Product Marketing Manager AI

Aiven; United States; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work policy

Equity participation

Job summary

Aiven is hiring a Senior PMM to own our AI go-to-market. You’ll define the narrative for why enterprises should standardize on open source data tools managed by Aiven for AI workloads.

You’ll work with executives, product, and marketing to evangelize our story and drive product adoption. You’ll develop compelling marketing materials, shape the AI roadmap with leadership, and lead major launches and GTM campaigns.

Qualifications

• 6+ years in B2B product marketing in cloud/data/open source.
• You've built a narrative around AI and can explain choices you made.
• You understand cloud and AI business models and challenges.
• Experience marketing a managed service or product built on an open source project (e.g., Kafka, PostgreSQL, OpenSearch, Clickhouse).
• Strong writing ability to communicate technical ideas clearly.
• Proficiency with generative AI tools to improve efficiency.
• Ability to operate in a high-growth environment and drive cross-functional initiatives with leadership.

Responsibilities

• Define and drive Aiven's overarching AI vision and narrative for enterprise AI workloads.
• Lead the creation of high-impact product marketing materials (website copy, sales enablement, keynote presentations).
• Partner with executives and product leaders to shape the AI product roadmap.
• Conduct market and competitive analysis for AI/ML data infrastructure space.
• Own and execute major product launches and GTM campaigns for new AI capabilities.
• Develop and implement a comprehensive enablement strategy for field, partners, and customers.
• Serve as a spokesperson for Aiven’s AI story at webinars, events, and with press/analysts.

Skills

B2B product marketing

AI go-to-market

Narrative storytelling

Cross-functional leadership

Tools

Google Slides

Job description

We’re a global team of over 400 people, working together to push the boundaries of open-source technology and multi-cloud solutions. Our vision is to help developers, builders, and creators bring their ideas to life with speed and simplicity, by providing a cloud data platform that makes open-source databases, search, streaming, and application infrastructure easily accessible to everyone.

Role Overview

Aiven is hiring a Senior PMM to own our AI go-to-market. You'll set the narrative for why enterprises building AI workloads should standardize on managed, open source data tools, and work closely with customers, Aiven partners, and the go-to-market organization to evangelize our story. This requires a deep understanding of the evolving AI and data infrastructure space and the key players within it. In this role you’ll work closely with Aiven execs and product, marketing, and engineering leadership

Core Responsibilities

• Define and drive Aiven's overarching AI vision and narrative, articulating the value of standardizing on open source data tools managed by Aiven for enterprise AI workloads.
• Lead the creation of high-impact product marketing materials (e.g., website copy, sales enablement, keynote presentations) focused on our AI-enabling data services.
• Partner closely with the executive team and product leaders to shape the AI product roadmap, bridging market needs with technical requirements at the intersection of open source, multi-cloud, and AI.
• Conduct comprehensive market and competitive analysis specifically for the AI/ML data infrastructure space to identify key opportunities and threats.
• Own and execute major product launches and GTM campaigns related to new AI capabilities and services.
• Develop and execute a comprehensive enablement strategy, ensuring the field, partners, and customers are equipped with the technical and commercial knowledge on how, where, and when to leverage Aiven for AI.
• Serve as a key spokesperson for Aiven’s AI story in high-profile webinars, industry events, and interactions with press and analysts.

Must-Have Qualifications

• 6+ years in B2B product marketing, ideally in cloud, data infrastructure, or open source
• You've built a narrative around AI before, not just helped with one, and you can explain the choices you made
• You understand how cloud and AI business models work and can articulate the challenges that companies face trying to build AI-ready systems
• Prior experience marketing a managed service or product built on an open source project (e.g., Kafka, PostgreSQL, OpenSearch, Clickhouse).
• Strong writer who can make technical ideas readable without dumbing them down or defaulting to AI.
• That said, you should absolutely know how to use generative AI tools to become more efficient at your job.
• You can operate in a high-growth, fast-paced environment and drive cross-functional projects, including with executive leadership.

Nice-to-Have Qualifications

• Experience in market analysis and competitive intelligence gathering.
• Masterclass level presentation and storytelling skills. We use Google Slides a lot here.
• Comfortable with remote work and a decent amount of travel.

Amazing! What’s next:

If you think Aiven is the place for you and that our Values align with yours,

AI Usage:

Aiven does not use AI to screen and/or select applicants. However, you will have the opportunity to demonstrate your AI proficiency during the live challenge stage of our interview process.

What We Offer

Aiven is proud of its organizational culture—we search for the most pragmatic solution in everything we do and cultivate a trusting, supportive environment that empowers everyone to strive for excellence. Besides our people and culture, we offer you:

• An agile working environment with short decision paths.
• Flexible working hours, including remote working when needed.
• Compensation for your open source contributions in your free time.
• Participation in the employee stock option plan.
• Choose the devices and tools that make you work the best.
• Office snacks, soft drinks, treats and fruits (for office-based staff).

Global Benefits:

Our global benefits are designed to help you thrive and grow, personally and professionally:

• Participate in Aiven’s equity plan.
• Balance work and life with our hybrid work policy.
• Choose the equipment you need to set yourself up for success.
• Use your Professional Development Plan budget for learning opportunities.
• Receive holistic wellbeing support through our global Employee Assistance Program.
• Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
• Enjoy country-specific benefits for our global cast. (BitQuery DB)

Equal Opportunities

Aiven provides equal employment opportunities to all qualified employees and applicants for employment without regard to age, gender identity, national or ethnic origin, religion, sexual orientation, physical and mental ability, marital and family status or without regard to any other similar personal attributes. Aiven complies with applicable local laws governing non-discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, training and any other terms and conditions related to employment.

At Aiven we are committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. There is an option to request a discussion in the application process but if you have any questions before applying please write to us at [e-mail].