Product Marketing Manager, Competitive Intelligence

Broadcom; Austin (TX); On-site; USD 138,000 - 220,000; Full time

Benefits offered by this job

Competitive compensation package

Health and wellness benefits

Growth opportunities

Global leader

Job summary

Broadcom’s Enterprise Security Group is seeking a Product Marketing Manager for Competitive Intelligence. This role focuses on competitive enablement content, battlecards, positioning guides, and market intelligence to guide sales, marketing, and product decisions.

It offers in-office locations in Palo Alto, Austin, and Burlington with a USD base salary range and bonus potential. The position emphasizes strategic deal support, field and partner training, and close collaboration with global teams

Responsibilities

• Competitive Enablement Content: Develop high-impact enablement content, including technical battlecards and positioning guides, that helps sellers focus on strategic value and product differentiation.
• Market Intelligence & Strategic Insights: Monitor market movements and translate competitive news into actionable insights for sales, marketing, and product management teams to inform roadmap decisions.
• Field & Partner Training: Conduct regular competitive enablement sessions and live training for Partners and internal field teams of varying technical aptitudes.
• Strategic Deal Support: Provide on-demand deal support and custom competitive guidance for successful renewals of strategic accounts and new business acquisition.

Job description

Job Description:

Product Marketing Manager, Competitive Intelligence

Location: Palo Alto, CA or Austin, TX or Burlington, Mass - In Office
Team: Enterprise Security Group (ESG)
Experience Level: Mid (7-10+ years preferred)

About Broadcom’s Enterprise Security Group

Broadcom’s Enterprise Security Group delivers advanced cybersecurity solutions designed to protect enterprises from sophisticated threats. Our mission is to empower businesses to secure their digital environments while ensuring compliance, reliability, and trust.

We’re seeking a motivated and creative Competitive Intelligence Product Marketing Manager to join the ESG product marketing team supporting the Symantec and Carbon Black brands. This role requires an adaptability to seek out success in a non-traditional go-to-market model, helping shape competitive programs for our Catalyst partner network and internal account teams.

Core Deliverables

• Battlecards: Dynamic, automated guides for specific competitors and product lines.

• Compete Kits: Comprehensive resource bundles for core product areas (e.g., Endpoint Security, Network Security, DLP, App Control) to simplify sales enablement.

• Positioning Guides: Technical content designed to highlight strategic value and product differentiation.

• Market Intelligence Updates: Actionable insights based on market movements and competitive news.

• Sales Enablement Training: Recorded and live sessions to coach field teams and partners on competitive positioning.

• Strategic Deal Support: On-demand, customized research and guidance for key renewals and new business opportunities.

Key Responsibilities

• Competitive Enablement Content:
  Develop high-impact enablement content, including technical battlecards and positioning guides, that helps sellers focus on strategic value and product differentiation.

• Market Intelligence & Strategic Insights:
  Monitor market movements and translate competitive news into actionable insights for sales, marketing, and product management teams to inform roadmap decisions.

• Field & Partner Training:
  Conduct regular competitive enablement sessions and live training for Partners and internal field teams of varying technical aptitudes.

• Strategic Deal Support:
  Provide on-demand deal support and custom competitive guidance for successful renewals of strategic accounts and new business acquisition.

Required Qualifications

• Experience:

• Industry Knowledge:

• Skills:

• Collaboration:

• Education:

Preferred Qualifications

• Familiarity with Broadcom’s cybersecurity solutions or equivalent enterprise-grade security products.

• Experience working with global teams and managing multiple stakeholders.

• Certifications such as CISSP, CISM, or equivalent are a plus.

What We Offer

• Competitive compensation package.

• Comprehensive health and wellness benefits.

• Opportunities for professional growth in a cutting-edge technology environment.

• The chance to work with a global leader in enterprise technology solutions.

If you’re a seasoned product marketing professional with a passion for cybersecurity and a drive to make a difference, we want to hear from you!

The annual base salary range for this position is USD 137,500.00 To USD 220,000.00

As a valued member of our team, you’ll be eligible for a discretionary annual bonus and the opportunity to receive not only a competitive new hire equity grant, but also annual equity awards, connecting your success directly to the company’s growth. All subject to relevant plan documents and award agreements.

Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.

Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.

If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.