Product Enablement Specialist

KBC Advisors; Atlanta (GA); On-site; USD 70,000 - 90,000; Full time

Job summary

A technology-driven firm in Atlanta seeks a passionate Product Enablement Specialist to improve user adoption and engagement across platforms like Salesforce and Power BI. The ideal candidate will have over 3 years of experience in product enablement and a strong understanding of the commercial real estate industry. This full-time role involves collaborating with cross-functional teams and designing training materials to enhance user experience.

Qualifications

• 3+ years in Product Enablement, Customer Success, or Product Management.
• Experience supporting user adoption of Salesforce, Power BI, or AI tools.
• Strong written and verbal communication skills.

Responsibilities

• Define and execute strategies that improve user engagement and productivity.
• Translate features into benefits for users.
• Track product adoption metrics and create feedback loops.

Skills

Product Enablement

User Engagement

CRM Customization

Change Management

Communication Skills

Education

3+ years of experience in relevant fields

Tools

Salesforce

Power BI

ArcGIS

Job description

Overview

KBC Advisors is seeking a passionate and proactive Product Enablement Specialist to help drive user adoption, engagement, and feedback loops across core technology platforms. Based in Atlanta, this role works at the intersection of Product, Data, and end users, ensuring a consistent, intuitive, and value-driven experience across our growing tech suite including Salesforce (Rethink CRM), Power BI, ArcGIS, and AI-driven platforms.

Responsibilities

• Partner with the Director of Product and Data to define and execute enablement strategies that improve user engagement and productivity.
• Serve as a go-to expert for Salesforce, Power BI dashboards, ArcGIS applications, and our AI platforms, translating features into benefits for users.
• Collaborate with internal teams (brokers, client services, research, operations) to gather feedback, identify friction points, and close the gap between tools and usability.
• Design and deliver training materials, onboarding programs, and usage guides tailored for Commercial Real Estate professionals.
• Track product adoption metrics and create feedback loops to help inform product development and improve UX.
• Provide 1:1 coaching and group enablement sessions, particularly during product launches or feature enhancements.
• Drive change management efforts to ensure successful rollout of new tools and processes.

Preferred Qualifications

• Experience with enablement tools (LMS, walkthroughs, feedback collection).
• Experience with CRM customization or reporting workflows.
• Familiarity with AI tools used in lease abstraction, data ingestion, or analytics.

Education & Experience

• 3+ years of experience in Product Enablement, Customer Success, Learning & Development, or Product Management in a B2B SaaS or tech-focused environment.
• Proven experience supporting end-user adoption of platforms like Salesforce, Power BI, ArcGIS, or AI tools.
• Deep understanding of the Commercial Real Estate industry, its workflows, stakeholders, and language.
• Strong written and verbal communication skills, especially in translating technical concepts into user-friendly guidance.
• Comfortable working in a cross-functional role, bridging product, data, and user teams.
• Highly organized, resourceful, and energized by problem-solving and user success.

Location

Atlanta, GA

Employment type

• Full-time

Job function

• Product Management and Information Technology