Product Marketing Manager, Bridge/Stablecoins

Stripe; New York (NY); Hybrid; USD 121,000 - 181,000; Full time

Benefits offered by this job

Equity

Bonus or commissions

401(k) plan

Medical, dental, and vision benefits

Job summary

Stripe is seeking a driven Product Marketing Manager for Bridge to own end-to-end marketing strategy across Open Issuance, Orchestration and FX. You’ll shape messaging, ICPs, and enablement, partnering with Sales, Marketing, Product, and Bridge/Stripe teams to accelerate growth.

You’ll lead GTM for expansions, build competitive positioning, and create assets that drive pipeline, while thriving in a fast-paced, hyper-growth fintech environment with a strong storytelling and data-driven approach.

Qualifications

• 5+ years of relevant experience in B2B product marketing, marketing, product management, and management consulting.
• Ability to be agile and thrive in a fast-paced and dynamic environment.
• Experience in API-based products, fintech and crypto is a plus.
• Excellent writing and communication skills with the ability to simplify complex topics for diverse audiences.
• Strong analytical skills and a data-driven mindset for decision-making.
• Strong cross-functional relationship builder at all levels of an organization.

Responsibilities

• Own the end-to-end product marketing strategy for Open Issuance, Orchestration and FX, including messaging, positioning, ICP definition, sales enablement, and demand generation campaigns.
• Drive go-to-market for product expansions (new currencies, corridors, pricing improvements), ensuring GTM teams have the right positioning, playbooks, and enablement content from day one.
• Build and maintain competitive positioning in a crowded market, clearly articulating Bridge's differentiation to the right developer and customer segments.
• Lead marketing for product releases and launches across your product areas, coordinating with product, comms, content, and demand gen.
• Create and maintain sales and marketing assets (case studies, solution pages, pitch decks, one-pagers, enablement and trainings) that drive pipeline conversion.
• Act as a liaison between Bridge and Stripe product marketing to bring connectivity across the marketing strategy for both parts of the business.
• Flex into other Bridge marketing needs as they arise, supporting the broader team during peak moments.

Skills

Storytelling

Data-driven

Cross-functional

Strong writing

Analytical thinking

Agile

Job description

About Stripe And Bridge

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Bridge, acquired by Stripe in 2025, is an entirely new payments platform, built with stablecoins, to simplify global money movement.

Who we are

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Bridge, acquired by Stripe in 2025, is an entirely new payments platform, built with stablecoins, to simplify global money movement.

About The Team

We’re looking for a driven, strategic, and results-oriented PMM to join the product marketing team at Bridge, focused on our Open Issuance, Orchestration and FX product lines. As an early PMM for Bridge, you’ll be responsible for product marketing across the lifecycle, from helping shape the product with market insights, to crafting messaging, to growing product awareness and adoption in partnership with Sales, Marketing, Product, and more. This is a highly-cross functional role that will work both across the teams at Bridge and at Stripe to help grow the Bridge business. You’ll be embedded with the Bridge team while also being part of the Stripe product marketing team.

What you’ll do

• Be a storyteller. You have deep empathy for our core audience and are able to adapt how you communicate to best reach and engage your audience. You can translate complex infrastructure concepts—stablecoin issuance, cross-border FX, payment orchestration—into clear, compelling narratives that differentiate Bridge.
• Lead with data. You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to take products to market
• Keep things organized. You are able to manage highly interdependent, complex projects and keep various work streams on track. You're comfortable running multiple launches in parallel across different product lines and coordinating across Bridge, Privy, and Stripe teams.
• Have a passion for fintech and crypto. You are keen to learn about how things work and are able to explain technical concepts in ways that everyday people can understand. You’re deeply curious about fintech and crypto and translate that passion into impactful product marketing.
• Be ambitious and thrive in complexity. You are eager to make an impact at Bridge (and consequently, Stripe). You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right
• Act as a team player. Product Marketers collaborate with basically every team in the business. You are able to work with a range of disciplines to execute on your work

Responsibilities

• Own the end-to-end product marketing strategy for Open Issuance, Orchestration and FX, including messaging, positioning, ICP definition, sales enablement, and demand generation campaigns
• Drive go-to-market for product expansions (new currencies, corridors, pricing improvements), ensuring GTM teams have the right positioning, playbooks, and enablement content from day one
• Build and maintain competitive positioning in a crowded market, clearly articulating Bridge's differentiation to the right developer and customer segments
• Lead marketing for product releases and launches across your product areas, coordinating with product, comms, content, and demand gen
• Create and maintain sales and marketing assets (case studies, solution pages, pitch decks, one-pagers, enablement and trainings) that drive pipeline conversion
• Act as a liaison between Bridge and Stripe product marketing to bring connectivity across the marketing strategy for both parts of the business
• Flex into other Bridge marketing needs as they arise, supporting the broader team during peak moments

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum Requirements

• 5+ years of relevant experience including B2B product marketing, marketing, product management, and management consulting
• Ability to be agile and thrive in a fast-paced and dynamic environment
• Experience in working in businesses that offer API-based products, fintech and crypto experience is a plus
• Action-oriented and comfortable moving forward without clear guidelines or instructions
• Excellent writing and communication skills with the ability to simplify complex topics for diverse audiences
• Strong analytical skills and a data-driven mindset for decision-making
• Strong cross-functional relationship builder at all levels of an organization

Hybrid work at Stripe

This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office).

In-office expectations: Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.

Working remotely at Stripe: A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live.

Pay and benefits

The annual US base salary range for this role is $120,500 - $180,700. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.

We look forward to hearing from you. At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.