Product Manager

ASSA ABLOY; Charlotte (NC); Hybrid; USD 110,000 - 160,000; Full time

Job summary

ASSA ABLOY Group is expanding its Swing Doors & Security Entrance Systems portfolio for North America. The Commercial Product Manager will shape the regional strategy, lead lifecycle decisions, and drive profitable product investments.

You will partner with Sales, Marketing, R&D, and Operations to translate market insights into compelling offerings and ensure alignment with global platforms and future portfolio development.

Qualifications

• Experience in product management or commercial roles in technical products.
• Proven ability to define product requirements, manage lifecycles and build solid business cases.
• Experience in building products, access solutions, or automation systems is a plus.

Responsibilities

• Define and drive the North American swing & security door product portfolio strategy.
• Identify market trends and customer needs through market analysis.
• Develop Market Requirements Specifications (MRS) for new products and upgrades.
• Build compelling business cases to support product investments.
• Lead product launches in North America, including pricing, positioning, and value proposition.
• Collaborate with global teams on platforms and portfolio development.

Skills

Product management

Strategic thinking

Stakeholder management

Communication

Education

Marketing

Business Administration

Engineering

MBA

Job description

We are strengthening our presence in North America with our Swing Door & Security Entrance Systems product portfolio. To support this ambition, we are looking for a Commercial Product Manager Swing Doors & Security Entrance Systems who will shape and drive our portfolio for the North American market. In this role, you will define and drive the North American product strategy based on deep market insights, customer needs, and competitive analysis. You will translate these into Market Requirement Specifications (MRS) and solid business cases, enabling the development of competitive and innovative products.

What you would do

Market & Product Strategy

• Define and drive the North American swing & sec door product portfolio strategy
• Identify market trends, customer needs, and competitive positioning through Voice of Customer and market analysis.
• Develop Market Requirement Specifications (MRS) for new products and enhancements.
• Build clear and compelling business cases to support product investments.
• Statistical market sensing and analysis to reflect the voice of the customer and market requirements.

Product Lifecycle Management

• Own the North and South American product roadmap aligned with global platform strategies
• Manage the full product lifecycle from ideation to phase-out
• Ensure alignment between regional market needs and global product development

Commercial Excellence

• Lead product launches in North America, including pricing, positioning, and value proposition
• Support Sales and Marketing with training, tools, and communication concepts
• Contribute to achieving sales and profitability targets

Cross-Functional Collaboration

• Act as a key interface between Product Management, R&D, Sales, Marketing, Operations, and Supply Chain
• Collaborate closely with global teams on platforms, innovations, and future portfolio development
• Drive feedback loops from customers, sales, and field performance into product improvements

What we are looking for

• Experience Degree in Marketing, Business Administration, Engineering, or a related field.
• MBA a plus.
• At least 3+ years of experience in Product Management or commercial roles in technical products.
• Proven experience in defining product requirements, managing product lifecycles, and building business cases.
• Experience in building products, access solutions, or automation systems is an advantage.

Skills & Competencies

• Strong commercial mindset with the ability to translate market needs into product solutions.
• Strategic thinking combined with hands-on execution capability.
• Strong stakeholder management and ability to influence without formal authority.
• Excellent communication and executive presentation skills.
• A proactive “can-do” attitude with a results-driven approach.

Additional Requirements

• Fluent in English (spoken and written), all other languages are helpful.
• International experience a plus.
• Willingness to travel across North America.

We are the ASSA ABLOY Group

Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and digital – safer, more secure, and easier to access. As an employer, we value results – not titles or backgrounds. We empower our people to build their career around their aspirations and our ambitions, supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow locally, regionally, or even internationally. We are committed to building diverse, inclusive teams and value different perspectives and experiences.

We are the ASSA ABLOY Group Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and digital – safer, more secure, and easier to access. As an employer, we value results – not titles or backgrounds. We empower our people to build their career around their aspirations and our ambitions, supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow locally, regionally, or even internationally. We are committed to building diverse, inclusive teams and value different perspectives and experiences.

We are the ASSA ABLOY Group Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and digital – safer, more secure, and easier to access. As an employer, we value results – not titles or backgrounds. We empower our people to build their career around their aspirations and our ambitions, supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow locally, regionally, or even internationally. We are committed to building diverse, inclusive teams and value different perspectives and experiences.