Pricing & Marketing Analytics Analyst

Publicstorage; Frisco (TX); Hybrid; USD 70,000 - 100,000; Full time

Job summary

Public Storage values data-driven decision-making and seeks a Business Analyst to support pricing and marketing operations through data analysis, reporting, and process improvement. The role collaborates with Pricing, Marketing, Finance, Operations, and Data Science teams to inform strategic decisions and optimize revenue.

The candidate should be analytical, detail-oriented, and proficient with large datasets, storytelling with data, and delivering clear recommendations to stakeholders.

Qualifications

• Bachelor's degree or higher in a business/analytical field.
• 2+ years in business/marketing/pricing analytics or related roles.
• Strong analytical and problem-solving skills with ability to interpret data into insights.
• Experience with reports, dashboards, KPIs, and performance metrics.
• Proficiency in Microsoft Excel (formulas, lookups, pivot tables).

Responsibilities

• Analyze pricing, occupancy, customer, promotional, and marketing performance data to identify trends, risks, opportunities, and actionable business insights.
• Prepare recurring and ad hoc reports, dashboards, scorecards, and analyses to support pricing decisions, campaign performance reviews, and leadership reporting.
• Support business analysis related to rates, discounts, promotions, lead performance, conversion trends, customer acquisition, and revenue optimization initiatives.
• Partner with stakeholders to gather business requirements, define reporting needs, clarify success metrics, and support data-driven recommendations.
• Help evaluate marketing channel performance, campaign effectiveness, customer response trends, and ROI across programs and initiatives.
• Support pricing analysis by reviewing rate changes, market trends, demand patterns, competitor activity, and property-level performance indicators.
• Assist with testing, validation, and result tracking for pricing changes, promotional campaigns, system updates, and process enhancements.
• Translate business questions into structured analysis, reporting outputs, summaries, and clear recommendations for stakeholders.
• Monitor data quality, reporting consistency, and KPI definitions, partnering with technical teams to research and resolve data issues as needed.
• Support the preparation of presentations, executive summaries, and business materials that communicate findings, recommendations, risks, and next steps.
• Help maintain documentation for business definitions, reporting logic, recurring analyses, and process workflows.
• Assist with special projects, performance deep dives, forecasting support, and strategic analysis across pricing and marketing functions.

Skills

Analytical thinking

Problem solving

Communication

Education

Bachelor's degree in Business, Marketing, Finance, Economics, Statistics, Data Analytics, or a related field

Tools

BI tools

SQL

Data visualization platforms

Excel

Job description

Public Storage values data-driven decision-making and seeks a Business Analyst to support pricing and marketing operations through data analysis, reporting, and process improvement. The role collaborates with Pricing, Marketing, Finance, Operations, and Data Science teams to inform strategic decisions and optimize revenue.

The candidate should be analytical, detail-oriented, and proficient with large datasets, storytelling with data, and delivering clear recommendations to stakeholders.