Principal Product Marketing Manager, Competitive

Ladders; United States; Remote; USD 168,000 - 286,000; Full time

Benefits offered by this job

Comprehensive health, financial, and w

Flexible Paid Time Off

Equity compensation and employee stock

Growth and Development Fund

Parental leave

Access to Team Member Resource Groups

Job summary

Ladders is seeking a Principal Product Marketing Manager, Competitive to lead competitive positioning for AI- and agentic-software-focused solutions. You will translate market intelligence into clear guidance, partnering with product, sales, executives, and analysts to sharpen messaging and support growth initiatives.

Remote in the US is preferred; compensation ranges from $168,000 to $285,600 annually. You will own the competitive narrative, drive win/loss insights, and influence go-to-market

Qualifications

• 5-7 years of experience in product marketing or related field.
• Deep understanding of SDLC and DevSecOps.
• Proven track record of improving competitive positioning with measurable results.

Responsibilities

• Own competitive positioning for AI and agentic software development.
• Establish an agile operating rhythm to convert competitive signals into actionable insights.
• Provide product teams with strategic recommendations based on competitive analysis.
• Develop competitive assets and objection-handling strategies for sales teams.
• Collaborate on competitor displacement campaigns to drive pipeline growth.
• Brief executives and analysts on the competitive landscape.
• Elevate competitive standards across the product marketing team.

Skills

Communication skills

Strategic thinking

Data-driven

Leading cross-functional teams

Job description

For our client, we are seeking a Principal Product Marketing Manager, Competitive to join the team of a leader in the Information Technology space.

This role will shape competitive positioning for AI- and agentic-software-focused solutions, with a strong emphasis on translating market intelligence into clear, actionable guidance. You will partner closely with product, sales, executive, and analyst-facing stakeholders to sharpen messaging, strengthen objection handling, and support growth initiatives. The position calls for a strategic product marketer who can turn competitive signals, win/loss insights, and technical complexity into narratives that help the business win in the market.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $168,000 – $285,600 annually

Responsibilities

• Own competitive positioning for AI and agentic software development
• Establish an agile operating rhythm to convert competitive signals into actionable insights
• Provide product teams with strategic recommendations based on competitive analysis
• Develop competitive assets and objection-handling strategies for sales teams
• Collaborate on competitor displacement campaigns to drive pipeline growth
• Brief key stakeholders, including executives and analysts, on the competitive landscape
• Elevate competitive standards across the product marketing team

Qualifications

• 5-7 years of experience in product marketing or related fields
• Deep understanding of the software development lifecycle (SDLC) and DevSecOps
• Proven track record of enhancing competitive positioning with measurable results
• Established thought leadership in AI and agentic software development
• Strong communication skills for translating technical concepts into clear narratives
• Experience engaging with executives, investors, and industry analysts
• Self-directed and data-driven approach to strategy using win/loss insights

Benefits

• Comprehensive health, financial, and well-being support
• Flexible Paid Time Off
• Access to Team Member Resource Groups
• Equity compensation and employee stock purchase plan
• Growth and Development Fund
• Parental leave

Our client is an equal opportunity employer.