Private Events Sales Manager

ASM Global; United States; On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

Paid vacation

401k plan

Job summary

Legends seeks a Manager of Private Events Sales to drive revenue for private functions at Target Center in Minneapolis. The role coordinates with the food & beverage team to ensure seamless execution from sale to event, reporting to the Senior Director of Sales and Strategy.

A strong background in hospitality, sports, or entertainment events is preferred. The ideal candidate will exceed revenue targets, build repeat business, negotiate with clients, and manage multiple events simultaneously in a

Qualifications

• Bachelor’s Degree in a related area of study preferred and 2-3 years’ related experience (sports, attractions, or hotel industry preferred)
• Excellent interpersonal, verbal and written communication skills; ability to communicate effectively at all levels both internally and externally
• Proficient in Microsoft Office, Salesforce and Adobe

Responsibilities

• Exceed monthly and yearly revenue targets set forth by Senior Director
• Build relationships to provide repeat business
• Proactively create opportunities for new business with existing customers
• Provide superior and professional customer service to clients
• Perform responsibilities on day of events, including entertaining clients and fulfilling large group commitments
• Communicate regularly with food & beverage team and provide updates on market trends or needs for sales offerings
• Participate as needed in planning of event with F&B team to ensure sale meets operation expectations
• Provide event client feedback to food & beverage team after events
• Maintain the required number of outbound sales calls set by Senior Director
• Research, analyze, and develop special event profit generating opportunities
• Proactively solicit new business by, among other things, making sales calls and presentations, attending local trade shows, and engaging in other client prospecting in order to increase the size of the Organization’s potential client database
• Oversees and executes private events from load in to load out or with an Event Manager
• Create leads and develop long-term relationships in the event planning, production, and promotion communities, and with other relevant companies, organizations, and groups
• Prepare and provide required reports to the Senior Director of Sales including special event revenue reports, profit and loss statements, sales recaps, and departmental projections
• Obtain feedback from clients following each special event to determine and analyze client satisfaction, Organizational performance, and event-related risks and liabilities
• Perform other related duties, tasks, and responsibilities as required

Skills

Interpersonal skills

Verbal & written communication

Time management

Negotiation

Education

Bachelor’s Degree in related field

Tools

Microsoft Office

Salesforce

Adobe

Job description

POSITION: Manager, Private Events Sales DEPARTMENT: Private Events REPORTS TO: Senior Director, Sales & Strategy FLSA STATUS: Salaried, Exempt RANGE: $60,000 + Commission

LEGENDS’ operating divisions worldwide include – Global Partnerships, Global Sales, Hospitality, Global Partnerships, Global Merchandise, Global Technology Solutions, Attractions, Growth Enterprises – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment.

For more information, visit www.Legends.net and follow us on Twitter and Instagram @TheLegendsWay.

GLOBAL HOSPITALITY We believe that exceptional venue experiences should extend beyond game day and show time. From five-star feasts and craft cocktails to local eats and sizzling chef-inspired creations, we are renowned for our exceptional dining experiences. Our fresh, creative cuisine is just the beginning. We strive to delight guests at every turn: candy walls, in-house bakeshops and a warm welcome at every turn.

TARGET CENTER Located in the heart of downtown Minneapolis, Target Center is one of the Midwest’s premier sports and entertainment destinations. Home to the NBA’s Minnesota Timberwolves and WNBA’s Minnesota Lynx, Target Center hosts a dynamic calendar of world-class concerts, sporting events, family shows, and private functions throughout the year. With versatile event spaces, exceptional hospitality offerings, and a commitment to delivering unforgettable experiences, Target Center provides a unique setting for events of all sizes. Our team is dedicated to creating memorable experiences through innovative event solutions, outstanding service, and a passion for bringing people together.

THE ROLE

The Event Sales Manager will be responsible for generating private event revenue from sales through various outreach channels including their own network of contacts and incoming leads. Additionally, the event sales manager will coordinate and collaborate with the food & beverage team to ensure seamless transition from a sale to execution of all events. The Event Sales Manager reports to the Senior Director of Sales and Strategy.

ESSENTIAL FUNCTIONS

• Exceed monthly and yearly revenue targets set forth by Senior Director
• Build relationships to provide repeat business
• Proactively create opportunities for new business with existing customers
• Provide superior and professional customer service to clients
• Perform responsibilities on day of events, including entertaining clients and fulfilling large group commitments
• Communicate regularly with food & beverage team and provide updates on market trends or needs for sales offerings
• Participate as needed in planning of event with F&B team to ensure sale meets operation expectations
• Provide event client feedback to food & beverage team after events
• Maintain the required number of outbound sales calls set by Senior Director
• Research, analyze, and develop special event profit generating opportunities
• Proactively solicit new business by, among other things, making sales calls and presentations, attending local trade shows, and engaging in other client prospecting in order to increase the size of the Organization’s potential client database
• Oversees and executes private events from load in to load out or with an Event Manager
• Create leads and develop long-term relationships in the event planning, production, and promotion communities, and with other relevant companies, organizations, and groups
• Prepare and provide required reports to the Senior Director of Sales including special event revenue reports, profit and loss statements, sales recaps, and departmental projections
• Obtain feedback from clients following each special event to determine and analyze client satisfaction, Organizational performance, and event-related risks and liabilities
• Perform other related duties, tasks, and responsibilities as required

QUALIFICATIONS

• Bachelor’s Degree in a related area of study preferred and 2-3 years’ related experience (sports, attractions, or hotel industry preferred)
• Excellent interpersonal, verbal and written communication skills; ability to communicate effectively at all levels both internally and externally
• Proficient in Microsoft Office, Salesforce and Adobe
• Able to simultaneously manage a high level of detail across multiple projects
• Able to work independently and manage time effectively
• Able to balance internal priorities with client expectations
• Resourceful, innovative and forward-thinking, with an entrepreneurial spirit
• Expertise in financial analysis and planning, budgeting, and marketing
• Working knowledge of local/regional markets, venue operations, and special events industries
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously
• Ability to effectively evaluate risks and liabilities of special events and venue rentals
• Be adept at negotiating with clients when required within the guidelines set
• Excellent self-accountability for high personal standards of conduct and professionalism
• Process-oriented, highly organized, fast/accurate, works well under pressure and meets deadlines
• Excellent interpersonal and communication skills
• Advanced computer skills, including proficiency in spreadsheet, database, and word processing programs
• Experience in a union work environment preferred
• Must have sufficient mobility to perform tasks including constant reaching, bending, stooping, wiping, pushing, and pulling for extended periods of time
• Specific vision abilities required by this job include close vision and the ability to adjust focus
• Must be flexible to work extended hours due to business requirements including late nights, weekends and holidays including all games and major stadium events
• Must have the ability to lift, push, pull approximately 25lbs
• Must be able to stand and/or walk for up to 10 hours during a single shift, while navigating ramps, stairs and elevators

COMPENSATION

Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.