Product Manager

AAA Auto Club Enterprises; Costa Mesa (CA); On-site; USD 121,000 - 161,000; Full time

Benefits offered by this job

Health coverage for medical, dental, &

401(K) with company match

Pension

Tuition assistance

Floating holidays & PTO for volunteer

Paid parental leave

Wellness programs

Employee discounts

Job summary

AAA Auto Club Enterprises is seeking a Product Manager for the Classic Membership to guide strategy, growth, and end-to-end delivery. You will own the core membership product, drive acquisition and retention, and partner with Marketing, Engineering, Analytics, and Finance to align roadmaps with member value.

You will design experiments, monitor KPIs, and translate data-driven insights into actionable product decisions that strengthen AAA’s market position.

Qualifications

• 5+ years leading customer-facing products or subscription services.
• Experience building and executing product strategies that drive acquisition, engagement and profitability.
• Ability to partner with analytics or data science teams to define success metrics and run experiments.

Responsibilities

• Define and evolve the strategy, positioning, and growth roadmap for AAA Classic Membership, balancing acquisition, retention, engagement, and lifetime value.
• Develop business cases and multi-quarter roadmaps that connect product investments to membership growth and profitability.
• Analyze member behavior, market trends, and performance to identify opportunities that strengthen value and differentiation.
• Own end-to-end management of the Classic Membership product, including acquisition programs, growth initiatives, forecasting, profitability, and cost optimization.
• Collaborate with Marketing, Digital Product, Engineering, Analytics, Finance, Legal, and Operations to align priorities and deliver cohesive experiences.
• Design and execute experiments to validate enhancements, pricing, and engagement initiatives; use data to improve performance.
• Define and monitor KPIs including acquisition, retention, profitability, and satisfaction; translate insights into decisions.
• Work with Analytics/Data Science to interpret cohort analyses and inform strategy.
• Build trusted relationships across the organization to drive collaboration and outcomes.

Skills

Product strategy

Data-driven decisions

Cross-functional collaboration

Experimentation

Growth & retention

Leadership

Education

Bachelor’s degree in technical, quantitative, or business field

Job description

Technology sits at the center of AAA’s next chapter. Auto Club Enterprises is turning 125 years of roadside trust into membership and digital products that redefine its products and services offered to millions of members. Product leaders here share one goal: build meaningful experiences that keep AAA essential in a rapidly changing world.

The Role

• As a Product Manager on the Membership Product Management team, you will guide product strategy, development delivery and growth of the Classic Membership product. As the owner of AAA's foundational membership product, this role focuses on strengthening the core value proposition, broad-market acquisition, renewal performance, and long-term member value. Success means launching features that move key metrics for membership acquisition, create member delight, and strengthen AAA’s market position.

Who Thrives At Auto Club Enterprises

• You design the platforms and services that will power AAA’s core membership for generations to come.
• You work to influence journeys and peace of mind for more than 18 million members.
• You use evidence to make decisions. You know how to brief a data science partner, interpret what the numbers show, and translate findings into program action, you close the loop, you don’t just report it.
• Your success is measured by real member outcomes and business value.
• You like owning outcomes, setting clear goals, choosing your path and rallying partners without waiting for top-down direction.
• You love working with and learning from peers who have deep, end-to-end product management expertise.

What You Will Do

• Define and evolve the strategy, positioning, and growth roadmap for AAA Classic Membership, balancing acquisition, retention, engagement, and lifetime member value objectives.
• Develop business cases and multi-quarter roadmaps that connect product investments to membership growth, profitability, member satisfaction, and long-term business outcomes.
• Analyze member behavior, market trends, competitive dynamics, and operational performance to identify opportunities that strengthen membership value and market differentiation.
• Own the end-to-end management of the Classic Membership product, including acquisition programs, growth initiatives, forecasting, profitability management, product enhancements, and cost optimization.
• Partner with Marketing, Digital Product, Engineering, Analytics, Finance, Legal, and Operations teams to align priorities, influence roadmaps, and deliver cohesive member experiences.
• Design and execute structured experiments to validate product enhancements, acquisition strategies, pricing approaches, and engagement initiatives; use data and member insights to continuously improve performance.
• Define and monitor key performance indicators including acquisition, retention, penetration, profitability, engagement, and member satisfaction; translate insights into actionable product decisions.
• Collaborate with Analytics and Data Science teams to interpret cohort analyses, segmentation models, behavioral trends, and performance reporting that inform product strategy.
• Build trusted relationships across the organization by driving collaboration, communicating clearly, influencing without direct authority, and maintaining focus on member and business outcomes.

What You Bring

• 5+ years leading customer-facing products, membership programs, subscription businesses, or related consumer products through the full product lifecycle.
• Demonstrated experience developing and executing product strategies that drive acquisition, engagement, retention, profitability, and long-term customer value.
• Strong strategic thinking skills with the ability to connect long-term vision to execution plans, business cases, and measurable outcomes.
• Proven ability to partner with Analytics or Data Science teams to define success metrics, design experiments, interpret results, and translate findings into product improvements.
• Experience working cross-functionally with Marketing, Engineering, Finance, Operations, Legal, and executive stakeholders to influence decisions and deliver results.
• Fluency with product discovery methodologies, experimentation frameworks, customer insights, and data-driven decision making.
• Proven ability to simplify complexity, drive consensus, and influence without direct authority.
• AI-fluent and comfortable leveraging modern tools to accelerate analysis, prototyping, communication, and product execution.
• Bachelor’s degree in a technical, quantitative, or business field, or equivalent practical experience.

Join us to redefine how people move, protect what matters, and discover the world, all while advancing your craft alongside a passionate, supportive team.

The starting pay range for this position is:

$120,500.00 - $160,800.00

Additionally, for full time positions, you will be eligible to participate in our incentive program based upon the achievement of organization, team and personal performance.

Remarkable benefits

• Health coverage for medical, dental, vision
• 401(K) saving plans with company match AND Pension
• Tuition assistance
• Floating holidays and PTO for community volunteer programs
• Paid parental leave
• Wellness programs
• Employee discounts (membership, insurance, travel, entertainment, services and more!)

Auto Club Enterprises is the largest club within the national AAA federation. We have nearly 17,000 employees in 24 states helping more than 18 million members. The strength of our organization is our employees. Bringing together and supporting different cultures, backgrounds, personalities, and strengths creates a team capable of delivering legendary, lifetime service to our members. When we embrace our diversity – we win. All of Us! With our national brand recognition, long-standing reputation since 1900, and constantly growing membership, we are seeking career-minded, service-driven professionals to join our team.

“Through dedicated employees we proudly deliver legendary service and beneficial products that provide members peace of mind and value.”

AAA is an Equal Opportunity Employer

Our organization participates in E-Verify

The Automobile Club of Southern California will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state, and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance (FCIHO), the Unincorporated Los Angeles County (ULAC) regulation, and the California Fair Chance Act (CFCA).