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WesBanco seeks a Product Group Leader for Customer Experience to drive the development and marketing of deposit products. This fully remote role requires a leader with extensive experience in the banking sector, capable of collaborating across departments and managing product performance. Key responsibilities include strategic analysis, product roadmap creation, and ensuring compliance with industry regulations.
This position is 100% Remote.
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Summary
Responsible for the analysis and development of long-term strategy for Deposit Products and pricing across WesBanco. Leveraging data and insights, this position is responsible for driving business and financial results through the selection, design, development and promotion of products grounded in a differentiated product experience across all channels. Manages all Deposit Product initiatives to achieve sales and profitability goals with the primary focus to analyze, evaluate and grow product performance for deposit accounts with the ability to periodically work on broader initiatives as assigned. Partnered closely with Executive Leadership, Marketing, Risk and Operations teams to collaborate and deploy recommendations.
Essential Function
Banking is a highly regulated industry and you will be expected to acquire and maintain a proficiency in the Bank’s policies and procedures, and adhere to all laws, rules and regulations that are applicable to your conduct and the work you will be performing. You will also be expected to complete all assigned compliance training in a timely manner.
Essential Dutites And Responsibilities
Researches and evaluates product performance, identifying enhancements to address customer needs while improving performance in the market.
Monitors and reports on key performance metrics including financials, internal/external customer feedback trends to establish product roadmaps and makes strategic and tactical recommendations.
Partners with sales teams, marketing and operations to drive adoption initiatives and growth. Oversees strategy, creates product roadmaps with short and long-term focus.
Crafts product roadmaps to build new products, enhances existing products or improves performance.
Oversees the successful design, development and marketing of new and existing deposit products and services.
Partners with digital teams to ensure roadmap alignment of features across product set.
Maintains a thorough understanding of competitive intelligence as well as understanding of regulatory environment to ensure that products, pricing and promotions to comply with all applicable laws and procedures.
Conducts analysis to identify opportunities to increase product usage and size of portfolio.
Manages and escalates customer issues as appropriate.
Supervisory Responsibilites
May be responsible for directly supervising employees in the designated functional area. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Technical Skills
Advance proficiency in Word, PowerPoint, Excel and Outlook.
Previous experience in Qlik, Tableau, or similar data visualization system.
Other Skills And Abilities
Professional demeanor in appearance, interpersonal relations, work ethic and attitude.
Possess clear, concise, effective written and oral communication skills to effectively express thoughts, ideas and concepts to management, bank employees and bank customers in a collaborative and solutions-oriented manner.
Ability to interact effectively across all levels of the organization, including senior management, the branch network, other departments and vendors.
Demonstrated ability to manage multiple priorities and effectively meet critical deadlines under difficult time restraints.
Strong organizational and prioritization skills.
Team player with a positive outlook.
Excellent analytical, problem-solving and decision-making skills.
Ability to learn other banking systems.
Ability to effectively use technological resources for meetings, coaching and training.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Additional Information
The wage range for the Product Group Leader - Customer Experience role position is $100,000 - $110,000 annually and eligible for incentives up to 25% of annual salary. The position includes 22 days of PTO (Paid Time Off), 5 days of STD (Short Term Disability), 11 annual paid holidays and 1 float holiday.
WesBanco has an excellent benefits package to include medical, dental, and vision, Health Care Flexible Spending, Dependent Care Flexible Spending, Transportation Fringe Benefit Plan, Group Life, Long Term Disability, Optional Life, access to voluntary benefit products such as Cancer, Term & Universal Life, Accident, Short-Term Disability and Critical Illness policies, and other ancillary benefit products. WesBanco also offers 401(k) with employee match.
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Bachelor’s Degree required, Business, Marketing, or a related degree preferred with a minimum of 10 years’ experience in retail banking, financial services, and/or product management or equivalent combination of education and experience required.
In lieu of degree, Minimum of five years of experience in strategy, human resources, financial services or operations considered.
Proven leadership experience required; management experience preferred.