Principal Strategic Development Manager, Creative Professionals

Adobe; Atlanta (GA); On-site; USD 172,000 - 290,000; Full time

Job summary

Adobe seeks an experienced Strategic Development Manager to drive GenAI adoption and enterprise solutions for Creative Cloud and Firefly platforms. You will own post-sales enablement, run demos, and partner with CS, Sales, and Product to grow AI-driven consumption across agencies and professional services.

You will present strategic roadmaps and ROI, manage technical enablement across customers, and travel 10–30% as needed to engage executive stakeholders and accelerate adoption of Adobe's

Qualifications

• 7–10 years in customer-facing roles such as Solutions Consultant or Product role.
• Experience presenting to executives and guiding strategic decisions.
• Ability to translate AI capabilities into customer value and ROI.
• Comfort with enterprise software ecosystems and complex deployments.
• Willing to travel 10–30% as needed.

Responsibilities

• Drive GenAI adoption within Creative Cloud across strategic agencies and services organizations.
• Lead enterprise demos, pilots, and proofs of concept for high-value use cases (Firefly, APIs, Custom Models).
• Engage customers on Firefly Enterprise API and Custom Model opportunities at scale.
• Support Foundation & Foundry workflows and asset production capabilities.
• Partner with CS, Sales, and Product to craft end-to-end enterprise solutions.
• Present roadmaps, ROI, and adoption strategies to executives and teams.
• Lead customer advocacy activities and feed insights back to product strategy.

Skills

GenAI adoption

Creative Cloud

Executive presentations

Enterprise strategy

Travel readiness

Tools

Firefly API

Custom Models

AI integration

Video production workflows

Job description

Our Company Changing the world via digital experiences is what Adobe's all about. We give everyone, from emerging artists to global brands, everything they need to build and deliver exceptional digital experiences. We're passionate about empowering people to create beautiful and powerful images, videos, documents and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next breakthrough could be yours.

Position Overview

We are seeking an experienced, talented and motivated Strategic Development Manager to join our Creativity and Productivity Enterprise Customer Strategy and Success team. This role is perfect for individuals who are passionate about emerging solutions involving creative design, content production, and Artificial Intelligence. As a post-sales product specialist, you will help drive customer success and growth of our AI consumption business within our largest Enterprise creative agencies and professional services organizations. You will own driving adoption of Creative Cloud's generative AI capabilities, while also engaging with customers on Firefly Boards, Firefly APIs, Custom Models, Creative Foundations & Foundry opportunities. You will be responsible for managing the technical aspects of product enablement and adoption across specific customers, working closely with the assigned Customer Success Manager. You will play a pivotal role in helping our customers understand and leverage Adobe's enterprise software solutions, particularly within the Advertising and Professional Services industries, with a focus on creative workflow transformation and AI-driven consumption growth. A consultative approach, being comfortable engaging in strategic planning, solution development, technical business enablement, and process management, presenting and demoing to customer groups of all sizes, all while driving adoption of our emerging solutions will be the key to your success in this role.

Key Responsibilities

• Drive growth of GenAI adoption within Creative Cloud, including GenAI MAU, credit consumption, and net new revenue, across a portfolio of strategic creative agencies and professional services organizations.
• Lead enterprise demos, pilots, and proofs of concept for high-value use cases utilizing Firefly, AI Assistant, Custom Models, Video Production, Firefly Boards, and 3P integrations.
• Engage customers on Firefly Enterprise API and Custom Model opportunities, including asset creation at scale, edit production assets, and localization/translation use cases.
• Support customer engagement on Creative Foundations & Foundry, including world creation, review & approval workflows, and WIP asset storage in Frame.
• Partner with Customer Success Managers, Sales, and Product teams to develop customized end-to-end enterprise solutions for your customers.
• Engage executive and technical stakeholders to present strategic roadmaps, ROI, and adoption strategies tied to consumption and usage goals.
• Drive customer advocacy activities, including live events, webinars, and Adobe Days.
• Capture customer insights to feed back to and influence product and go-to-market strategy.

Minimum Requirements

• Creative Expertise: Extensive design experience including mastery of Creative Cloud solutions, including Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Firefly, and/or other API solutions as a bonus.
• Customer-Facing Experience: 7-10 years of experience in a customer-facing role such as Solutions Consultant, Sales Engineer, or Technical Sales, and/or in a Product Management / Product Evangelism role.
• Technical Competence: Validated experience working in enterprise software and ability to grasp, adopt and teach new solutions quickly.
• Presentation Skills: Strong ability to deliver engaging and persuasive software demonstrations both in-person and virtually, to audiences of all titles and sizes. Compelling on-camera presence for virtual engagement with customers.
• AI Fluency: Foundational understanding of how artificial intelligence works, including its historical evolution and where the technology is headed, with the ability to translate that knowledge into credible customer conversations.
• Consultative Approach: Ability to employ an advisory approach to comprehend business gaps and propose appropriate solutions.
• Interpersonal Skills: Excellent verbal and written communication skills, capable of conveying intricate technical concepts clearly and concisely.
• Travel Availability: Travel as required for the role, potentially making frequent trips. 10% - 30% travel.
• Self-Starter: Ability to work independently, lead commitments, and deliver on deadlines successfully.

Desired Skills and Qualifications

• Domain Knowledge: Deep understanding of roles and inner-workings of creative agencies and/or in-house creative teams, through use of emerging technologies.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth.

We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let’s Adobe together. At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race, color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.

AI Use Guidelines for Interviews

Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process. At Adobe, we empower employees to innovate with AI - and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $171,900 - $289,900 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $200,200 - $289,900. In New York, the pay range for this position is $200,200 - $289,900. In Illinois, the pay range for this position is $191,000 - 276,500. At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives in the form of the Annual Incentive Plan (AIP). In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices

California: Fair Chance Ordinances Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado: Application Window Notice If this role is open to hiring in Colorado as listed on the job posting, the application window will remain open until at least the date and time stated above in Pacific Time, - (truncated).

Massachusetts: Massachusetts Legal Notice It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you.

Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer. There's more than meets the eye when it comes to Adobe. Take the quiz and see how well you know us!

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race, color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email [e-mail].