Product Director, IDN Channel Strategy

Johnson & Johnson Innovative Medicine; Horsham (PA); On-site; USD 150,000 - 210,000; Full time

Job summary

Johnson & Johnson Innovative Medicine is recruiting for a Product Director, IDN Channel Strategy to be located in Horsham, PA. You will lead the IDN channel strategy across brand marketing, access, and field teams to drive adoption and activation within Integrated Delivery Networks.

The role requires at least 7 years in pharma or healthcare, strong leadership and analytical skills, and a proven ability to translate insights into strategic recommendations.

Qualifications

• Minimum 7 years in pharmaceutical or healthcare industry.
• Strong leadership, communication, and collaboration abilities.
• Proven experience launching innovative marketing solutions.
• Experience managing multiple priorities and leading teams.

Responsibilities

• Lead IDN Channel Strategy and ensure alignment across brand marketing, access, and field partners.
• Generate actionable insights and translate them into strategic recommendations and tactics.
• Develop a population-health value narrative for IDN decision makers.
• Define IDN segmentation, targeting, and activation levers.
• Enable the field with IDN-specific tools and training.
• Monitor performance metrics and optimize strategy over time.
• Identify and pilot scalable partnerships to strengthen the psoriasis value proposition within IDNs.

Skills

Leadership

Analytical thinking

Communication skills

Strategic marketing

Education

Bachelor's degree (B.A./B.S.)

MBA or advanced degree desirable

Job description

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function

Marketing

Job Sub Function

Channel & Partner Marketing

Job Category

Professional

All Job Posting Locations

Horsham, Pennsylvania, United States of America

Job Description

Johnson & Johnson Innovative Medicine is recruiting for a Product Director, IDN Channel Strategy to be located in Horsham, PA.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Purpose

The Product Director, IDN Channel Strategy, will play a critical role in shaping IMM brand growth strategy within Integrated Delivery Networks (IDNs). This leader will be responsible for generating deep customer insights across IDN stakeholders — including population health leaders, specialty pharmacy, administrators, and clinical influencers — to shape a compelling value story that drives brand adoption, access, and activation.
This role will navigate the complexities of the evolving IDN and value-based care ecosystem, turning insights into actionable channel strategies. The Product Director will partner cross-functionally across brand marketing, market access, medical affairs, analytics, and field leadership to ensure the brand is positioned for success within IDN channel.

Key Responsibilities

• Lead IDN Channel Strategy: Develop and execute the IDN strategy, ensuring alignment across brand marketing, access, medical, and field partners.
• Generate Actionable Insights: Build a deep understanding of IDN needs &population-health priorities. Translate insights into clear strategic recommendations and activation plans.
• Develop Population-Health Value Story: Shape a compelling, evidence-based value narrative for IDN decision makers in partnership with value & evidence and medical affairs.
• IDN Segmentation & Targeting: Create and refine segmentation frameworks to identify priority IDNs, stakeholder influencers, and system-level adoption levers.
• Field Enablement: Develop IDN-specific tools, insights, and training to support field teams in system-level conversations and pull-through.
• Performance Monitoring: Define key metrics, track IDN performance, and optimize strategy based on insights and trends.
• Innovate & Pilot Solutions: Identify and test scalable models or partnerships that strengthen the psoriasis value proposition within IDNs

Qualifications / Requirements

Education

• B.A. or a B.S. degree is required and an MBA or an advanced degree is helpful but not required; Advanced Degree Desirable.

Required

Experience & Skills

• A minimum of 7 years of relevant experience in the pharamceutical or healthcare industry is required.
• Ability to be innovative, creative, enthusiastic, and strong analytically, with excellent overall business insight, is fundamental.
• Validated experience launching innovative marketing solutions.
• Demonstrate excellent leadership and communication skills with a heightened ability to collaborate and work with a team to be successful.
• Experience of managing multiple demands and priorities on time, leading teams, gaining alignment and driving decision-making is crucial to the success of this position.

Preferred

• Sales or sales leadership experience.
• Market access experience.
• Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time.

Other

• This position may require up to 25% domestic and/or international travel.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please contact us via https://www.jnj.com/contact-us/careers or contact AskGS to be directed to your accommodation resource.