Product Manager, Platform Self-Service Onboarding

Bestpass by Fleetworthy; Madison (WI); Remote; USD 90,000 - 130,000; Full time

Job summary

A leading company in fleet management seeks a Product Manager for their Platform Self-Service Onboarding team. The role focuses on enhancing user onboarding experiences, balancing immediate needs with long-term strategies. As an ideal candidate, you will have strong technical insight, a user-centric approach, and proven leadership skills to drive product success across teams.

Qualifications

• Minimum 3 years of product management experience in an agile software environment.
• Strong technical skills in eCommerce and onboarding solutions.
• Ability to communicate technical concepts to non-technical audiences.

Responsibilities

• Drive vision and strategy for product and services.
• Lead product lifecycle from ideation to delivery.
• Collect metrics and user feedback to steer product direction.

Skills

Analytical

Problem-Solving

Leadership

Education

Degree in computer science, business, or related technical field

Job description

Product Manager, Platform Self-Service Onboarding

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We Speak Safety and Efficiency:

In September of 2024, Bestpass, Fleetworthy, ExpressTruckTax and Drivewyze rebranded as Fleetworthy. This rebrand reflects our ongoing mission to simplify fleet safety, compliance, and toll management under one unified brand.

We Speak Safety and Efficiency:

In September of 2024, Bestpass, Fleetworthy, ExpressTruckTax and Drivewyze rebranded as Fleetworthy. This rebrand reflects our ongoing mission to simplify fleet safety, compliance, and toll management under one unified brand.

Fleetworthy is revolutionizing road safety and fleet management with a command center for safety, compliance, and efficiency. Our connected suite provides real-time insights and control, enabling customers to maximize efficiency, reduce risk, and save money.

With technology that unifies safety, compliance, toll management, weigh station bypass, and more, Fleetworthy empowers organizations to perform at their best. We simplify operations to ensure every vehicle and driver is not just compliant, but beyond compliant. Supporting millions of drivers and vehicles, Fleetworthy is leading a new era in road safety and fleet technology.

At Fleetworthy, you're in the driver's seat!

We are looking for an experienced and creative Product Manager with a passion to manage quality software products that customers love.

About the role:

In this role, you will be joining the Product Management team focused on the core experience of our users, customers, and partners. This team develops, supports, and continually improves our core software applications, portal products, partner, and customer integration services. The teams' primary goal is to maintain a high level of customer satisfaction and engagement through continuous improvement and innovation.

As a Product Manager for Self-Service & Onboarding, you will play a key role in shaping the future of how owner/operators onboard to our platform, ensuring seamless, secure, and high-value onboarding experiences. You will be responsible for defining and executing the strategy for eCommerce driven access to our services, unifying and interlinking all relevant services under a single umbrella, ensuring that customers can seamlessly onboard to our services.

You will work cross-functionally with engineering, partner success, marketing, sales, business development, and external stakeholders to develop a cohesive onboarding/self-service strategy that balances accessibility, scalability, customer acquisition, conversion and retention.

Success in this role requires a strong technical understanding of eCommerce and onboarding product solutions, a product mindset that balances immediate conversion needs with long-term platform scalability, and the ability to collaborate across teams to drive impact.

To excel, you should have experience in platform product management, building scalable technology solutions, and translating business and technical needs into clear strategies. Strong collaboration and leadership skills are essential to align teams and drive measurable outcomes. Your impact will be defined by delivering high-quality products that empower users, enhance business value, and differentiate our platform.

Location: Remote

Reports to: Lead Product Manager, Platform

Job responsibilities include but are not limited to:

• Drive the vision. Be a strong collaborative leader of the vision, strategy, and innovation for your products & services as well as contributing to the broader portfolio vision. Being tech-savvy, you have a knack for aligning technical solutions to marketplace needs and by nature, see the future as full of possibilities.
• Lead the product journey. Communicate a vision, strategy, roadmap, and releases aligned to business outcomes. Drive the product lifecycle from ideation, problem validation, solution discovery, and delivery working with internal teams such as marketing and business development to define positioning, messaging, and launch plans ensuring launch success.
• Be curious. Know your market, customers, and users, collecting metrics, user feedback, market trends, and other intelligence to steer and evolve product approach. You model a user-centric, value-driven philosophy and consultative, collaborative style that directly aligns with your ability to drive CSAT and engagement.
• Enable others. Educate stakeholders on products within your portfolio to build understanding. This includes providing support for marketing and sales initiatives that enhance product KPI's and training the sales and customer success teams so they can educate customers and users. You will also work with software development teams in an agile setting to prioritize activities, assess and evaluate technical and business dependencies, and guide activities. As the lead, work with the team to assess scope, effort, and trade-offs, effectively managing the backlog and the refinement of stories. Your partnership with UX to produce mock-ups and demos for upcoming released features, combined with your ability to collaborate with technical leads to impactful product documentation elevates your ability to drive success.
  
  

Additional Information:

• Travel – 5%
  
  

Minimum requirements:

• Degree in computer science, business, or related technical field; or equivalent practical experience.
• At least 3 or more work experience in product management in an agile software environment.
• Experience driving high customer satisfaction and engagement experiences combined with leading the product lifecycle, ownership, or design of software products.
• Excellent written and oral communication skills with a proven ability to quickly absorb technical concepts and effectively communicate them to a non-technical audience.
• Technical skills and understanding developed through your experience managing mobile products/services.
• Strong analytical, troubleshooting, and problem-solving skills.
  
  

Preferred requirements:

• Experience providing software solutions to the commercial transportation industry.
  
  

What Drives Us to Work Every Day:

• We pride ourselves on making a difference, for our employees, clients, and their businesses.
• We accept team members for who they are and what they bring to the table.
• We are proud to build all our relationships based on transparency and trust.
• We are a team of energetic and curious individuals passionate about the work we do every day!
  
  

Our Core Values – We are 1TEAM

• People 1st - People 1st! We win as a team by collaborating, having each other's backs, and bringing out the best in each other. We always treat others as they would like to be treated.
• Trust - We inspire trust by delivering on our promises, owning outcomes, being transparent in our communications, and acting with integrity.
• Every Trip Matters - Because every trip that our customers take is important to them, it's important to us. Whether it is a load being hauled across the country or a service vehicle traveling on a toll road, our customers count on us to deliver the right expertise, software, and data to make every trip safe, efficient, and productive.
• Always Innovating - We solve for the customer and focus on outcomes. We are nimble in our approach. When we fail, we fail fast and learn from it. We are here to disrupt, not to fit in.
• Mindset - We are committed to a growth mindset. Our efforts and attitudes are what determine our abilities. We embrace good criticism. We seek new challenges. We never stop learning.
  
  

About Bestpass: Bestpass is a comprehensive payment platform provider and leader in toll management solutions for commercial fleets of all sizes. Bestpass saves fleets time and money by consolidating payments and providing insight into cost per vehicle. Bestpass, founded in 2001, covers 100% of major toll roads across the U.S., supports more than 30,000 customers, and processes over $1.5 billion in toll transactions annually. Bestpass offers a range of toll coverage options for owner-operators, regional fleets, and national fleets, as well as customized solutions for specific needs.

About Fleetworthy Solutions: Fleetworthy Solutions, Inc. provides DOT safety and regulatory compliance services to commercial fleets that take them Beyond Compliant. Fleetworthy combines exceptional client service, advanced technologies, and more than 40 years of transportation industry expertise to make sure that drivers and assets are truly fleetworthy. The company helps private fleets, for-hire carriers and third-party logistics companies of all sizes surpass compliance of federal, state, and local regulations and streamline processes to reduce costs and mitigate risks.

Fleetworthy is committed to fostering a diverse and inclusive culture that is respectful and welcoming of individual differences. We are proud to be an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or maternity status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Truck Transportation

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