Principal, Strategic Account Analytics

Epsilon; Chicago (IL); On-site; USD 128,000 - 238,000; Full time

Benefits offered by this job

Flexible time off

Paid holidays

Parental leave

Health coverage

401(k)

Tuition assistance

Job summary

Epsilon is seeking an senior analytics leader in Chicago to develop analytics roadmaps and measurement strategies that drive client objectives and revenue growth. You will partner with Sales and agency teams to influence campaign planning and translate insights into actionable recommendations.

Ideal candidates have 10+ years in analytics or marketing measurement, strong data storytelling, and experience with identity-based measurement, attribution, and marketing mix modeling, including GA and

Qualifications

• Bachelor's degree in a related field and 10+ years of experience in analytics or marketing measurement.
• Strong skills in handling large datasets, storytelling, and influencing stakeholders, plus knowledge of digital marketing and measurement methodologies.
• Experience with identity-based measurement, attribution, incrementality testing, marketing mix modeling, and familiarity with GA/Adobe Analytics is preferred.

Responsibilities

• Develop analytics roadmaps and measurement strategies to support client objectives and revenue growth.
• Partner with Sales and agency teams to influence campaign planning and investment decisions.
• Translate analytical findings into actionable recommendations and mentor analytics staff.

Skills

Data storytelling

Influencing stakeholders

Large datasets

Digital marketing

Measurement methodologies

Education

Bachelor's degree

Tools

Google Analytics

Adobe Analytics

Job description

Responsibilities

Responsibilities include developing analytics roadmaps, measurement strategies, and data-driven recommendations to support client business objectives and revenue growth. The role involves partnering with Sales and agency teams to influence campaign planning and investment decisions, translating analytical findings into actionable recommendations, guiding advanced analyses, consulting on measurement methodologies, leveraging AI tools, and mentoring analytics staff.

Requirements

Requires a Bachelor's degree in a related field and 10+ years of experience in analytics, marketing measurement, or related areas. Must have strong skills in handling large datasets, storytelling, influencing stakeholders, and knowledge of digital marketing and measurement methodologies. Experience with identity-based measurement, attribution, incrementality testing, marketing mix modeling, and familiarity with platforms like Google Analytics and Adobe Analytics is preferred.

Benefits

Benefits include flexible time off, paid holidays, parental leave, health coverage, 401(k), tuition assistance, and more.

Salary

Salary range is $127,900 to $237,500 annually.

Location

Location: Chicago, Illinois, United States.