Product Manager – Customer Segmentation

Highmark Health; United States; Hybrid; USD 86,000 - 139,000; Full time

Job summary

Highmark Health is seeking a Senior Product Leader to develop product strategies and operating models for enterprise personalization and data-driven decision making. You will maintain product roadmaps, prioritize investments, and collaborate with analytics, data, and technology teams to drive adoption and business value.

The role focuses on defining value propositions, vision, and strategic direction, securing stakeholder support, and translating objectives into actionable plans with measurable

Qualifications

• Bachelor's degree in science, technology, mathematics or related field or equivalent experience.
• 3 years of Product experience.
• 3 years with the Software Lifecycle.
• 1 year of Advanced domain experience.
• 1 year with the Agile process.
• Experience designing and operationalizing customer segmentation capabilities.

Responsibilities

• Understand the department's and the company's strategic roadmap and develop a holistic product vision and strategy.
• Anticipate future needs and identify asset improvement opportunities using metrics and qualitative input.
• Represent the product in governance meetings.
• Set and communicate roadmaps, priorities, experiments, and decisions across audiences.
• Own the product backlog and refresh priorities with internal and partner input.
• Drive cross-product and cross-customer value and learning.

Skills

Business Acumen for P&Ls

Communication

Conflict Management

Education

Bachelor's degree in science, technology, mathematics or related field

Job description

• This is a hybrid model if you live within a 50 mile radius of one of our hub offices

Company

Highmark Health

Job Description

JOB SUMMARY

• This is a hybrid model if you live within a 50 mile radius of one of our hub offices

This role requires demonstrated experience developing product strategies and operating models for enterprise personalization, customer understanding, or related capabilities that enable data-driven decision making, targeted engagement, and improved customer experiences. The successful candidate will have experience developing and maintaining product roadmaps, prioritizing product investments, and partnering across business, analytics, data, and technology teams to drive adoption, business value, and enterprise alignment.

Core components of this role include defining the product's value proposition, establishing its vision and strategic direction, securing support from key stakeholders, and overseeing execution to ensure successful delivery and business outcomes. The incumbent will work in close partnership with the Product Owner and Delivery Team to translate product objectives into actionable plans, measurable outcomes, and delivered capabilities.

ESSENTIAL RESPONSIBILITIES

• Understand the department's and the company's strategic roadmap and competitive position, and develops a holistic product vision and the corresponding product strategy to drive maximum value. Clearly set and communicate roadmaps, priorities, experiments, and decisions across audiences, from product team to executive levels.
• Actively anticipates future needs and utilizes metrics and qualitative input to identify asset improvement opportunities.
• Represent the product in all governance meetings.
• Clearly sets and communicate roadmaps, priorities, experiments, and decisions across audiences, from product team to executive levels.
• Serve as accountable owner for the sets of products/tools within the designated portfolio.
• Identify and drives both cross-product and cross-customer value and shared learnings.
• Own the product backlog and uses input from internal and partner teams to frequently refresh and re-prioritize the backlog.
• Other duties as assigned.

EDUCATION

Required

• Bachelor's Degree in science, technology, mathematics or related field OR relevant experience and/or education as determined by the company in lieu of bachelor’s degree

Preferred

• None

EXPERIENCE

Required

• 3 years of Product experience

To Include

• 3 years with the Software Lifecycle
• 1 year of Advanced domain experience

Preferred

• 1 year with the Agile process
• Experience designing and operationalizing customer segmentation capabilities.

LICENSES or CERTIFICATIONS

Required

• None

SKILLS

• Business Acumen for P&Ls
• Communication
• Conflict Management

Language (Other Than English)

None

Travel Requirement

0% - 25%

PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS

Position Type

Office-based

Teaches / trains others regularly

Frequently

Travel regularly from the office to various work sites or from site-to-site

Occasionally

Works primarily out-of-the office selling products/services (sales employees)

Never

Physical work site required

Yes

Lifting up to 10 pounds

Constantly

Lifting 10 to 25 pounds

Rarely

Lifting 25 to 50 pounds

Never

Disclaimer

The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job.

Compliance Requirement

This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies.

As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy.

Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements.

Base pay is determined by a variety of factors including a candidate’s qualifications, experience, and expected contributions, as well as internal peer equity, market, and business considerations. The displayed salary range does not reflect any geographic differential Highmark may apply for certain locations based upon comparative markets.

Pay Range Minimum

$86,400.00

Pay Range Maximum

$138,600.00

Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on any category protected by applicable federal, state, or local law.

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