Product Marketing

Applied Materials; Santa Clara (CA); On-site; USD 174,000 - 240,000; Full time

Job summary

Applied Materials in Santa Clara, CA is seeking an experienced business and marketing leader to develop product strategies and drive market share. You will collaborate with Engineering, Manufacturing and Sales to prioritize investments and refine pricing while addressing evolving market needs and timelines.

The role emphasizes strategic planning, competitive analysis and cross-functional execution in a global tech company renowned for semiconductor equipment and display solutions.

Qualifications

• Develops abstract scope business & marketing plans to drive competitive advantage, revenue and market share
• Assists with pricing strategies to build and protect leadership in market share
• Communicates market needs and time requirements across functions
• Leads cross-functional collaboration with Engineering, Manufacturing and Sales to develop products

Responsibilities

• Develops abstract scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
• Recommends investment decisions for new product development
• Conducts abstract competitive analysis for specific products or product lines
• Assists with abstract pricing strategies to build and protect a leadership position in market share while enhancing profit margins
• Partners with Engineering, Manufacturing and Sales to develop new products and communicate critical market needs and time requirements
• Understands technical and business environments and assists with strategies to meet business objectives
• Supports the Field to ensure synergistic account approaches and optimization of all opportunities
• Manages release of abstract products through the end of their product life cycle

Job description

Who We Are

Applied Materials is the global leader in materials science and engineering solutions that are at the foundation of virtually every new semiconductor chip and advanced display in the world. The equipment that we create and service is essential to advancing AI and accelerating the commercialization of next‑generation semiconductor chips. Join us and push the boundaries of materials science and engineering in a company at the foundation of the electronics industry. The work we do together advances the world's technology.

What We Offer

Salary: $174,000.00 - $239,500.00

Location: Santa Clara,CA

You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible-while learning every day in a supportive leading global company. Visit our Careers website to learn more.

At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits.

Key Responsibilities

• Develops abstract scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
• Recommends investment decisions for new product development
• Conducts abstract competitive analysis for specific products or product lines. Drives Red Team Analysis
• Assists with abstract pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
• Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
• Understands technical and business environments. Assists with the development of strategies to meet business objectives
• Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration
• Manages release of abstract products through the end of their product life cycle

Functional Knowledge

• Regarded as the technical expert in their particular field
• Demonstrates in-depth and/or breadth of expertise in own discipline and broad knowledge of other disciplines within the function

Business Expertise

• Anticipates business and regulatory issues; recommends product, process or service improvements

Leadership

• Leads projects with notable risk and complexity; develops the strategy for project execution

Problem Solving

• Solves unique and complex problems with broad impact on the business; requires conceptual and innovative thinking to develop solutions

Impact

• Impacts the direction and resource allocation for program, project or services; works within general functional policies and industry guidelines

Interpersonal Skills

• Communicates complex ideas, anticipates potential objections and persuades others, often at senior levels, to adopt a different point of view

Additional Information

Time Type: Full time

Employee Type: Assignee / Regular

Travel: Yes, 10% of the Time

Relocation Eligible: Yes

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job‑related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.

In addition, Applied endeavors to make our careers site accessible to all users. If you would like to contact us regarding accessibility of our website or need assistance completing the application process, please contact us via e‑mail at [e-mail], or by calling our HR Direct Help Line at 877‑612‑7547, option 1, and following the prompts to speak to an HR Advisor. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.