SundaySky is a SaaS platform that enables enterprises and upper mid-market organizations to deliver highly personalized video experiences at scale across the customer lifecycle. Our platform combines generative AI, real-time rendering, personalization, distribution, and analytics to help customers create relevant video experiences that improve engagement, conversion, and long-term relationships.
Founded in Tel Aviv in 2007, SundaySky serves leading organizations across banking, financial services, insurance, and other enterprise industries. In 2022, SundaySky received a $100M investment from Clearhaven Partners to support our continued transformation and growth as a SaaS business.
Today, SundaySky is EBITDA positive, generates $25M+ in revenue, employs approximately 80 people globally, and operates in a rapidly growing enterprise video market.
About the Role
We are seeking a Principal Engineer to provide hands‑on technical leadership across SundaySky's product and platform.
This is a senior individual‑contributor role for an engineer who can translate ambiguous business and product goals into durable architecture, lead complex cross‑platform initiatives, and improve how engineering teams design and deliver software.
The ideal candidate combines deep full‑stack and distributed‑systems expertise with strong product judgment and the ability to influence through technical credibility. You will remain close to the code while shaping technical direction across video creation, personalization, rendering, data, AI, distribution, and shared platform capabilities.
Key Responsibilities
- Define and evolve the architecture of our multi‑tenant SaaS platform across frontend applications, backend services, data systems, integrations, media pipelines, and cloud infrastructure.
- Lead technical strategy and design for high‑risk, ambiguous, and cross‑cutting product and platform initiatives.
- Translate business strategy, product requirements, and customer needs into scalable technical solutions and executable implementation plans.
- Remain hands‑on by prototyping critical paths, contributing production code, reviewing high‑impact changes, and solving complex engineering problems.
- Establish architectural principles, service boundaries, integration patterns, data contracts, and engineering standards.
- Modernize established platform components while maintaining business continuity and customer commitments.
- Identify and address systemic risks related to scalability, performance, reliability, availability, security, privacy, and maintainability.
- Guide architecture across video creation, rendering, personalization, media processing, analytics, asset management, and distribution.
- Shape the use of generative AI, LLMs, synthetic media, and AI‑assisted engineering tools across the product and development lifecycle.
- Partner with Product, UX, Engineering leadership, DevOps, QA, and Security to balance customer value, delivery speed, and long‑term technical health.
- Lead architecture reviews, technical discovery, design reviews, and cross‑team alignment.
- Create engineering leverage through reusable services, frameworks, automation, developer tooling, and shared standards.
- Mentor engineers and raise the quality of technical decision‑making through code reviews, design feedback, and technical guidance.
- Improve observability, incident response, capacity planning, root‑cause analysis, and overall operational resilience.
- Communicate technical strategy, tradeoffs, risks, and architectural decisions clearly to both technical and non‑technical stakeholders.
Required Qualifications
- Approximately 12+ years of professional software development experience, including significant technical leadership in production SaaS environments.
- Demonstrated experience designing, building, and operating complex, business‑critical software platforms at scale.
- Advanced experience with modern frontend architecture, preferably React, including complex workflow‑oriented applications.
- Deep expertise in distributed systems, service architecture, APIs, asynchronous workflows, event‑driven systems, background processing, and failure handling.
- Strong experience with relational and non‑relational data architecture, schema design, migrations, integrity, and performance optimization.
- Experience designing enterprise integrations involving APIs, identity providers, data platforms, webhooks, file exchange, or event‑based interfaces.
- Strong cloud‑native architecture experience, preferably AWS, including containers, serverless services, networking, storage, compute, and deployment patterns.
- Experience with CI/CD, infrastructure‑as‑code, automated testing, observability, and production operability.
- Strong understanding of application and platform security, authentication, authorization, tenant isolation, secrets management, and data protection.
- Experience designing systems for scalability, resilience, high availability, and disaster recovery.
- Demonstrated ability to modernize mature platforms while continuing to deliver customer‑facing capabilities.
- Ability to lead architecture and implementation across multiple teams without relying on formal authority.
- Strong written and verbal communication skills.
Preferred Experience
- Video, audio, media processing, animation, rendering, transcoding, creative tooling, or digital asset management.
- Generative AI, LLMs, RAG, agentic workflows, prompt orchestration, or AI‑generated media.
- Configurable enterprise platforms, internal developer platforms, reusable services, permissions, workflows, auditability, or governance controls.
- High‑throughput job orchestration, message queues, event buses, streaming systems, or distributed processing.
- Enterprise data connectivity, CRM/customer‑data platforms, personalized content systems, or regulated industries.
- Set coherent technical direction across multiple products and teams.
- Personally solve high‑leverage technical problems while enabling others to execute.
- Convert ambiguous goals into clear architecture, milestones, ownership, and delivery paths.
- Make consequential technical decisions with incomplete information and articulate tradeoffs clearly.
- Identify systemic risks and architectural constraints before they become production or delivery issues.
- Create leverage through platforms, standards, tools, documentation, and mentoring.
- Influence teams through technical credibility and evidence rather than formal authority.
- Balance near‑term business needs with scalability, reliability, security, maintainability, and long‑term platform evolution.
- Demonstrate accountability for the overall health and evolution of the platform.
Base salary: $225,000-$250,000 annually
Additional compensation and benefits include an annual bonus, equity, 401(k), medical, dental, and vision insurance, short‑term disability coverage, and paid parental leave.
SundaySky is an equal‑opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Different makes us better.