Product Manager - Web Flow

Expert Executive Recruiters (EER Global); New York (NY); Hybrid; USD 130,000 - 160,000; Full time

Job summary

An innovative technology company is seeking a Product Manager to lead user-facing web flows for a new digital platform. This role offers a unique opportunity to shape product strategy and enhance user experience from inception. Collaborating closely with design, engineering, and marketing teams, you will ensure a seamless and trustworthy customer journey. The position requires a strong analytical mindset, excellent communication skills, and a passion for creating impactful digital experiences. Join a mission-driven culture that values collaboration and innovation in the B2C space.

Benefits

Hybrid working environment

Opportunity to shape a new digital product

Modern office in NYC

Mission-driven culture

Qualifications

• 4+ years in product management or relevant roles.
• Experience in user-facing product areas for digital consumer products.
• Strong analytical and communication skills.

Responsibilities

• Define and execute product strategy for user flows on the website.
• Conduct market research to guide UX and content strategy.
• Collaborate with designers and developers to shape digital experiences.

Skills

Product Management

User Experience Design

Market Research

Analytical Thinking

Communication Skills

Collaboration

Education

MBA or equivalent

Tools

Digital Platforms

Job description

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Expert Executive Recruiters (EER Global) provided pay range

This range is provided by Expert Executive Recruiters (EER Global). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$130,000.00/yr - $160,000.00/yr

Our client is a consumer-focused technology company, building a new digital platform that redefines how customers interact with high-touch services online.

Based in New York City, the team is composed of experts in product, communications, and marketing, with a shared mission to create a seamless and trustworthy customer experience. With its platform still in development, the company offers an exciting opportunity to influence core product decisions from the ground up.

About the Role:

In this role, you will lead the strategy and execution of user-facing web flows, working at the intersection of design, product, and content. You will own how users experience the platform—from their first impression to conversion—ensuring the site structure, content, and design communicate trust and clarity. The ideal candidate combines structured thinking, business acumen, and a user-centric mindset, and is comfortable working cross-functionally with design, engineering, and brand teams. This is a New York-based role, requiring 3–4 days per week in-office alongside product, PR, and marketing stakeholders.

Responsibilities:

• Define and execute product strategy for key user flows on the website, focused on user experience and conversion optimization.
• Conduct competitor and market research to guide best-in-class UX and content strategy.
• Translate research findings into clear product requirements: user journeys, content formats, page templates, and feature specs.
• Partner with designers, developers, and brand stakeholders to shape intuitive, brand-aligned digital experiences.
• Guide content and copy decisions to ensure consistency, clarity, and trustworthiness across web touchpoints.
• Prioritize features and flow improvements based on potential impact and technical feasibility.

Requirements:

• 4+ years of experience in product management or relevant roles in B2C startups, top consulting firms, or consumer-focused investment firms.
• Demonstrated experience owning user-facing product areas in digital consumer products (e.g., e-commerce, marketplaces, wellness tech, apps).
• Experience driving product decisions in platforms with strong onboarding or conversion flows.
• Ability to think analytically and structure product problems using research, user insight, and market data.
• Excellent written communication and storytelling skills, especially in shaping product narratives and user trust.
• Strong collaboration skills and experience working closely with designers, developers, and marketing teams.
• Background in strategy consulting or investment with a consumer focus (e.g., beauty, wellness, retail) — an advantage.
• MBA or degree from a top-tier institution — a plus.
• Passion for fitness and wellness — a bonus.

What the Company Offers:

• The opportunity to shape a brand-new digital product from inception.
• A high-impact, strategic role at the heart of the company’s platform and brand vision.
• A hybrid working environment with a modern office in NYC, working alongside a close-knit, experienced team.
• A mission-driven culture that values clarity, collaboration, and innovation in the B2C space.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Consulting, Product Management, and Design

• Industries

  Business Consulting and Services and IT Services and IT Consulting

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