenue.

You will champion data-driven decisions, user journeys, and AI-enhanced workflows, delivering measurable business outcomes in a fast-paced travel environment.

Qualifications

• Bachelor's degree in Digital/eCommerce, Marketing, or related field from four-year college or university; or equivalent work experience; or equivalent combination of education and experience
• More than 2 years working in digital product, e-commerce, or related field
• 1-2 years of experience with digital product development lifecycle
• 1-2 years of experience with digital platforms (web, mobile, e-commerce, etc.)
• Working knowledge of UX principles and conversion optimization
• Project management experience with a proven ability to lead cross-functional teams and manage complex, multi-stakeholder initiatives
• Experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics) and using data to drive insights and performance optimization
• Strong PC skills including MS Word, Excel, PowerPoint, and Outlook
• Experience with Agile methodologies preferred
• Travel and/or tourism industry experience preferred
• Knowledge of Delta Vacations programs and brands preferred
• Consistently prioritizes safety and security of self, others, and personal data.
• Embraces diverse people, thinking, and styles.
• Possesses a high school diploma, GED, or high school equivalency.
• Is at least 18 years of age and has authorization to work in the United States.

Responsibilities

• Lead digital product enhancements and cross-functional initiatives aligned with business goals and priorities
• Define product vision, success metrics, business outcomes, and product requirements
• Develop and maintain business requirements, user stories, journey maps, process flows, acceptance criteria, launch readiness materials
• Support prioritization and management of the digital product roadmap with Marketing, Analytics, Merchandising, Distribution, and Technology
• Participate in product discovery through research, analytics, partner engagement, competitive analysis
• Define and optimize customer journeys using analytics, insights, testing, and experimentation
• Ensure solutions align with customer experience and business outcomes through validation and launch activities
• Think forward about how AI may improve products, decisions, workflows, and customer experiences
• Follow policies and regulations; perform other duties as assigned
• Cross-utilization within department or with other departments when needed

Skills

Digital product mgmt

Agile methodologies

Analytics for optimization

Cross-functional leadership

UX principles

Travel industry knowledge

Education

Bachelor's degree in Digital/eCommerce, Marketing, or related field

Tools

Google Analytics

Adobe Analytics

Job description

Delta Vacations is seeking a Product Owner to lead digital experience initiatives across the e-commerce ecosystem. You will define product vision, own the backlog, and partner with Marketing, Analytics, Merchandising, Distribution, and Technology to improve engagement, conversion, and revenue.

You will champion data-driven decisions, user journeys, and AI-enhanced workflows, delivering measurable business outcomes in a fast-paced travel environment.