Product Marketing Manager - Market Intelligence

Working Nomads; United States; On-site; USD 100,000 - 140,000; Full time

Job summary

A financial infrastructure platform is seeking a Product Marketer to generate customer insights, lead go-to-market strategies, and support sales enablement. With 7+ years of experience, you'll develop messaging that resonates with users and collaborate across teams. This role involves market analysis and contributing to product decision-making, ensuring a significant impact on the platform's growth.

Qualifications

• 7+ years of relevant work experience such as sales enablement, competitive intelligence, product marketing, and consulting.
• Excellent verbal and written communication skills, capable of translating technical features into benefits.
• Experience managing competitive projects and working with B2B sales teams.

Responsibilities

• Contribute to product decision-making and roadmap prioritization.
• Engage in ongoing market research and analysis.
• Enable sales teams with differentiated messaging and assets.

Skills

Sales enablement

Market analysis

Communication skills

Project management

Technical understanding

Job description

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch.

We are looking for experienced product marketers to shape the roadmap, drive launches, and grow adoption for critical products such as Payments Intelligence, Payouts, Tax, Billing, and Link; and develop our go-to-market strategy for key user segments such as Enterprises and Startups. In this role, you will develop messaging and positioning, craft the narrative for how our products deliver value to customers, and engage teams across sales, campaigns, demand generation, and product to drive overall awareness, pipeline, and revenue across Stripe’s existing customer base and prospects.

What you’ll do

Be a storyteller. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe. You have excellent verbal and written communication skills

Keep things organized. You are able to manage highly interdependent, complex projects and keep various work streams on track

Results-oriented. You have a strong ability to personally create high quality internal and customer-facing content, including presentations and memos, that can be broadly leveraged and you care deeply about the impact and KPIs moved by your work.

Act as a team player. Product Marketers collaborate across the Marketing team and with basically every team at Stripe. You are able to work with a range of disciplines to execute on your work

Comfortable working with technical products. While you don’t have to be an engineer, you will be capable of communicating technical concepts to both technical and non-technical stakeholders.

Responsibilities

Contribute to product decision-making and roadmap prioritization by partnering with product operations and product management

Engage in ongoing market research and analysis of industry players’ go-to-markets and messaging and keep different constituents (executives, sales, product, etc.) updated

Enable sales teams to understand the value of our products and competitive solutions through creating differentiated messaging and assets

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply.

7+ years of relevant work experience such as sales enablement, competitive intelligence, product marketing, and consulting

Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience

Experience managing competitive projects, such as market analysis, collateral creation, and internal enablement sessions.

Experience working with B2B sales teams; preferably in technology, infrastructure, or platform companies