Product Marketing Manager

ShipMonk; United States; On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Flex Time Off

9 Paid Holidays (US)

401k Matching

Health Benefits

Job summary

ShipMonk, a technology-driven growth partner for ecommerce brands, seeks a senior Product Marketing Manager to own strategy and execution across GTM and product messaging. This individual-contributor role bridges Product, Sales, CX/Merchant Success, and Marketing to position, launch, and drive adoption of platform capabilities and vertical programs.

You translate complex product features into merchant value, equip sales with compelling collateral, and collaborate with content, creative, and

Qualifications

• 7+ years of proven experience in B2B product marketing, preferably within technology/SaaS, logistics, retail, or e-commerce.
• GTM strategy experience across Product, Marketing, and Customer Experience.
• Strong writing and storytelling to translate complex product capabilities into merchant value.

Responsibilities

• Go-to-Market Strategy: Own GTM strategy and launch plans for new product capabilities and feature releases, partnering with Product to translate roadmap into a merchant-facing narrative.
• Messaging & Positioning: Craft differentiated positioning and messaging for products and verticals, in partnership with Brand for consistency across channels.
• Competitive & Market Intelligence: Conduct ongoing competitive analysis and customer research to inform positioning, sales strategy, and roadmap conversations.
• Sales Enablement Content: Build sales collateral, battlecards, and playbooks with Sales leadership on rollout and training.
• Launch Execution: Coordinate cross-functional launch execution across Product, Sales, CX, and Marketing for major releases.
• Product Adoption: Develop positioning and messaging to drive adoption of existing capabilities, collaborating with demand gen on execution.
• Metrics & Reporting: Track product marketing outcomes and connect them to pipeline and revenue.

Skills

Product Marketing

GTM Strategy

Messaging

Cross-Functional Influence

Sales Enablement

Data-Driven

Product Development

Market Research

Industry Knowledge

Adaptability

Education

Bachelor's degree in marketing/business

Job description

ShipMonk isn't just a 3PL — we're the tech-powered growth partner for ecommerce brands, running 12+ owned fulfillment centers across the US, Canada, the UK, and Europe so our merchants can stress less and grow more.

Product Marketing Manager

At ShipMonk, we're not just another 3PL. We're a technology-driven company revolutionizing ecommerce fulfillment, with 2,300+ team members across four countries. We're looking for an ambitious Product Marketing Manager to drive our product-led growth.

Our Core Values

• Merchant-first.
• People Make ShipMonk.
• Own It.
• Get Sh*t Done.
• Change the Score.

About the Role

This is a highly visible, individual-contributor role serving as the bridge between our Product, Sales, Customer Experience/Merchant Success, and Marketing teams. You'll own how ShipMonk's product capabilities – from new platform features to vertical-specific programs – get positioned, launched, and adopted in the market. You'll translate what we build into why it matters to merchants, arm our sales team to sell it, and partner closely with our content, creative, and demand generation teams to bring it to life. This is a senior, hands-on seat for someone who wants to own product marketing strategy and execution at a fast-scaling company.

Responsibilities

• Go-to-Market Strategy: Own GTM strategy and launch plans for new product capabilities and feature releases, partnering with Product to translate roadmap into a merchant-facing narrative.
• Messaging & Positioning: Craft differentiated, defensible positioning and messaging for products and verticals, in partnership with Brand to ensure consistency across channels.
• Competitive & Market Intelligence: Own ongoing competitive analysis, win/loss insight-gathering, and customer research to inform positioning, sales strategy, and roadmap conversations.
• Sales Enablement Content: Build the sales collateral, battlecards, and playbooks the sales team needs to sell new capabilities effectively, partnering with Sales leadership on delivery and training cadence.
• Launch Execution: Coordinate cross-functional launch execution across Product, Sales, CX, and Marketing for major releases — briefing and directing the content, creative, and demand gen teams who produce and distribute launch assets, rather than producing every asset personally.
• Product Adoption: Develop the positioning and messaging strategy that drives adoption of existing product capabilities among current customers, partnering with demand gen/lifecycle marketing on execution.
• Metrics & Reporting: Track and report on product marketing outcomes — launch velocity, sales enablement adoption, competitive win rates — and connect them to pipeline and revenue impact.

Experience

• Product Marketing Expertise: 7+ years of proven experience in B2B product marketing, preferably within technology/SaaS, logistics, retail, or e-commerce. 3PL experience is a strong plus.
• GTM Strategy: A track record of collaborating on GTM strategy across functions, including Product, Marketing and Customer Experience, and delivering successful end-to-end product launches.
• Messaging & Storytelling: Exceptional written communication skills, with a demonstrated ability to translate complex or technical product capabilities into clear, compelling merchant value.
• Cross-Functional Influence: Comfortable partnering with Product, Sales, and Content/Creative teams and driving outcomes through influence rather than direct authority.
• Sales Enablement Experience: Experience building sales collateral, playbooks, and training materials, and partnering with sales leadership on rollout.
• Strategic & Data-Driven Mindset: Strong analytical background with the ability to translate market research and performance data into positioning decisions and measurable outcomes.
• Product Development & Management Knowledge : Strong understanding of the product development lifecycle and experience partnering directly with Product teams.
• Market Research: Experience with market research, competitive analysis, and customer segmentation.
• Industry Knowledge: Experience with B2B companies, ideally with exposure to ecommerce, SaaS, logistics, or fulfillment.
• Adaptability : Ability to thrive in a fast-paced environment with a continuous cadence of product launches and shifting priorities.
• Bachelor's degree in marketing, business, or a related field (or equivalent experience).

Work at ShipMonk

• Flex Time Off . Take control of your work-life balance
• 9 Paid Holidays (US)
• 401k Matching . We invest in your future Merit Reviews . Get rewarded for your work Health Benefits .
• Comprehensive health, vision, and dental options
• Inclusive Culture . Be yourself and thrive

About ShipMonk

ShipMonk isn't just a 3PL; we're a growth partner for merchants . We provide cutting-edge technology and a network of owned and operated fulfillment centers that empower high-growth ecommerce and DTC brands to stress less and grow more. With over 2,500 employees across five countries, we're on a mission to revolutionize fulfillment by providing everything from the fastest click-to-delivery and real-time inventory to custom solutions—all with a merchant - first mindset.

Why ShipMonk?

We believe in building for the long term, and our success is powered by five key differentiators that help us become true partners to our merchants.

• Global Fulfillment Network: Our 12+ owned and operated fulfillment centers span the US, Canada, the U.K., and Mainland Europe. We never outsource, ensuring quality and consistency.
• Proprietary Technology: We've eliminated the need for tribal knowledge with our AI-powered platform. It provides a real-time, unified view of inventory and orders, giving our merchants the control and visibility they need to succeed.
• Unrivaled Support: We provide hands‑on, "mom and pop" support with a global reach. Our dedicated teams are on‑site at every fulfillment center, ready to jump into action.
• Transparent Pricing : We believe in honest, long‑term partnerships. Our all‑inclusive pricing means predictable costs, with no hidden fees or surprises.
• Committed to the Future: We invest over $10 million annually in research and development to ensure our technology and services continually evolve, helping merchants plant roots with a partner who is here to stay.

Our Core Values

Our values are the heart of our culture. We're looking for individuals who embody these principles every day.

• Merchant-first: We handle the logistics so our merchants can focus on what they do best—growing their business.
• People make ShipMonk: We believe in our team and invest in our people.
• Own it: We take ownership of our work, our mistakes, and our successes.
• Get sh*t done: We're a fast-paced, high-growth company that values action and results.
• Change the score: We challenge the status quo, constantly innovating and improving.

ShipMonk is an equal opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.