Principal Design Lead: Visual Storytelling & Brand Systems

Intuit

Mountain View (CA)

On-site

USD 183,000 - 247,000

Full time

4 days ago

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Job summary

Intuit in Mountain View, CA is seeking a craft-obsessed Principal Design Lead to translate our narrative into a world-class visual identity. You will own the graphic language, scale its system, and partner across copy, video, and motion design to drive impact for employees and external audiences.

We expect 10–15 years of design leadership in fast-growth brands or top agencies, with deep branding, typography, and design-systems expertise.

Qualifications

10–15 years of design leadership experience in high-growth brand teams or top-tier agencies.
Deep expertise in branding, layout, typography, and creation of comprehensive design systems.
Excellent written and verbal communication skills with the ability to articulate a strategic design approach.
A collaborative, positive team player who overcomes obstacles through creative problem-solving.

Responsibilities

Visual storytelling: translate business strategies into high-end graphic expressions for internal and external audiences.
System evolution: evolve and scale the brand identity into a dynamic visual system across touchpoints.
Creative partnership: act as strategic partner to copy, video, and motion design leads.
Design excellence at scale: maintain a high bar for craft and consistency across projects.