Product Marketing Associate: Growth & Campaigns Lead

SanMar- External; Issaquah (WA); Hybrid; USD 80,000 - 95,000; Full time

Benefits offered by this job

Comprehensive benefits

Hybrid work arrangement

Performance bonus

Paid time off

401k and matches

Life and disability insurance

Parental leave

Pet insurance

Job summary

SanMar in Issaquah, WA is seeking an Associate Marketing Manager, Product to develop and execute product marketing strategies that align with business goals. You will partner with cross-functional teams to deliver customer-focused messaging across channels and drive product awareness and growth.

This role emphasizes market insight, content development, and performance analysis. You will contribute to plans, campaigns, and assets, monitor results, and optimize initiatives while ensuring alignment

Qualifications

• Requires a Bachelor's degree in Marketing, Communications, Business, or related field or equivalent experience.
• 2+ years in marketing, product marketing, or brand marketing.
• Strong coordination and organizational skills with ability to manage multiple priorities.
• Ability to think strategically while executing day-to-day responsibilities.
• Experience collaborating with cross-functional teams and building relationships.
• Excellent verbal, written, and presentation communication skills.
• Ability to analyze information, identify opportunities, and recommend solutions.
• Detail-oriented with accuracy and quality.
• Adaptable in a fast-paced environment.

Responsibilities

• Support the development and execution of product and category marketing strategies, campaigns, and initiatives that align with business priorities.
• Plan and execute marketing initiatives and campaigns, ensuring on-time deliverables aligned with objectives.
• Coordinate with cross-functional teams to align messaging and objectives.
• Contribute to marketing plans, content strategies, and communications for customer understanding of products.
• Monitor campaign performance and optimize based on insights.
• Collaborate with creative, digital, and business partners to develop marketing assets and cohesive customer experiences.
• Gather and analyze customer, market, and competitive insights to inform recommendations.
• Provide guidance to internal partners to ensure marketing aligns with brand standards.
• Proof marketing print communications.
• Perform other duties as assigned.
• Comply with policies and standards.

Skills

Coordination skills

Strategic thinking

Cross-functional collaboration

Verbal and written communication

Presentation skills

Education

Bachelor's degree in Marketing/Communications/Business or related field

Tools

Microsoft Office

Job description

SanMar in Issaquah, WA is seeking an Associate Marketing Manager, Product to develop and execute product marketing strategies that align with business goals. You will partner with cross-functional teams to deliver customer-focused messaging across channels and drive product awareness and growth.

This role emphasizes market insight, content development, and performance analysis. You will contribute to plans, campaigns, and assets, monitor results, and optimize initiatives while ensuring alignment