Principal Product Marketing Manager, DataAI Privacy

Veeam; San Jose (CA); On-site; USD 264,000 - 440,000; Full time

Benefits offered by this job

Unlimited PTO

Paid holidays

Medical, dental, vision

401(k) match

Parental leave

Job summary

Veeam is seeking a Senior Principal Product Marketing Manager for DataAI Privacy. You will own positioning, messaging, and launches in a fast-moving market, turning regulatory insight into clear narratives that win.

You'll lead competitive strategy, enablement content, and field campaigns while collaborating with product, sales, and executives. A passion for protecting privacy and driving differentiating storytelling is essential.

Qualifications

• 10+ years in product marketing, preferably in enterprise software, cybersecurity, or data privacy.
• Strong familiarity with global privacy and AI regulations and related products.
• Proven ability to differentiate products with clear positioning and messaging.

Responsibilities

• Own positioning and messaging for DataAI Privacy aligned with the portfolio story.
• Lead competitive positioning and win/loss messaging with intelligence teams.
• Translate regulations into compelling messaging, content, and enablement.
• Lead end-to-end launches across product, sales, and marketing.
• Build campaigns, content, and assets to drive demand and pipeline.
• Create sales enablement content and plays for sellers.
• Be the public voice at events, webinars, and customer conversations.
• Support analyst engagements with positioning materials.
• Provide market feedback to product and pricing teams.
• Measure programs and optimize based on pipeline impact.

Skills

Data privacy

Positioning & messaging

Public speaking

Analytical thinking

Cross-functional leadership

Industry know-how

Job description

San Jose, CA, USA

Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world’s biggest brands.

About the Role

As Principal Product Marketing Manager,you'llown product marketing for VeeamDataAIPrivacy, part of the VeeamDataAICommand Platform.DataAIPrivacy helps organizations automate their privacy obligations across global data and AI regulations, reducing the complexity of meeting privacy requirements through data context and automated controls.

You'llown positioning, messaging, launches, campaign content, and sales enablement forDataAIPrivacy in an established, fast-moving market where sharp differentiation wins.You'llbe the hands-on expert who turns market, regulatory, and competitive insight into the stories, content, and enablement that move pipeline and win rate.

This is a senior role with the opportunity to grow with the business, for someone who leads with craft and can hold theirown withproduct, sales, and executive leadership.Above all, you'repassionate about protecting the privacy of people's data while helping companies reduce the complexity of meeting privacy requirements.

What You’ll Do

• Own positioning and messaging: Set the positioning, messaging, and narrative for Veeam DataAI Privacy, aligned to the portfolio story that unites Veeam's data resilience, data security, and AI trust capabilities
• Win on differentiation: Own competitive positioning in a crowded market, sharpening win themes, objection handling, and battle cards with competitive intelligence teams, and turning win/loss insight into messaging that lands
• Turn regulation into advantage: Translate evolving global privacy and AI regulations into messaging, content, and enablement that help customers act and sellers win
• Lead launches: Lead DataAI Privacy launches end to end, from planning through execution, driving readiness across product, sales, and marketing so every launch lands with impact
• Fuel campaigns: Build the messaging, content, and assets that demand generation and field marketing campaigns run on, and use what you learn to sharpen the next wave
• Drive sales enablement: Create the messaging, plays, training, and partner-ready content that help sellers win, and build material that sales actually uses
• Be the expert voice: Be the speaker and public face for DataAI Privacy, representing Veeam at industry events, webinars, and customer conversations, and own the messaging, content, and presentations from build to delivery
• Support analyst engagement: Contribute to industry analyst briefings and build the materials that showcase Veeam's positioning
• Bring the market insight: Feed voice of customer, win/loss insight, and market trends into product management, and bring market input into pricing and packaging decisions
• Measure what works: Track how your programs move pipeline and win rate, and use the data to double down on what's working

What You’ll Bring

• 10+ years of experience in product marketing, preferably in enterprise software, cybersecurity, or data privacy
• Strong familiarity with the data privacy and compliance landscape: products, competitors, and global privacy and AI regulations
• Deep positioning, messaging, and content craft, from executive narratives to launch content to sales enablement, witha track recordof differentiating products in competitive markets
• Strong public speaking, written, and verbal communication skills, spanning industry events, executive presentations, and analyst engagements; a proventrack recordisa must
• Strong analytical skills, with a history of turning market and performance data into decisions
• Strong influencing skills, with the ability to align peers and senior leaders across product, sales, and marketing

#LI-SO2

What you’ll get

• Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
• Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
• Medical, dental, and vision coverage starting on your first day
• Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
• 401(k) retirement plan with company matching contributions
• Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
• AirVet: 24/7 virtual veterinary care at no cost
• Legal services, identity protection, and supplemental health insurance options
• Tax-advantaged spending accounts for healthcare, dependent care, and commuting
• Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning

Pay Transparency

Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.

In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.

Compensation Range (TTC / OTE)

$237,100 - $440,200 USD

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