Product Manager, Website

Jobgether

United States

Hybrid

USD 140,000 - 180,000

Full time

8 days ago

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Benefits offered by this job

Hybrid work
Global collaboration
AI-powered tools
Career growth

Job summary

Jobgether is seeking a Website Growth Product Manager to own the website roadmap, prioritize experiments, and translate customer needs into high-impact experiences. You will collaborate with SEO, content, analytics, and engineering across US/India time zones to accelerate learning and lift conversions.

You will drive CRO programs, leverage AI tools for prototyping and layout development, and implement the brand identity within Webflow, ensuring consistency across pages and components.

Qualifications

  • 5+ years in product management, growth product management, or website/web product roles in a B2B SaaS environment.
  • Treat website as a product by owning roadmaps, prioritizing opportunities, and measuring business impact.
  • Deep knowledge of SEO fundamentals including technical SEO, content strategy, internal linking, structured data, and Core Web Vitals.
  • Experience with generative engine optimization (GEO/AEO) and AI-powered search experiences, plus measurement of visibility across AI platforms.

Responsibilities

  • Own the website product roadmap and prioritize pages, features, modules, and experiments based on user insights and growth opportunities.
  • Translate customer needs and business objectives into website experiences across pricing, comparison, industry, solutions, and lifecycle pages.
  • Partner with SEO specialists to execute traditional and generative SEO strategies to boost visibility across search engines and AI-powered platforms.
  • Oversee technical foundations of website discoverability: architecture, crawlability, structured data, internal linking, and page performance.
  • Lead CRO experiments across homepage messaging, pricing, demos, social proof, and signup journeys.

Skills

Product mindset
SEO fundamentals
Experiment design
Analytics interpretation
Collaboration
Storytelling

Tools

Webflow
HubSpot
GA4
Google Search Console
Ahrefs
Semrush
VWO
Optimizely
Statsig
Claude
Cursor
Lovable

Job description

Accountabilities
  • - Own the website product roadmap, prioritizing pages, features, modules, and experiments based on user insights, business priorities, and growth opportunities.
  • - Translate customer needs and business objectives into effective website experiences across pricing, comparison, industry, solutions, and lifecycle pages.
  • - Partner with SEO specialists to develop and execute strategies for traditional search engine optimization and generative engine optimization (GEO/AEO), improving visibility across search engines and AI-powered answer platforms.
  • - Oversee the technical foundations of website discoverability, including site architecture, crawlability, structured data, internal linking, page performance, and machine-readable content.
  • - Lead continuous conversion rate optimization (CRO) experiments across homepage messaging, pricing pages, demo calls to action, social proof, interactive product tours, chat experiences, and signup journeys.
  • - Monitor and optimize the conversion funnel, from website visits and engaged sessions to qualified traffic and demo requests, using data-driven insights to guide decisions.
  • - Use AI-powered tools to accelerate prototyping, content creation, layout development, and experimentation, reducing the time between idea generation, launch, and learning.
  • - Build reusable workflows and establish appropriate guidelines that enable designers and marketers to manage more website updates independently.
  • - Implement and operationalize the new brand identity and design system within Webflow, ensuring consistency across website pages and components.
  • - Collaborate with cross-functional stakeholders to develop clear briefs, define hypotheses, evaluate experiment results, and communicate insights and recommendations.
  • - Leverage analytics and monitoring tools to assess website performance, organic visibility, user behavior, and conversion outcomes, continuously identifying opportunities for improvement.
Requirements
  • - At least 5 years of experience in product management, growth product management, or website and web product roles, ideally within a B2B SaaS environment.
  • - Strong product mindset, with the ability to treat a website as a product by understanding user needs, defining roadmaps, prioritizing opportunities, and measuring business impact.
  • - Deep working knowledge of SEO fundamentals, including technical SEO, content strategy, internal linking, structured data, and Core Web Vitals.
  • - Practical understanding of generative engine optimization and answer engine optimization, including how large language models retrieve and cite content, how to structure machine-readable pages, and how to measure visibility across AI-powered search experiences.
  • - Hands-on experience with Webflow, including CMS management, reusable components, and page building, along with working knowledge of HubSpot forms, workflows, properties, lifecycle management, chat, and basic reporting.
  • - Experience designing and evaluating experiments, interpreting analytics, and distinguishing statistically meaningful results from random variation.
  • - Familiarity with web analytics and optimization tools such as Google Analytics 4, Google Search Console, Ahrefs, Semrush, and experimentation platforms such as VWO, Optimizely, or Statsig.
  • - Regular use of AI tools such as Claude, Cursor, v0, Lovable, or similar platforms to prototype, generate content, develop layouts, and accelerate delivery.
  • - Demonstrated experience using AI to shorten time-to-launch on real projects, with the ability to explain the outcomes, trade-offs, and lessons learned.
  • - Strong ownership and initiative, with the ability to lead cross-functional projects independently and move from strategy to execution without excessive oversight.
  • - Excellent writing and storytelling skills, including the ability to create clear briefs, articulate hypotheses, document experiment findings, and communicate progress effectively.
  • - Strong collaboration skills and the ability to work with design, growth marketing, content, SEO, product marketing, and engineering teams across India and US time zones.
  • - Experience with website rebuilds, brand refreshes, go-to-market technology, product-led growth, free trials, or self-service signup journeys is an advantage.
  • - Basic SQL knowledge and familiarity with analytics data warehouses are additional assets.
Benefits
  • - Hybrid work flexibility: Work from Bengaluru or Chennai, India, with a hybrid working arrangement.
  • - Full-time opportunity: Take ownership of a strategic digital product with a direct impact on business growth.
  • - High-impact ownership: Shape the website roadmap, experimentation strategy, and conversion optimization initiatives.
  • - Modern technology stack: Work with Webflow, HubSpot, analytics platforms, experimentation tools, and emerging AI-powered solutions.
  • - AI-first environment: Use advanced AI tools to accelerate prototyping, streamline workflows, and bring ideas to market efficiently.
  • - Strategic visibility: Collaborate with senior growth and brand leadership while influencing marketing and product priorities.
  • - Innovation and experimentation: Explore new approaches to SEO, generative engine optimization, conversion optimization, and digital customer experiences.
  • - Cross-functional collaboration: Work closely with specialists across design, content, SEO, growth marketing, product marketing, and engineering.
  • - Professional development: Build expertise at the intersection of product management, digital growth, AI-powered workflows, and website optimization.
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