Product Director, Professional Promotion, INLEXZO

Jj; Horsham (PA); Presencial; USD 150.000 - 210.000; Jornada completa

Descripción de la vacante

Johnson & Johnson is seeking a Product Director, Bladder Cancer Professional Promotion Marketing for INLEXZO, located in Horsham, PA. The role oversees development of marketing plans and launch strategies, collaborating with Global Commercial Strategy, Medical Affairs, Market Access, Regulatory, and Sales to drive patient impact.

The successful candidate will lead cross-functional teams to prepare launches, craft indication-specific messaging, and ensure alignment with brand strategy across SR5

Formación

• 7+ years of relevant business experience including pharmaceutical/healthcare knowledge.
• 5+ years in Sales, Marketing, Managed Care Account Management or related leadership programs.
• Willingness to travel up to 20%, including overnight and weekend travel.

Responsabilidades

• Lead development of comprehensive marketing plans, strategy, positioning, and messaging.
• Coordinate cross-functional launch activities across Marketing, Medical, Access, Regulatory, and Sales.
• Define indication-specific positioning and HCP promotional materials for SR5 and expansions.
• Drive launch readiness and execution for INLEXZO indications, including SR5.

Conocimientos

Marketing

Project management

Communication

Travel readiness

Educación

Bachelor’s degree

MBA (preferred)

Descripción del empleo

About the Company

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

Core Values

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function

Marketing

Job Sub Function

Advertising & Promotions

Job Category

Professional

Locations

Horsham, Pennsylvania, United States of America

Job Description

Johnson & Johnson is currently recruiting for a Product Director, Bladder Cancer Professional Promotion Marketing for INLEXZO, located in Horsham, PA.

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Product Director Responsibilities

The Product Director will be accountable for understanding and implementing strategies to influence INLEXZO treatment in bladder cancer. In addition, you will be responsible for driving the strategies to include development and implementation of health care professional marketing plans and initiatives in the bladder cancer marketplace. In this role, you will craft marketing strategies that help providers reimagine care and redefine living for patients with bladder cancer. In addition, you will lead launch readiness and execution for upcoming INLEXZO indications, including SunRISe-5 (SR5), building on the foundation established with the initial indication. You will serve as a cross‑functional launch lead for the brand, coordinating execution across commercial, medical, access, regulatory, and field teams for both Launch Readiness Review (LRR) preparation, follow‑through and launch execution.

Position Description

• Leads development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals
• Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Global Commercial Strategy Organization, Sales, Sales Learning & Development, Medical Affairs, and key internal partners
• Develop content with learning and development team for sales meetings and ongoing field development to support brand strategies
• Lead advisory boards, analytics, and market research to generate insights for marketing initiatives in partnership with the insights and analytics team
• Lead HCP launch strategy and execution for upcoming indications, including SR5, from pre-launch readiness through launch and post-launch optimization, in close partnership with the Global Commercial Strategy Organization, Medical Affairs, Market Access, Regulatory, and Sales
• Define indication-specific positioning, messaging, and HCP promotional materials for SR5 and subsequent indication expansions, ensuring alignment with approved labeling and a cohesive portfolio story across indications
• Partner with Sales and Sales Learning & Development to ensure field readiness for each indication launch, including training content, sales meeting plans, and launch tools
• Serve as the launch lead for upcoming indications, including SR5, coordinating cross‑functional launch execution across Marketing, Sales, Medical Affairs, Market Access, Regulatory, Omnichannel, Analytics, and Operations; maintain an integrated launch plan with clear owners, timelines, milestones, and risk mitigation
• Contribute to Launch Readiness Review (LRR) responsibilities, including preparing and presenting readiness assessments, driving cross‑functional alignment on gaps and actions, and tracking completion of readiness commitments through launch
• Build and sustain strong cross‑functional and governance relationships – demonstrating experience navigating CAC with credibility, influence and a clear competitive mindset
• Serve as the strategic integrator across Omnichannel, Sales, Analytics and other cross‑functional partners as needed—using performance data to guide prioritization, investment decisions, and optimization.

Qualifications

Requirements

• A minimum Bachelor’s degree is required; MBA or advanced degree in related field is helpful.
• A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge
• A minimum 5 years’ experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields and/or experience in a qualified leadership development program
• Proven proficiencies in marketing, project management, and clear communication.
• Ability to travel up to 20%, which may include overnight and weekend travel.

Preferred

• People leadership experience
• Experience in oncology
• Previous sales experience
• Experience with product launch preferred
• Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time

Equal Opportunity Statement

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Accommodation for people with disabilities

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ([email removed]) or contact AskGS to be directed to your accommodation resource.

Required Skills

No specific items listed.

Preferred Skills

Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Execution Focus, Financial Analysis, Interpersonal Influence, Marketing Campaign Management, Organizing, Performance Measurement, Public Relations (PR), Sales Promotions, Social Media Management, Tactical Planning, Technical Credibility