Product Manager

TechDigital Group; Hartford (CT); On-site; USD 100,000 - 130,000; Full time

Job summary

A leading digital solutions company is seeking an experienced Product Manager to support brand sites and e-commerce applications. The ideal candidate will have over 10 years of Sales and Marketing experience, a solid understanding of product management, and a passion for innovative digital experiences. This role involves collaborating with cross-functional teams, conducting market research, and driving product strategy and execution. Competitive compensation and professional growth opportunities offered.

Qualifications

• 10+ years in Sales and Marketing with Product Management experience.
• Hands-on with CMS and commerce platforms.
• Strong written and verbal communication skills.

Responsibilities

• Develop and execute product strategies and roadmaps.
• Collaborate with teams to deliver digital products.
• Gather requirements and communicate product updates.
• Conduct market research and analyze performance metrics.

Skills

Sales and Marketing experience

Product Management

Analytical skills

Stakeholder management

Agile methodologies

Education

Bachelor's degree in business, Computer Science, Engineering

Tools

CMS

Commerce platforms

JIRA

Job description

We are seeking a motivated and detail-oriented Product Manager to support Brand sites, e-commerce and after sales application. In this role, you will support the Brand & Portfolio Management team to help define, build, and launch innovative digital experiences for our customers. You will play a key role in driving the success of our brand sites and marketing platforms.

Role Summary

• Minimum 10 years of Sales and Marketing domain with Product Management and business analysis experience
• Hands-on experience with CMS, Commerce platforms.
• Solution-oriented with strong analytical and problem-solving skills.
• Experience interacting with business teams and leadership, with strong stakeholder management and communication skills.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced, agile team-oriented environment.
• Passion for brand, marketing and e-commerce, technology, and delivering exceptional user experiences.
• Familiarity with agile methodologies.
• Bachelor's degree in business, Computer Science, Engineering, or a related field.

Key Responsibilities

• Assist in the development and execution of product strategies and roadmaps for our brand, marketing, commerce and after sales team.
• Collaborate with cross-functional teams—including release engineering, marketing, sales, and customer support—to deliver high-quality digital products on time.
• Work closely with business teams and leadership to gather requirements, align on priorities, and communicate product updates.
• Write clear product requirements, user stories, and acceptance criteria for new features and enhancements.
• Prioritize features, enhancements, and bug fixes based on business impact, customer feedback, and data analysis.
• Support the end-to-end product lifecycle, from ideation through launch and ongoing optimization.
• Conduct market research, competitor analysis, and gather customer insights to inform product decisions.
• Analyze product performance metrics and user data to measure success and identify areas for improvement.
• Participate in agile ceremonies such as sprint planning, stand-ups, and retrospectives.
• Manage small to medium-sized projects, ensuring timely delivery and effective communication across teams.
• Support Quality Assurance (QA) and User Acceptance Testing (UAT) activities, including test planning, execution, and issue tracking, to ensure product quality and successful releases.
• Stay up to date with marketing and digital experience trends, best practices, and platform updates.
• Experience working in marketing, e-commerce, after sales or the digital/technology industry.
• Experience with JIRA for product and project management.
• Basic understanding of UX/UI principles.
• Experience working in a large enterprise or with brands team.

Qualifications

• Bachelor's degree in business, Computer Science, Engineering, or a related field.