Producer, Digital

Nexstar Media Group, Inc.; Brownsville (TX); On-site; USD 48,000 - 68,000; Full time

Job summary

Nexstar Media Group, Inc. is seeking a Digital Producer to lead the shift from broadcast to multi-platform journalism. You will train teams, create/edit original content, and amplify reach across social media and websites.

You will guide content strategy, oversee editorial quality, and produce across platforms while maintaining high journalistic standards. The role emphasizes collaboration and newsroom innovation.

Qualifications

• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred.
• Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred.
• CSS, Flash and other relevant technology skills is a plus.
• Maintain positive work environment through active team participation and cooperation with co-workers in all departments.
• Responds positively to feedback.

Responsibilities

• Lead the transition from broadcast to multi-platform newsrooms with daily training and content creation.
• Develops and leads strategy for station content and social media engagement.
• Review copy for errors and ensure adherence to editorial style guides.
• Shoot and edit content for on-air and digital platforms.
• Produce reports for all platforms and calendar digital campaigns.
• Write stories for the web and other digital platforms.

Skills

Journalism

AP style

Team collaboration

Feedback responsiveness

Education

Degree in journalism

Tools

Adobe Photoshop

Dreamweaver

HTML

CSS

Flash

Job description

The Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.

• Develops and leads winning strategy for station content
• Expert understanding of Facebook, Twitter, and other social media platforms
• Reviews copy and willcorrecterrors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
• Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television
• Determines a story's emphasis, length, and format, and organizes material accordingly
• Research and analyzebackground information related to news stories in order to be able to provide complete and accurate information
• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
• Pitches on-brand local and trending stories during morning meetings
• Checks reference materials such as books, news files or public records to obtain relevant facts
• Shoots and edits content for on-air and digital
• Produces reports for all platforms
• Ensures that all content meets company standards for journalistic integrity and production quality
• Builds and calendars digital campaigns to promote local shows and specials.
• Writes stories for the web and other digital platforms
• Performs other duties as assigned
• Finds new ways to use Social Media and our websiteto engage with viewers

Requirements & Skills:

• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
• Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred
• CSS, Flash and other relevant technology skills is a plus
• Maintain positive work environment through active team participation and cooperation with co-workers in all departments
• Responds positively to feedback

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