Principal Product Manager, AI Ads Monetization (Hybrid)

ViacomCBS; Burbank (CA); On-site; USD 177,000 - 265,000; Full time

Benefits offered by this job

Health benefits

Paid time off

Streaming subscriptions

Job summary

Skydance, a leading global media and entertainment company, is seeking a Principal Product Manager for Ads Monetization (Consumer AI) in Burbank. You will own the vision and roadmap for ML-driven ad monetization across Paramount+ and Pluto TV, balancing revenue with viewer experience while collaborating with data scientists and ML engineers.

In this hybrid, high-impact role, you will partner with Ads, Sales, Operations and Finance to define AI/ML solutions, establish evaluation frameworks, and

Qualifications

• Bachelor’s degree in Computer Science, Engineering, Statistics, Business or a related field, or equivalent practical experience.
• 10+ years of product management experience, including 5+ years managing advertising, ad tech or monetization products.
• Extensive knowledge of how ML is applied to advertising problems such as ranking, prediction, forecasting and optimization, with 3+ years shipping ML-driven products in partnership with data scientists and ML engineers.
• Working knowledge of the ad serving and decisioning stack, including auctions, pacing, outcome management, and supply- and demand-side technologies.
• Expertise in experimentation and measurement, including defining success metrics, A/B testing and interpreting results to drive decisions.
• Knowledge with generative AI and LLM product concepts, including evaluation and iteration.
• Proven ability to lead cross-functionally without direct authority and to communicate clearly with senior executives.

Responsibilities

• Own the vision, strategy and roadmap for AI/ML-driven ads monetization across Paramount+ and Pluto TV, spanning areas such as ad decisioning, result optimization, pacing, forecasting and personalization.
• Drive ML-powered optimization of ad systems by partnering with data scientists and ML engineers to define model objectives, constraints and success metrics.
• Serve as the AI/ML product partner to the Ads team. Gather needs from Ad Sales, Ad Operations, Planning and Finance, and shape them into AI/ML solutions.
• Define requirements and evaluation frameworks for ML-based products, including data needs, experiment design, A/B testing and ongoing model performance monitoring.
• Influence stakeholders at all levels, including Engineering, Data Science, Ad Sales, Ad Operations, Finance, Legal and Privacy.
• Raise the bar for product practice by mentoring other product managers, setting standards for how ML products are scoped and measured.

Skills

ML in ads

Ad tech monetization

Cross-functional leadership

A/B testing

Generative AI concepts

SQL

Python

Ad serving stack

Education

Bachelor’s degree in CS/Engineering/Statistics/Business

Tools

SQL

Python

Job description

Skydance, a leading global media and entertainment company, is seeking a Principal Product Manager for Ads Monetization (Consumer AI) in Burbank. You will own the vision and roadmap for ML-driven ad monetization across Paramount+ and Pluto TV, balancing revenue with viewer experience while collaborating with data scientists and ML engineers.

In this hybrid, high-impact role, you will partner with Ads, Sales, Operations and Finance to define AI/ML solutions, establish evaluation frameworks, and