Product Manager

Daxko, LLC; Birmingham (AL); Remote; USD 80,000 - 135,000; Full time

Job summary

A leading company in health and wellness empowers lives through innovative solutions. They are seeking a Product Manager to drive the growth of their mobile applications, offering a unique opportunity to lead significant product initiatives. With a focus on customer experience and market strategy, you will enjoy an autonomous role that also opens pathways for further leadership within their product ecosystem.

Qualifications

• 2+ years of experience in B2B software Product Management or related roles.
• Proficient in analyzing customer feedback and market segmentation.
• Track record of successful feature releases and agile product delivery.

Responsibilities

• Lead the development and launch of mobile apps.
• Manage business metrics and improve product performance.
• Conduct ongoing market analysis to inform product strategy.

Skills

Strategic Vision

Market Understanding

Customer Expertise

Leadership

Interpersonal Skills

Job description

Daxko powers wellness, and improves lives.Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.

Whether a neighborhood yoga studio, a national franchise with locations in every city, a YMCA or JCC--and every type of organization in between--we build solutions that make every aspect of running and being a member of a health and wellness organization easier and delightful.

Job Description

The Product Manager is the leader and end-to-end owner for a product line within our portfolio of fitness applications and is dedicated to driving its profitable growth with a metrics-driven mindset. This role is responsible for driving the overall product vision and market strategy, business cases, roadmap, and the achievement of financial and customer experience goals.

This role will initially focus on our mobile experiences, offering a unique opportunity to lead the 0-to-1 launch of a new mobile app and oversee the strategic sunset of legacy products. You’ll shape product strategy with significant autonomy and collaborate across product lines to deliver a cohesive mobile-first experience - positioning yourself to expand into broader web product leadership in the future.

Why This Role is Exciting

You’ll lead a major product initiative from the ground up, have the space to drive strategic decisions, and be part of a team that values your perspective. This is a high-impact role with room to grow - both within mobile and across our broader product ecosystem.

What You’ll Do:

• Lead the development and launch of mobile apps.
• Lead the deprecation of legacy mobile apps by consolidating their functionality into a new, streamlined mobile experience, ensuring a smooth migration for users.
• Ensure a unified mobile-first experience by closely partnering with product managers.
• Manage the business metrics of the product line, providing recommendations to improve commercial performance and meet financial goals.
• Extract maximum commercial value from the product line through packaging, pricing, and feature development.
• Drive highly effective customer experiences as measured by NPS, improving the end-to-end journey across mobile and web.
• Conduct ongoing market analysis and competitive tracking to inform product strategy.
• Gather customer and market requirements via interviews, analysis, and voice-of-customer programs.
• Define, prioritize, and execute release goals using agile methodologies.
• Develop and own the product roadmap and strategy for both short- and long-term growth.
• Lead product launches in collaboration with Product Marketing and Sales Enablement.
• Act as an internal product evangelist and external market expert.
• Create and manage pricing plans, including competitive positioning.
• Support ongoing sales enablement and customer education to promote value-based selling.
• Travel up to 25%.

Qualifications

What You Bring:

• 2+ years of experience in B2B software Product Management, Marketing, or related roles with commercial responsibilities
• Strategic Vision & Market Understanding
  • Strong strategic development mindset
  • Ability to analyze and understand market segmentation, trends, players, and the impact to product commercialization and strategy
  • Demonstrated ability to balance the market and product vision with disciplined tactical execution
• Customer & Product Expertise
  • Proficient with analyzing and understanding the voice of the customer (win/loss, NPS, customer interviews) and the impact to customer experience
  • Expert in translating market and customer feedback into requirements, driving product delivery through an agile release process
  • Track record of successful feature releases that improved user engagement
  • Familiarity with app store guidelines and submission processes
• Leadership & Execution
  • Demonstrated ability to succeed at cross-functional leadership in environments that support autonomy and value individual initiative
  • Operate in a fast-paced environment with a focus and determination to achieve high-quality results
  • Strong interpersonal skills which enable you to effectively engage with prospects and customers

Additional Information

The salary range for this role is $80,000 - $135,000 per year. Where you fall within the pay range is based on how you demonstrate the attributes and competencies required for the role.We mostly reserve the upper half of our compensation bands for internal growth. In addition to base salary, we offer a comprehensive benefits package, performance-based incentives, and opportunities for growth.


#LI-Remote

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members. Some of our favorites include:

All your information will be kept confidential according to EEO guidelines.