Product Marketing Manager, Owner & Public Sector

Trimble Inc.; Portsmouth (NH); Remote; USD 105,000 - 143,000; Full time

Job summary

A leading technology company is seeking a Product Marketing Manager for their Owner & Public Sector segment. This role encompasses developing go-to-market strategies, conducting market research, and ensuring sales enablement, making it critical for driving growth objectives. The ideal candidate will be a self-starter with 3-5 years of product marketing experience in a SaaS environment and possess strong communication skills.

Benefits

Comprehensive core benefits including Medical, Dental, Vision

Paid Parental Leave

Employee Stock Purchase Plan

Qualifications

• 3-5+ years of working experience in product marketing for a SaaS technology company.
• Strong primary and secondary research capabilities with the ability to analyze and integrate information into actionable insights.
• Impeccable interpersonal and written communication skills.

Responsibilities

• Own and drive the product marketing responsibility for Trimble’s Owner & Public Sector solutions.
• Define and execute comprehensive go-to-market plans.
• Conduct quantitative and qualitative market research to understand customer needs.

Skills

Interpersonal skills

Written communication

Market research

Project management

Leadership

Education

BS/BA degree in marketing, business or related technical degree

Job description

Product Marketing Manager, Owner & Public Sector

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Your title: Product Marketing Manager, Owner & Public Sector

Your Location: Remote US, East Coast preferred, open to HQ in Westminster, CO

Group: AECO, Owner & Public Sector

The Product Marketing Manager is responsible for developing and executing go-to-market strategy, market insights, messaging and positioning, and sales enablement for a portfolio of technology products that serve Trimble’s Owner & Public Sector market segment. In this role, you will serve as the voice of the customer by developing buyer persona(s), defining the ideal customer profile, mapping the buyer journey, equipping demand generation marketing with positioning/messaging, providing sales channels with differentiated sales tools, and developing market insights. In this role, you will become a subject matter expert in both the technology category and the market segment it serves.

Teamed alongside sales, marketing, and product management professionals, the Product Marketing Manager, Owner & Public Sector will own the growth objectives of their market segment, helping to position industry-leading solutions that are tailored to meet their segment’s requirements. Key outcomes include meeting sales bookings targets, driving revenue growth, maximizing share of wallet, and net revenue retention. As a cross-functional leader, you will have an uncommon combination of industry credibility, business acumen, sales presence, and strategy skills. This position reports directly to the Senior Director, Product Marketing.

Essential Duties & Responsibilities

• Product Marketing Ownership: Own and drive the product marketing responsibility for Trimble’s Owner & Public Sectors solutions and aligning with sales, marketing, product management and customer success.
• Go-to-Market Strategy: Define and execute comprehensive go-to-market plans, including facilitating cross-functional meetings and ensuring alignment across teams.
• Voice of Customer and Market Research: Conduct quantitative and qualitative market research to understand and present on industry trends, customer needs, buyer personas, and the competitive landscape, informing strategy and strengthening the AECO technology portfolio.
• Messaging and Value Propositions: Develop differentiated messaging and value propositions for Trimble’s Owner & Public Sector market, including positioning statements, messaging framework, persona profiles, encompassing firmographics, technographics, and psychographic insights learned directly from the field.
• Sales Enablement: Deliver exceptional and timely solution-selling tools to the sales organization, enabling them to achieve annual booking goals and grow share of wallet.
• Product Launch: Serve as the product launch leader by building trust and cross-functional partnerships with sales, marketing, product management and customer success.
• Pricing and Packaging: Develop, present, and implement product pricing and packaging strategies.

What You Will Bring

• Self-starter, tech-savvy and thrives in team environments
• Impeccable interpersonal and written communication skills
• 3-5+ years of working experience in product marketing for a SaaS technology company
• BS/BA degree, preferably in marketing, business or related technical degree
• Ability to operate independently and manage multiple projects
• Strong primary and secondary research capabilities with the ability to analyze and integrate information into actionable insights
• Solid cross-functional leadership experience with a posture of curiosity and learning
• Ability to travel (15%) for team meetings, industry conferences and client interviews

Preferred

• Working experience in the state/local government segment in North America
• Experience marketing asset lifecycle management technologies
• Certification with Product Marketing Alliance, Pragmatic Marketing, SVPG, or other product marketing frameworks.
• Demonstrated experience in developing business plans, market strategy/sizing and competitive intelligence.

About Trimble

Dedicated to the world’s tomorrow, Trimble is a technology company delivering solutions that enable our customers to work in new ways to measure, build, grow and move goods for a better quality of life. Core technologies in positioning, modeling, connectivity and data analytics connect the digital and physical worlds to improve productivity, quality, safety, transparency and sustainability. From purpose-built products and enterprise lifecycle solutions to industry cloud services, Trimble is transforming critical industries such as construction, geospatial, agriculture and transportation to power an interconnected world of work. For more information about Trimble (NASDAQ: TRMB), visit: www.trimble.com.

Our Division

Trimble’s asset lifecycle management solutions connect people, processes and data across all lifecycle phases—so your teams can stay confident, proactive and coordinated. Asset lifecycle management reduces the total cost of ownership of your assets while increasing productivity and efficiency in every lifecycle phase. Visit: https://assetlifecycle.trimble.com/

Trimble Inc. is proud to be an Equal Opportunity and Affirmative Action Employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, status as a covered veteran in accordance with applicable federal, state and local laws, or any other protected factor. EOE/M/F/V/D

Pay Equity

Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant’s sex or other status protected by local, state, or federal law.

Hiring Range

105682 - 142676

Bonus Eligible? Yes

Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

Trimble is proud to be an equal opportunity employer. We welcome and embrace our candidates' diversity and take affirmative action to employ and advance individuals without regard to race, color, sex, gender identity or expression, sexual orientation, religion, age, physical or mental disability, veteran status, pregnancy (including childbirth or related medical conditions), national origin, marital status, genetic information, and all other legally protected characteristics. We forbid discrimination and harassment in the workplace based on any protected status or characteristic. A criminal history is not an automatic bar to employment with the Company, and we consider qualified applicants consistent with applicable federal, state, and local law. The Company is also committed to providing reasonable accommodations for individuals with disabilities, and individuals with sincerely held religious beliefs in our job application procedures. If you need assistance or an accommodation for your job, contact [e-mail]