Product Manager, Growth

Perplexity; New York (NY); On-site; USD 230,000 - 330,000; Full time

Job summary

Perplexity, a leader in AI-powered knowledge tools, seeks a Product Manager in New York to drive activation, onboarding, and monetization across web, mobile, and desktop. You will design and ship numerous experiments, define growth loops, and analyze funnels and cohorts to optimize retention and revenue.

Strong SQL, experiment design skills, and startup growth experience are essential. You will collaborate with design, engineering, and marketing to deliver high-impact features and ensure product

Qualifications

• 2–4 years of total work experience with a strong academic record.
• ~2 years in investment banking or consulting, followed by startup growth/PM roles.
• Fluent in SQL and comfortable with experiment design and statistical readouts.
• Able to manage many parallel experiments and switch between analysis, spec-writing, and shipping.
• Thrives in ambiguity where processes are being defined.

Responsibilities

• Drive activation, repeat usage, and paid conversion across web, mobile, and desktop.
• Build and iterate levers like onboarding, upsells, upgrade flows, and growth loops.
• Grow adoption of new products and cross-platform conversion with optimal user moments.
• Ship a high volume of experiments and translate learnings into roadmap bets.
• Analyze funnels, cohorts, and segments to identify high-leverage opportunities.
• Protect product quality while improving retention and margin.

Skills

SQL

Experiment design

Analytical thinking

Communication

Tools

Eppo

Statsig

Optimizely

Job description

In 2026, we launched Computer, the defining product for the new era of agentic AI. We’ve scaled beyond the millions of people using Perplexity every day for research, shopping, investing and curiosity into a new paradigm of using AI to transform knowledge into action. Product Managers at Perplexity work closely with design and engineering, focusing on the product systems and experiences that help more people discover, adopt, and get lasting value from Perplexity. The ideal candidate should have strong communication and writing skills, the ability to envision innovative technology, and a willingness to reimagine work to be more efficient and creative. Ideal candidates combine product intuition with analytical rigor: in the application, please highlight the growth problems, experiments, or loops you are most proud of building.

What You’ll Do

• Drive activation, repeat usage, and paid conversion across web, mobile, and desktop.
• Build and iterate the levers that move them: upsells, onboarding, upgrade flows, lifecycle, and design new agent-driven growth loops.
• Grow adoption of new products and cross-platform conversion: identify the optimal set of users, surfaces, and moments to introduce them, and drive repeat usage.
• Ship a high volume of experiments, from hypothesis and metric design through analysis, and turn the learnings into roadmap bets that grow our metrics.
• Analyze funnels, cohorts, and segments to find the highest-leverage opportunities and define the metrics behind them.
• Protect product quality while improving conversion, holding guardrails on retention, support volume, and margin.
• Write crisp specs and experiment briefs and drive execution across engineering, design, data, and marketing.

Qualifications

• 2–4 years of total work experience with a strong academic record.
• ~2 years in investment banking or consulting, followed by startup experience in a growth, product or founder role.
• Fluent in SQL, comfortable with experiment design and statistical readouts.
• Comfortable owning many parallel experiments and moving between analysis, spec-writing, and shipping in the same week.
• Thrives in ambiguity where processes are still being defined.

Nice to have

• Direct experience with A/B testing and experimentation platforms (Eppo, Statsig, Optimizely, or in-house equivalents).
• Experience with subscription and usage-based billing products, paywalls, or paid upgrade experimentation.
• Experience shipping across web and native mobile surfaces.

Our Mission

Perplexity's mission is to power curiosity. Curious people are the people who drive change in the world. Driving change is a continuous cycle of learning, building, and integrating.

Learn: curious people constantly learn new things by asking more. They question the status quo in their own expertise and they constantly learn outside of it. Research is essential to them and never ending.

Build: curious people make and create things, to show the world their new answers to problems no one else ever questioned. They take action on what they've learned. Makers need tools to create their products, their companies, their reality.

Integrate: they must interact with the world as it is to drive change and adoption. True leaders do not simply build something and hope. They must have armies of agents and workers who can constantly work in millions of small ways.

Repeat. For curious people this is a cycle that never ends.

Compensation Range: $230K - $330K