Product Marketing Manager, GRC

The Wrap; United States; Hybrid; USD 110,000 - 120,000; Full time

Benefits offered by this job

Health insurance

401(k) + employer match

Open PTO + 11 paid holidays + wellness

STD, LTD & Group Life Insurance

Parental leave

Pet Insurance

HSA options

Employee Assistance Program

Job summary

Mitratech is seeking a Product Marketing Manager, GRC, to own the core craft of product marketing for the GRC portfolio—positioning, messaging, competitive intelligence, win/loss, launch execution, and sales enablement. The role reports to the Director, PMM GRC and emphasizes AI-enabled workflows that reduce manual tasks and improve outcomes.

Remote work is allowed 100% in the US, with a preference for Eastern Time Zone overlap.

Qualifications

• 5+ years of product marketing experience in B2B technology; GRC, risk, or compliance industry preferred.
• Demonstrated ownership of competitive intelligence and/or win/loss programs.
• Strong data fluency with metrics and reporting that tie marketing to pipeline, win rate, and retention.
• Hands-on experience using AI tools to build workflows or agents that remove manual work.

Responsibilities

• Position product, solution, and platform messaging for the GRC portfolio.
• Translate roadmap updates into buyer-ready messaging across personas.
• Maintain persona/segmentation framework for GRC targeting and deal strategy.
• Lead AI-powered competitive intelligence and build battlecards for sales enablement.
• Own win/loss program and drive GTM enhancements from findings.
• Design AI-assisted workflows to remove manual competitive monitoring tasks.
• Execute GTM for new products and feature releases with cross-functional collaboration.
• Develop buyer guides, ROI frameworks, and deal-support assets.
• Collaborate with Sales Enablement, Analyst Relations, and Field/Demand Gen to align messaging and content.

Skills

Product marketing

Competitive intelligence

Data fluency

AI workflows

Tools

AI tools

Job description

At Mitratech, we are a team of innovators focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions. We are a close-knit, globally dispersed team that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun! Our culture is the ideal blend of entrepreneurial spirit and enterprise investment, enabling the chance to move at a rapid pace with some of the most complex, leading-edge technologies available.

For over 35 years, the experts at Mitratech have been focused on solving the complex needs. Today, we serve 20,000 client companies of all sizes globally, representing 30% of the Fortune 500 and over 500,000 users in over 160 countries.

As we continue to grow, we’re always looking for resourceful, enthusiastic, and fresh perspectives. Join our global team and see what makes Mitratech a truly exceptional place to work!

This role is based in USA and operates as a key member of a globally distributed marketing team, collaborating closely with colleagues across the US, UK, and EMEA to deliver consistent, high-performance digital programs at scale.

Job Overview

The Product Marketing Manager, GRC, owns the core craft of product marketing for Mitratech's GRC portfolio - positioning, messaging, competitive intelligence, win/loss, launch execution, and sales enablement - and reports to the Director, Product Marketing GRC. They'll bring a proactive, self-starting instinct - spotting what needs doing and moving on it, rather than waiting to be told. The ideal candidate has strong experience in managing a best-in-class Product Marketing bill of materials, designing AI agents and workflows that eliminate manual work, and working across the Marketing team and the organization by building strong relationships.

Essential Duties & Responsibilities

Positioning & Messaging

• Manage product, solution, and platform positioning and messaging for the GRC portfolio, maintaining a single messaging "spine" that sales, content, and campaigns all work from
• Partner with Product Managers to stay close to product updates and translate roadmap updates and product releases into clear, differentiated, buyer‑ready messaging across personas - from risk and compliance professionals to the board
• Manage our persona and segmentation framework across the GRC portfolio so targeting, messaging, and deal strategy sharpen

Competitive Intelligence & Win/Loss

• Lead the competitive intelligence program across the GRC landscape, feeding always-on (AI-powered where possible) tracking into strategy and battlecards that help commercial teams address objections and articulate Mitratech's differentiation with confidence
• Own the win/loss program and translate findings into positioning, enablement, and GTM enhancements, reporting trends back to the business

Reporting, Data & AI-Enabled Workflows

• Partner with the Director of Product Marketing on a recurring reporting cadence connecting PMM activity to pipeline, win rate, and retention, and use it to identify where PMM should focus next
• Design and build AI-assisted agents/workflow that remove manual work from competitive monitoring, launch production, and enablement content - and own their ongoing accuracy

Launch & GTM Execution

• Execute the GTM motion for new products and feature releases - from positioning through launch - working cross-functionally to put messaging in market
• Partner with Customer Marketing to ideate and execute cross-sell and upsell strategies that drive adoption and revenue growth across existing customer segments
• Partner with Analyst Relations to ensure positioning is reflected accurately in analyst-facing materials - without owning either function
• Partner with Field/Demand Gen to turn positioning and competitive intel into campaign content, and with Product Management to stay ahead of roadmap changes that affect messaging and launch timing

Sales Enablement

• Own BOFU enablement: buyer's guides, business cases, ROI frameworks, competitive transition guides, and deal-support assets
• Partner with Sales Enablement to make sure reps have what they need to win competitive, high-value deals - training, persona-specific collateral, objection handling guides, and fast turnaround on deal-support requests

Requirements & Skills

• 5+ years of product marketing experience in B2B technology; GRC, risk, or compliance industry experience strongly preferred
• Demonstrated ownership of a competitive intelligence and/or win/loss program from scratch or through a rebuild
• Strong data fluency: comfortable defining metrics and building reporting frameworks that tie marketing activity to pipeline, win rate, and retention outcomes
• Hands-on, practical experience using AI tools to build workflows or agents that remove manual work - not just to generate first drafts of content

This role can be performed 100% remote anywhere in the US. Given the need for team collaboration and meeting overlap, candidates who can align with Eastern Time Zone business hours are strongly preferred. Anticipated Pay Range: $110,000 - $120,000 annually USD

Total compensation includes US employee benefits and annual bonus eligibility.

Benefits we offer:

• Health, Dental & Vision Insurance *
• 401 (k) + Employer Match *
• Open PTO + 11 Paid Holidays + 4 Annual Paid Global Wellness Days Off
• STD, LTD & Group Life Insurance
• Paid Parental Leave
• Pet Insurance
• FSA & HSA Options
• Employee Assistance Program

Perks we offer:

• Remote Work
• Career Advancement & Professional Development Opportunities
• Employee Recognition
• LinkedIn Learning Platform

Mitratech is proud to be an EEOE, M/F/D/V, and we are committed to diversity both in practice and spirit at the corporate level. Mitratech participates in the Electronic Employment Verification Program. E-Verify is an Internet-based system that compares information from an employee’s I-9 to data from the U.S. Department of Homeland Security and Social Security Administration Records. To learn more, visit: everify.com

We are an equal-opportunity employer that values diversity at all levels. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability, or veteran status.