Product Manager, Ad Tech Optimization & Performance

Comcast; New York (NY); On-site; USD 125,000 - 188,000; Full time

Job summary

FreeWheel, a Comcast company, is seeking a Product Manager to shape optimization capabilities within the Buyer Cloud platform. You will collaborate with Engineering, Data Science, Revenue, and other Product teams to define requirements, prioritize investments, and deliver features that improve campaign performance and business outcomes.

You will own defined optimization workflows, define success metrics, and communicate priorities to cross-functional teams while balancing customer value,

Qualifications

• 2–4 years of product management experience building and launching software products.
• Experience in advertising technology, media technology, or a closely related industry.
• Demonstrated ability to own features, workflows, or product areas from discovery through delivery.

Responsibilities

• Own roadmap definition, prioritization, and execution for specific optimization areas within the Buyer Cloud platform.
• Define and improve workflows, controls, and product capabilities that help customers optimize campaign performance and achieve measurable business outcomes.
• Partner closely with Engineering, Data Science, and Revenue to identify customer problems, evaluate opportunities, and define product requirements.
• Work with Engineering to balance customer value, technical feasibility, and delivery timelines.
• Collaborate with Product Managers across Buyer Cloud and adjacent platforms to ensure optimization capabilities fit cohesively into broader user workflows.
• Gather insights from customers, internal stakeholders, analytics, and market inputs to inform product decisions and prioritization.
• Write clear product requirements and communicate priorities to cross-functional teams.
• Make thoughtful tradeoff decisions that balance performance impact, usability, business value, and implementation complexity.
• Define success metrics and measure outcomes to continually improve optimization features and customer results.
• Contribute to product planning and strategy discussions while executing broader organizational priorities.
• Build strong working relationships across Product, Engineering, Design, Data Science, Customer Success, Operations, and other stakeholder groups.

Skills

Optimization methods

AI workflow integration

Product management

Advertising technologies

Education

Bachelor's Degree

Job description

FreeWheel, a Comcast company, is seeking a Product Manager to shape optimization capabilities within the Buyer Cloud platform. You will collaborate with Engineering, Data Science, Revenue, and other Product teams to define requirements, prioritize investments, and deliver features that improve campaign performance and business outcomes.

You will own defined optimization workflows, define success metrics, and communicate priorities to cross-functional teams while balancing customer value,