Associate Marketing Manager, Product

SanMar- External; Issaquah (WA); Hybrid; USD 80,000 - 95,000; Full time

Benefits offered by this job

Comprehensive benefits

Hybrid work arrangement

Performance bonus

Paid time off

401k and matches

Life and disability insurance

Parental leave

Pet insurance

Job summary

SanMar in Issaquah, WA is seeking an Associate Marketing Manager, Product to develop and execute product marketing strategies that align with business goals. You will partner with cross-functional teams to deliver customer-focused messaging across channels and drive product awareness and growth.

This role emphasizes market insight, content development, and performance analysis. You will contribute to plans, campaigns, and assets, monitor results, and optimize initiatives while ensuring alignment

Qualifications

• Requires a Bachelor's degree in Marketing, Communications, Business, or related field or equivalent experience.
• 2+ years in marketing, product marketing, or brand marketing.
• Strong coordination and organizational skills with ability to manage multiple priorities.
• Ability to think strategically while executing day-to-day responsibilities.
• Experience collaborating with cross-functional teams and building relationships.
• Excellent verbal, written, and presentation communication skills.
• Ability to analyze information, identify opportunities, and recommend solutions.
• Detail-oriented with accuracy and quality.
• Adaptable in a fast-paced environment.

Responsibilities

• Support the development and execution of product and category marketing strategies, campaigns, and initiatives that align with business priorities.
• Plan and execute marketing initiatives and campaigns, ensuring on-time deliverables aligned with objectives.
• Coordinate with cross-functional teams to align messaging and objectives.
• Contribute to marketing plans, content strategies, and communications for customer understanding of products.
• Monitor campaign performance and optimize based on insights.
• Collaborate with creative, digital, and business partners to develop marketing assets and cohesive customer experiences.
• Gather and analyze customer, market, and competitive insights to inform recommendations.
• Provide guidance to internal partners to ensure marketing aligns with brand standards.
• Proof marketing print communications.
• Perform other duties as assigned.
• Comply with policies and standards.

Skills

Coordination skills

Strategic thinking

Cross-functional collaboration

Verbal and written communication

Presentation skills

Education

Bachelor's degree in Marketing/Communications/Business or related field

Tools

Microsoft Office

Job description

At SanMar, the work you do makes a difference.

What's the Short Version?

The Associate Marketing Manager, Product supports the development and execution of marketing strategies and initiatives that align with business objectives and goals. This role partners closely with internal stakeholders and cross-functional teams to bring marketing initiatives to life and deliver consistent, customer-focused messaging across channels. The Associate Marketing Manager combines market insight, product knowledge, and customer-focused storytelling to deliver marketing programs and campaigns that drive product awareness, customer engagement, and business growth.

What Will You Be Doing?

• Support the development and execution of product and category marketing strategies, campaigns, and initiatives that align with business priorities.
• Contribute to planning and executing marketing initiatives and campaigns, ensuring deliverables are completed on time and aligned with business objectives
• Partner with cross-functional teams to coordinate marketing activities and ensure alignment of messaging and objectives.
• Assist in developing marketing plans, content strategies, and communications that help customers understand product offerings and support business goals.
• Monitor campaign performance and leverage insights to identify opportunities for optimization and continuous improvement.
• Collaborate with creative, digital, and business partners to develop marketing assets and deliver cohesive customer experiences.
• Gather and analyze customer, market, and competitive insights to help identify opportunities and inform marketing recommendations and strategies.
• Provide guidance and feedback to internal partners to ensure marketing initiatives align with brand standards.
• Proof marketing print communications.
• Perform other duties as assigned.
• Comply with all policies and standards.

What Are We Looking For?

• Bachelor's Degree in Marketing, Communications, Business, or a related field or equivalent experience
• 2+ years marketing, product marketing, brand marketing or related experience
• Strong coordination and organizational skills with the ability to manage multiple priorities simultaneously
• Ability to think strategically while effectively executing day-to-day responsibilities
• Experience collaborating with cross-functional teams and building effective working relationships
• Strong verbal, written, and presentation communication skills
• Ability to analyze information, identify opportunities, and recommend solutions
• Detail-oriented with a commitment to accuracy and quality
• Adaptable and effective in a fast-paced environment
• Proficiency with Microsoft Office and common business, marketing, and collaboration tools.
• Positive attitude with a collaborative, team-oriented approach

What's Our Offer?

Salary Range: You`ll earn between $80,170 - $95,000 annually, depending on experience.

Bonus: You`ll be eligible for an annual discretionary bonus up to 10% of base salary.

Paid Time Off: You`ll accrue paid time off on a bi-weekly basis based on hours worked up to 112 hours per year to start. Employees also receive 8 paid holidays and 1 paid family day off.

Additional Benefits:

• Comprehensive medical, dental, and vision benefits
• 401k plan and matches $1 for $1 up to 4% of earnings, matched & vested at every pay cycle
• Life insurance
• Short/long-term disability coverage
• Paid maternity/paternity leave
• Pet insurance

What Should You Expect?

Hybrid: SanMar's Eastpointe office is located in Issaquah, WA in the Seattle metropolitan area. Employees are required to work in our offices Tuesday through Thursday each week and additional days may be added based on business needs. Our standard working hours are 8:00-5:00 PST. Periodic travel may be required. The employee is regularly required to sit for extended periods while working on a computer and participating in virtual and in-person meetings. Frequent use of hands for keyboarding and standard office equipment is required. Occasional standing, walking, and reaching may be needed to attend meetings or collaborate in an office setting. The role requires the ability to perform close visual work on a computer for extended periods. The employee may occasionally lift and/or move up to 10–15 pounds. Reasonable accommodations may be available to enable individuals with disabilities to perform essential job functions.

Why Work at SanMar?

Our people are at the heart of everything we do. They bring their talent, passion and dedication to work with them every day. Their hard work inspires us and gives us purpose. We love working here together.

Whether you work in our headquarters, from your home or in one of our distribution centers across North America, we believe that investing in you is just the right thing to do. Our comprehensive benefits package is designed to support your health and well-being, life balance, career growth and (eventually) retirement.

SanMar works with brands you already know, like Nike, The North Face and Brooks Brothers, as well as providing industry-leading private label apparel and accessories. Our people come to work excited to do their part, providing clothing that helps people feel that they’re a part of something special.

Here’s your chance to be a part of this story. If you’re ready to work in a place where your participation matters and your growth is a priority, we’re ready for you.

SanMar is an Equal Opportunity Employer

Whoever you are, wherever you’re from, whoever you love or follow in faith, whatever your disability or superpower status, whichever ethnicity or gender you identify with, you are welcome at SanMar.

SanMar participates in E-Verify.