Product Manager, Fuel / Electrical Parts & Accessories

Mercury Marine; Fond du Lac (WI); Hybrid; USD 74,000 - 106,000; Full time

Benefits offered by this job

Medical insurance

Dental & Vision

401k with match

HSA with company contribution

Paid vacation

Well-being program

Product purchase discounts

Job summary

Mercury Marine, headquartered in Fond du Lac, Wisconsin, seeks a dynamic Product Manager to guide the Fuel System and Rotating Electric categories. You will shape strategic directions, drive category growth, and manage day-to-day execution across departments and suppliers.

The role requires entrepreneurial drive, collaboration across functions, and a track record of achieving financial targets. This hybrid position emphasizes strategic pricing, partnerships, and market insights.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Engineering, or related field.
• Minimum of 3 years of prior experience in category management, product management, marketing, or related role. Experience in Marine, Powersports, or related industry.
• Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
• Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
• Demonstrated ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
• Strategic thinker with a results-driven mindset and a passion for continuous improvement.
• Experience working in a matrix organization and leading or influencing cross-functional teams is preferred.
• Must possess the motivation, desire, passion, ambition, and self-motivation to strive for excellence and exceed expectations.

Responsibilities

• Work with cross-functional teams to develop and implement category strategies, including product line expansion and lifecycle management.
• Meet financial targets and drive growth for the assigned product category.
• Write product charters and outline requirements based on market insights.
• Analyze market trends, competitive landscape, and customer insights to identify growth opportunities.
• Collaborate with Marketing, Sales, Procurement, PD&E, Operations to align and execute initiatives.
• Stay informed about industry developments and emerging trends to maintain competitive advantage.
• Provide product forecasts through the S&OP process to meet inventory and satisfaction goals.
• Maintain a customer-centric approach by understanding needs to deliver best-in-class products.
• Support participation in trade shows and events.

Skills

Data-driven decisions

Cross-functional collaboration

Strategic thinking

Communication

Leadership

Education

Bachelor’s degree in Business Administration, Marketing, Engineering, or related field

Job description

Location: Fond du Lac, WI

Workplace Category: Hybrid; 3+ days in office per week

Travel Required: Occasional

Direct Reports: No

Pay Range: $73,600 – $106,200

Visa Sponsorship: Applicants must be currently authorized to work in the United States. This position is not eligible for employment visa sponsorship now or in the future.

Relocation: Yes

We are seeking a dynamic and results-oriented Product Manager to join our engine parts category team. This role is responsible for the strategic and operational direction of the Fuel System and Rotating Electric product categories. The position will be crucial in advancing the strategic direction and driving the day-to-day tactical execution of the categories. We need someone highly motivated with a passion for achieving financial targets and fostering growth through strategic initiatives. This role requires a high degree of entrepreneurial spirit and self-motivation, especially in new or ambiguous situations. Effective communication with various departments, divisions, suppliers, and customers is also an essential function within our organization.

Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality.

Next is Now!

We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job.

Essential Functions

• Work with cross-functional teams to develop and implement category strategies, including product line expansion, portfolio and lifecycle management, product positioning, strategic pricing, strategic partnerships, and sales channel strategy.
• Responsible for meeting financial targets and driving growth for the assigned product category.
• Works closely with Category Director to establish strategic product and business plans for the assigned categories; includes writing product charters and outlining product requirements based on consumer, competitive, and market insights.
• Analyze market trends, competitive landscape, and customer insights to identify growth opportunities and drive innovation within the category.
• Collaborate with Marketing, Sales, Procurement, PD&E, Operations, and other departments to ensure alignment and execution of category initiatives.
• Stay informed about industry developments and emerging trends to inform decision-making and maintain competitive advantage.
• Provide product forecasts through the SIOP process to meet inventory turn, fill rates, and customer satisfaction objectives.
• Champion a customer‑centric approach by understanding and anticipating customer needs and preferences to deliver best‑in‑class products and services.
• Support the Company's participation in trade shows and other special events.

Diversity of thought and experiences is fundamental when imagining the unimaginable

Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications

• Bachelor’s degree in Business Administration, Marketing, Engineering, or related field.
• Minimum of 3 years of prior experience in category management, product management, marketing, or related role. Experience in Marine, Powersports, or related industry.
• Strong analytical skills with the ability to interpret data, identify trends, and make data‑driven decisions.
• Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
• Demonstrated ability to thrive in a fast‑paced, dynamic environment and manage multiple priorities effectively.
• Strategic thinker with a results‑driven mindset and a passion for continuous improvement.
• Experience working in a matrix organization and leading or influencing cross‑functional teams is preferred.
• Must possess the motivation, desire, passion, ambition, and self‑motivation to strive for excellence and exceed expectations.

The hiring range for this position is $73,600 to $106,200 annually. The actual base pay offered will vary based on multiple factors including job‑related knowledge/skills, relevant experience, business needs, and geographic location. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.

In addition to base pay, this position is eligible for an annual discretionary bonus. This position is eligible to participate in Brunswick's comprehensive and high‑quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), well‑being program, product purchase discounts and much more. Details about our benefits can be found here.

Why Brunswick

Brunswick Corporation is a leader in the marine industry, and we’re looking for people just like you to take part in the movement towards better boating for all. We rely on the thoughtful input of people from all backgrounds to create compelling, innovative products for our customers around the globe. As such, diversity, equity, and inclusion are priorities in the enduring culture of our company. As a world leader in emerging recreational products and technologies, when you join our team, you become part of some of the most innovative, forward‑looking brands in the marine industry today.

About Mercury Marine

Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry‑leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land 'N' Sea marine parts distribution and Mercury and Quicksilver® parts and oils. More information is available at MercuryMarine.com.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact [e-mail] for support.

For more information about EEO laws, - click here

Brunswick Corporation participates in E-Verify as part of our commitment to a lawful and transparent hiring process. For additional information click here: https://www.brunswick.com/e-verify.

Brunswick and Workday Privacy Policies

Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [e-mail] or 866-278-6942.

All job offers will come to you via the candidate portal you create when applying through a posted position through https://www.brunswick.com/careers. If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or [e-mail].

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