Product Marketing Specialist — FlexSim & Fusion Ops GTM

Autodesk; Denver (CO); Vor Ort; USD 78.000 - 139.000; Vollzeit

Zusammenfassung

Autodesk is seeking a Product Marketing Specialist for Operations Solutions to define positioning and messaging for FlexSim and Fusion Operations. You will guide GTM priorities, shape the Digital Factory narrative, and collaborate with product, sales, and marketing teams to grow adoption and revenue.

The role emphasizes customer insights, competitive analysis, and aligning campaigns with demand generation. A strong background in B2B software, SaaS, and technical products is required, with a

Qualifikationen

• Bachelor’s degree in marketing, communications, engineering or related field.
• 6+ years of experience in a similar marketing role with technical products, B2B software, or SaaS.
• Experience driving marketing results from strategy to tactical execution.
• Proven track record partnering with cross-functional teams.
• Excellent project management skills with the ability to manage multiple projects simultaneously.
• Manufacturing, industrial operations, or AECO industry experience a plus.

Aufgaben

• Define and execute end-to-end go-to-market strategies for FlexSim and Fusion Operations features and product releases, including audience definition, positioning, and messaging that communicates business value.
• Support Autodesk’s Digital Factory story, showing how connected digital workflows enable better decisions across design, build, and operations.
• Partner with Product Management to influence feature prioritization and lead launch planning and execution to drive adoption and customer success.
• Develop compelling product narratives and content grounded in customer insights, pain points, competitive analysis, and key product differentiation.
• Equip Sales and customer-facing teams with messaging, tools, and competitive insights for target audiences.
• Influence global marketing initiatives including campaigns, webinars, events, and demand generation.
• Act as evangelist, translating industry trends and Autodesk’s portfolio into storytelling and thought leadership.
• Synthesize market trends and customer insights to inform product strategy and align Sales, Brand, and Events teams.

Kenntnisse

6+ years marketing experience

Technical products experience

B2B software marketing

SaaS marketing

Cross-functional collaboration

Project management

Ausbildung

Bachelor’s degree in marketing, communications, engineering, or related field

Jobbeschreibung

Autodesk is seeking a Product Marketing Specialist for Operations Solutions to define positioning and messaging for FlexSim and Fusion Operations. You will guide GTM priorities, shape the Digital Factory narrative, and collaborate with product, sales, and marketing teams to grow adoption and revenue.

The role emphasizes customer insights, competitive analysis, and aligning campaigns with demand generation. A strong background in B2B software, SaaS, and technical products is required, with a