Product Marketing Managers

Kanz; Tampa (FL); Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Competitive salary based on experience

Generous benefits and 401k match

Fully paid medical premium for employee-only coverage

Focus on work-life balance

Tuition and Continuous Education Reimbursement

Paid Parental Leave

Job summary

A leading software company is seeking a Senior Product Marketing Manager to drive messaging and marketing strategies for its products. The ideal candidate will have over 7 years of product marketing experience, particularly in enterprise software or SaaS, and will be skilled in communication and project management. This role also offers competitive salary and benefits, focusing on work-life balance.

Qualifications

• 7+ years of experience in product marketing, preferably in enterprise software or SaaS.
• Proven ability to lead product marketing initiatives and manage multiple projects.
• Strong attention to detail and excellent written/verbal communication.

Responsibilities

• Craft and communicate Accusoft's value proposition to target audiences.
• Develop customer-facing content for marketing and sales.
• Lead marketing product releases and launch efforts.

Skills

Product marketing

Communication skills

Project management

Interpersonal skills

Ability to multi-task

Education

Bachelor’s Degree in Marketing or related field

Job description

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Company Name: Accusoft

Job Title : Sr. Product Marketing Manager

Location : US-Based Remote

About the Role

The Senior Product Marketing Manager will be pivotal in crafting and executing messaging and marketing strategies that set Accusoft’s products apart in the market. This role involves defining, implementing, and refining product marketing plans based on a deep understanding of the products and market dynamics. Collaborating closely with the Product Management, Sales, and Marketing teams, this position ensures that all product positioning and marketing materials are consistently aligned. The ideal candidate should have a strong background in product marketing, excellent communication skills, tactical execution abilities, and a strategic mindset. If you are passionate about technology and excel at translating complex technical concepts into clear, customer‑centric messaging, we would love to hear from you.

Key Responsibilities

• Serve as the liaison between Product, Sales, and Marketing to craft compelling and differentiated messaging for Accusoft, clearly communicating its value proposition to target audiences. Develop and maintain a strong understanding of customer personas to tailor messaging accordingly.
• Identify, develop and manage the creation of compelling customer‑facing content for marketing and sales use including website messaging and marketing collateral (whitepapers, blogs, case studies, videos, fact/data sheets and presentations) to support lead generation and sales team efforts.
• Develop sales enablement materials, including sales guides, presentations, and training programs. Provide ongoing support to the sales team with the latest product information and competitive insights.
• Develop and maintain a thorough understanding of the target audience and buying criteria. Become an expert on the competition by keeping abreast of industry trends and market influencers.
• Lead and execute marketing product releases and launch efforts, including developing comprehensive product launch plans, marketing collateral, sales training/enablement, and customer communication.
• Define and track key performance indicators (KPIs) to measure the success of product marketing initiatives. Provide regular reports and insights to the leadership team on marketing performance and areas for improvement.

Qualifications

• Bachelor’s Degree or greater in Marketing or related field; seven plus years of relevant product marketing experience; or equivalent combination of education and experience.
• 7+ years of experience in product marketing, preferably in the enterprise software and/or SaaS industry.
• Superior written and verbal communicator, coupled with highly developed interpersonal skills and strong attention to detail.
• Able to work independently and in a high‑performing team environment.
• Possess a demonstrated ability to multi‑task and accommodate changing priorities within compressed timelines.
• Excellent people and project management skills to interact with staff, colleagues, and cross‑functional teams.
• Candidate should be resourceful, proactive, and creative to drive business growth.

Benefits

• Competitive salary based on experience and market.
• Generous benefits, 401k match, and PTO.
• Fully paid medical premium option for employee‑only coverage.
• Focus on work‑life balance.
• Tuition and Continuous Education Reimbursement program.
• Paid Parental Leave.

DEI & Equal Opportunity

At Accusoft, we hold a profound appreciation for the rich tapestry of our community’s diversity. Central to our core values is our dedication to nurturing an environment that is inclusive, embracing, and engaging every individual.

Our passion extends beyond our exceptional products and services – it resonates in our commitment to making a positive impact in the lives of those around us.

We proudly champion initiatives that foster Diversity, Equity, Inclusion, and Belonging (DEIB) in all aspects of our operations.

ACCUSOFT CORPORATION is proud to be an Equal Opportunity and Affidaviate Action Employer/Drug‑Free Workplace. All applicants will be considered for employment without attention to race, color, religion, age, sex, sexual orientation, gender identity, genetics, national origin, veteran, or disability status.

For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.

Apply here