Product Marketing Manager (First Party Devices)

Ascendion; Washington (District of Columbia); On-site; USD 124,000 - 140,000; Full time

Job summary

Join a forward-thinking company as a Product Marketing Manager, where you will play a pivotal role in launching and sustaining innovative devices. This exciting position requires collaboration across teams to ensure successful go-to-market strategies, making a significant impact in the gaming and technology sectors. With a focus on driving product value and facilitating integrated campaigns, you'll be at the forefront of marketing initiatives that shape the future of gaming. If you have a passion for technology and a knack for strategic marketing, this opportunity is perfect for you.

Benefits

Medical Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Paid Time Off

Paid Vacation

Floating Holiday

Learning Management System

Qualifications

• 7+ years in global product marketing with strong collaboration skills.
• Experience in managing multiple projects and deadlines effectively.

Responsibilities

• Drive end-to-end product launch and sustain GTM support for devices.
• Collaborate with teams on sales, retention, and integrated marketing.

Skills

Product Marketing

Project Management

Collaboration

GTM Campaigns

Microsoft Marketing

Education

Bachelor's Degree

Master's Degree

Tools

CRM Tools

Marketing Toolkits

Job description

Product Marketing Manager (First Party Devices)

Product Marketing Manager (First Party Devices)

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(Product Marketing Manager - Game Console Devices)

The Devices Product Marketing team offers an exciting opportunity to contribute across the business, living at the intersection of hardware, games and community. As a key member of the team, you’ll provide critical go-to-market (GTM) support for 1P devices, helping to drive impactful launch and sustain campaigns. You'll collaborate closely with cross-functional teams to execute outbound marketing plans, ensuring seamless execution of product launches and ongoing initiatives.

Key Responsibilities:

• End-to-end product launch and sustain GTM support for 1P Devices roadmap

• Assist in development, distribution and maintenance of product assets and copy

• Support marketing toolkit creation including partnering with key stakeholders, developing project workbacks, managing reviews, and facilitating established v-teams in GTM product launches and initiatives

• Partner closely with our Lifecycle marketing team on sales and retention efforts including monthly and ad hock CRM and in-product campaigns.

• Work closely with our Game Marketing teams to understand and support synergies and opportunities between devices team and key game beats in effort to land integrated marketing support

• Support applicable game GTM plans with hardware device integrations

• Track and monitor progress of asset development and deployment

• Ensure seamless support across internal partner teams and owned channels

• Sales and special offers support including operational support, asset toolkit development and coordinating with category and sales on reporting metrics

• Understand and maintain Custom Hardware program guidance, help to educate internal teams on HW compliance, support review of custom hardware proposals and track approved executions across the devices team

• Coordinate, place and track hardware sample orders across Xbox devices teams

Desired Experience & Skills:

• 7+ years global product marketing and/or global marketing experience

• Strong collaboration skills and experience navigating complex cross-functional v-teams

• Excellent organizational/project management skills and the ability to manage multiple projects and deadlines

• Microsoft or gaming marketing experience (Xbox experience a plus)

• Strong ability to facilitate integrated GTM campaigns and plans

Responsible to drive product value proposition design working closely with product development/planning, pricing, positioning, and business/revenue strategy for a product(s).

Salary Range: $124,000-$140,000 Annually - Factors that may affect pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements: [medical insurance] [dental insurance] [vision insurance] [401(k) retirement plan] [long-term disability insurance] [short-term disability insurance] [5 personal day accrued each calendar year. The Paid time off benefits meet the paid sick and safe time laws that pertains to the City/ State] [10-15 day of paid vacation time] [6 paid holidays and 1 floating holiday per calendar year] [Ascendion Learning Management System]

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Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Technology, Information and Internet

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