Product Marketing Manager - Metaverse Consumer Trust

Meta; Los Angeles (CA); On-site; USD 99,000 - 151,000; Full time

Job summary

Meta is seeking a Product Marketing Manager for Metaverse Consumer Trust to shape trustworthy experiences for youth and families. This role encompasses product launch strategies, audience targeting, and collaboration across functions to enhance product adoption in emerging technologies.

Qualifications

• 2+ years of experience in product marketing, management consulting, or similar.
• Experience with product launches and consumer campaigns.
• Understanding of the virtual reality and mobile ecosystem.

Responsibilities

• Influence product roadmaps with a customer-centric perspective.
• Plan and execute product launch and go-to-market efforts.
• Advocate for the market within the organization.

Skills

Product Marketing

Consumer Campaigns

Data Analysis

Go-to-Market Strategy

Audience Segmentation

Education

Bachelor's degree in Marketing, Communications or Business

Tools

Mobile Platforms

Virtual/Mixed Reality

Job description

Join to apply for the Product Marketing Manager - Metaverse Consumer Trust role at Meta

Join to apply for the Product Marketing Manager - Metaverse Consumer Trust role at Meta

This range is provided by Meta. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$99,000.00/yr - $151,000.00/yr

Meta is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring Wearables to millions of consumers. We are looking for a consumer-focused Product Marketing Manager to join our Metaverse Trust PMM team, supporting the work that shapes making Meta’s metaverse products a trusted destination for everyone. The role will focus on but not be limited to the experience for the Youth and Family audience for Meta Horizon, including Worlds and Meta Horizon OS for our mixed reality headsets. The Product Marketing Manager will be responsible for informing the trust & safety roadmap with preteens, teens, parents and regulatory needs in mind as well as lead go-to-market efforts that drive acquisition and growth. They will partner closely with product, user testing, communications and other functions to drive complex initiatives that land lasting business impact.

Product Marketing Manager - Metaverse Consumer Trust Responsibilities:

• Influence product roadmaps with a customer-centric perspective by leveraging audience segmentations, research, and insights from other product categories.
• Plan, coordinate, and execute product launch and go-to-market efforts. Drive target audience definition, value proposition and messaging development, content creation, and GTM channel activation across audiences to achieve awareness, adoption, and retention goals.
• Demonstrate an understanding of the virtual reality and mobile ecosystem for users and be the advocate of the market within the organization.
  
  

Minimum Qualifications:

• 2+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
• Experience with product launches and consumer campaigns
• Experience creating go-to-market plans, including defining audience, positioning, value proposition and success metrics
• Experience analyzing data, and translating to insights that support product development and go-to-market strategies
• Bachelor's degree or relevant marketing, communications or business experience
  
  

Preferred Qualifications:

• Understanding of Mobile Platforms and Virtual/Mixed Reality
• Experience working independently and adapting in a fast-paced, entrepreneurial, and fluid environment, identifying and escalating issues early and often
• Balance of creative and analytical thinking, putting forth best-in-class execution within a measurable and data-driven framework
  
  

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [e-mail].

$99,000/year to $151,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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