Product Marketing Manager, Life Sciences & Cold Chain

Cryoport, Inc.; Irvine (CA); On-site; USD 117,000 - 143,000; Full time

Job summary

Cryoport Systems in Irvine, CA is seeking an experienced Product Marketing Manager to lead go-to-market strategies for our temperature-controlled product lines. You will partner with Product Management, Program Management, and Engineering to align new products with the corporate strategy and client needs, and to analyze profitability for existing and new products.

The role includes developing persona-based messaging, creating marketing collateral, training the sales team, and driving demand

Qualifications

• Bachelor's degree in life sciences, packaging, engineering or marketing fields.
• 5+ years in market research, product marketing/PM/PD lifecycle in medical device or packaging.
• Proficiency with MS Office; familiarity with Power BI, Salesforce, Pardot and NetSuite preferred.

Responsibilities

• Develop go-to-market strategies and marketing launch plans for new products.
• Plan and execute marketing campaigns, collateral, and sales training across teams.
• Analyze profitability and align products to corporate strategy and roadmaps.
• Collaborate with cross-functional teams including Sales, Marketing, Operations, and Engineering to drive product adoption.

Skills

Market research experience

Product marketing

Lifecycle management

Education

Bachelor's Degree in Life Sciences/Packaging/Engineering/Marketing related field

Tools

Microsoft Office Suite

Adobe Acrobat Pro

NetSuite

Power BI

Salesforce

Pardot

Data Analytics

Job description

Cryoport Systems in Irvine, CA is seeking an experienced Product Marketing Manager to lead go-to-market strategies for our temperature-controlled product lines. You will partner with Product Management, Program Management, and Engineering to align new products with the corporate strategy and client needs, and to analyze profitability for existing and new products.

The role includes developing persona-based messaging, creating marketing collateral, training the sales team, and driving demand