Product Marketing Manager, Audience & Media Verification

Spotify; New York (NY); Remote; USD 102,000 - 148,000; Full time

Job summary

An innovative firm is seeking a Product Marketing Manager to join its dynamic Global Monetization team. In this pivotal role, you will leverage your expertise in digital advertising to drive the development of audience and media verification solutions, ensuring that advertisers can effectively measure and optimize their campaigns. Collaborating with cross-functional teams, you will influence product roadmaps and go-to-market strategies, making a significant impact on Spotify's advertising business. If you thrive in fast-paced environments and are passionate about shaping the future of advertising, this opportunity is perfect for you.

Benefits

Health Insurance

Paid Parental Leave

401(k) Retirement Plan

Monthly Meal Allowance

Paid Time Off

Flexible Holidays

Paid Sick Leave

Qualifications

• 5+ years in digital advertising with expertise in measurement and verification solutions.
• Strong experience leading cross-functional teams and influencing senior partners.

Responsibilities

• Drive product development for audience and media verification solutions.
• Lead product launches with cross-functional teams to support global growth.

Skills

Digital Advertising

Advertising Measurement

Product Marketing

Cross-Functional Team Leadership

Customer Research

Data Analysis

Go-To-Market Strategy

Education

BA/BS Degree

Master’s Degree

Job description

Sell what you love. For us and millions of users across the globe, that’s Spotify. Join the Sales team and you’ll build the relationships that help grow our business in existing markets and beyond. We don’t just sell creative solutions to our clients and partners, we help to shape them; using our expert knowledge of ad products, sales channels and the industry to impact the way the world experiences music and podcasts.

We are seeking a Product Marketing Manager to join the Global Monetization Product Marketing team. The Monetization Product Marketing team partners with Spotify’s R&D teams to build innovative new ad solutions by defining market requirements and developing go-to-market strategies to increase product adoption and revenue growth.

In this role, you will have the opportunity to make a significant impact on our rapidly growing ads business– as you help shape the strategy for Spotify’s advertising audience + media verification solutions. You will be joining a fast-paced environment where you interface daily with cross-functional experts to launch and grow solutions that help our customers understand which strategies are helping them reach their goals.

You will tap into creative, analytical, and tactical strengths – to effectively bring product to market, and the voice of the market back to product. You’ll grow as a person and leader within this strategic pillar of ads data products, all the while helping advertisers better understand and feel confident in the impact of their marketing decisions.

What You'll Do:

• Drive product and feature development of Spotify’s audience and media verification solutions for advertisers, tapping into your market knowledge to help R&D teams identify and prioritize the most impactful work.
• Deeply understand customer segments and collect high-quality product feedback to influence product roadmaps and to guide global marketing tactics.
• Develop product positioning strategies that clearly articulate the value proposition of Spotify and differentiate us in market.
• Lead product launches with a multitude of cross-functional teams including sales, operations, PR, marketing, and more.
• Support global product adoption and growth through market expansion, sales enablement, and thought leadership.

Who You Are:

• You have a minimum of 5+ years of experience within the digital advertising industry, with a keen understanding of advertising measurement and specifically verification solutions to support audience metrics, viewability, and brand safety. Product marketing experience preferred.
• You have a BA/BS degree or equivalent; master’s degree a plus.
• You have a strong experience leading cross-functional teams and a track record of influencing senior partners in product/engineering, partnerships, operations and sales.
• You have experience with customer research and are proficient using data/insights to inform product/GTM strategy.
• You have strong opinions about what we should build and why, balancing quantitative and qualitative points to influence strategic decisions.
• You have experience working globally and are empathetic to customer needs.
• You have experience launching cross-functional go-to-market launches.
• You have a track record of collaborating with a variety of cross-functional partners in a fast-paced environment.
• You can explain the value of highly technical concepts in human, relatable, and compelling language.
• You have experience presenting to large industry groups and meeting with senior external partners.

Where You'll Be:

• We offer you the flexibility to work where you work best! For this role, you can be within the US region as long as we have a work location.
• This team operates within the Eastern time zone for collaboration.

The United States base range for this position is $102,981 - $147,116, plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.