Principal Designer, Motion

WeWork; New York (NY); On-site; USD 105,000 - 140,000; Full time

Benefits offered by this job

20 days PTO

13 paid holidays

80 hours paid sick time per year

16 weeks parental leave

Competitive healthcare benefits

401k plan

Life and AD&D insurance

Job summary

WeWork is seeking a Principal Designer, Motion to lead hands-on motion design work and bring the Global Creative Director's vision to life across campaigns, social, web, and events. You will spend most of your week in After Effects while shaping ideas worth animating, collaborating with marketing and creative partners.

The role emphasizes a strong reel, expertise in After Effects, Premiere, Photoshop, Illustrator, and Figma, plus a deep grasp of design fundamentals and pacing.

Qualifications

• 8+ years in motion design and video.
• A reel of strong work with link and password.
• Deep After Effects and Premiere proficiency.
• Strong Photoshop, Illustrator, and Figma skills.
• Solid understanding of typography, composition, color, and pacing.

Responsibilities

• From Brief to Final Frame: work from the Creative Director's direction to deliver finished video.
• Craft concepts, storyboards, and style frames.
• Create 2D animation, motion graphics, titles, and design-led video for social, paid, web, sales, and events.
• Edit footage: pacing, color, sound, music, and multiple versions.

Skills

Motion design

Video editing

After Effects

Premiere Pro

Design fundamentals

Self directed

Presentation

Filming

Tools

After Effects

Premiere Pro

Photoshop

Illustrator

Figma

Job description

About Us

At WeWork, we provide flexible workspace solutions to help businesses of all sizes thrive in more than 37 countries worldwide. The future of work is here, and we're not just a part of that movement-we're leading it. United by a desire to build a global community, our purpose is to give members the support to do their best work, and the space to take their ideas to new heights. Join us as we empower tomorrow's world at work.

About the Opportunity

WeWork is in the middle of a very good story. A comeback that just landed us on TIME's 2026 list of the most influential companies in the world. Join our nimble creative team as we build the next chapter of the WeWork brand, everywhere it shows up: global campaigns, social, paid media, web, events, and the rooms our sales teams walk into.

We are looking for a Principal Designer, Motion to work directly with our Global Creative Director, who leads the brand vision and creative direction. You'll take that vision and bring it to life through motion design. This is a hands-on role within a team that is always crafting something new. If you want to spend most of your week in After Effects and the rest of it shaping ideas worth animating, come talk to us.

A smarter way to work. Frame by frame.

What You'll Do

From Brief to Final Frame Working from the creative direction set by the Global Creative Director

• Run your projects from brief to finished video.
• Craft concepts, storyboards, and style frames from the Creative Director's vision.
• Bring your own ideas to your projects and to team brainstorms.
• Present your work to the team and marketing partners.

Animation, Edit, and Finish This is where most of your week goes

• Craft every frame, from first sketch to final cut.
• 2D animation, motion graphics, titles, and design led video for social, paid, web, sales, and events.
• Edit footage: pacing, color, sound, music, and versions for every format.
• Shoot your own idea when a project calls for it.
• Guide external partners so their animation meets our standards.
• Work with Ops on timing and flag risk early

Craft, Toolkits, and Standards

• Help build our motion guidelines with the Creative Director: timing, transitions, type, and sound.
• Craft After Effects and other motion toolkits so the team can version work without starting from zero.
• Keep clear standards for files, aspect ratios, captions, accessibility, and licensing.

How You Work

• Spot the opportunity, bring the idea, and move before you are asked.
• Share new skills and learnings with the team, and help lift our animation and video work.
• Run creative tests with Performance Marketing, and let the results sharpen the next round.
• Understand the AI tools that unlock speed, without dropping the craft bar.

About You

• 8+ years in motion design and video, including ideas that were yours.
• A reel of strong work you carried from idea to finish. Link and password, please.
• Deep After Effects and Premiere. Strong Photoshop, Illustrator, and Figma.
• You understand design fundamentals like type, composition, color, and pacing. Your work looks designed, not just animated.
• Self directed. You take a brief and come back with options.
• Comfortable presenting and explaining your work.
• Can shoot your own footage and cut it well.

Bonus Points

• B2B experience. Real estate, hospitality, or professional services.
• Versioning work for different markets and languages.
• 3D or compositing, though not a big part of what we make today.

Compensation & Benefits

Base Pay:$105,000 to $140,000 annually

Incentive Compensation:WeWork employees are eligible to participate in an incentive plan specific to their role. Your recruiter will detail what incentive plan is applicable to this specific role. WeWork incentive plans are subject to the terms of the applicable incentive compensation plan, which will be made available to you after commencing employment. WeWork reserves the right to amend its incentive plans, and nothing in this job requisition or any other document creates a right to a specific incentive plan payment.

Benefits:Full-time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment), including: 20 days of PTO, approximately 13 paid holidays, and 80 hours of paid sick time per full calendar year; 16 weeks paid parental leave; competitive healthcare benefits; 401k plan; and life and AD&D insurance.

Life at WeWork

Being a WeWorker is more than just a job. We believe the magic of work is sparked by the passion you bring, the places you go, the people you meet and the purpose you follow. And it starts here. Here you will brush shoulders with those who dare to dream and do. Here you will be welcomed by a community that embraces and inspires you-because together we can achieve more. Here we challenge ideas, and explore new ways of getting things done. Whether you are part of ourEmployee Community Groups, or part of a global project, we ask you to bring your open-minded attitude and collaborative spirit. In return, you will be part of a team where your unique perspectives are celebrated.

WeWork is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon gender, sexual orientation, marital or civil status, pregnancy (or pregnancy-related conditions), gender identity or expression, transgender status or gender reassignment, race, color, national origin or ancestry, citizenship, religion or religious beliefs, age, physical or mental disability, genetic information (including genetic testing and characteristics), military or veteran status, or any other grounds or characteristic that is protected under the law. WeWork is also proud to be an affirmative action employer with respect to veterans and individuals with disabilities.