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Equifax, Inc. is seeking a Practice Director to align products and services with the needs of federal and state government market segments. This role requires deep market knowledge, target market planning, and the ability to influence across sales, product, and pricing teams.
You will act as an SME, support development of policy-aligned offerings, and drive deal strategy with executive stakeholders across public sector accounts.
The Practice Director is responsible for managing the ongoing alignment between the company’s products and services with the needs, trends, and preferences of the assigned market segments. The Practice Director possesses a deep understanding of assigned market segments and is capable of developing effective near to long term market plans. Serves as an SME to help Sales, Product, D&A, Pricing and other COEs fully understand agencies, programs and policies. Serves as an SME to support development of product offerings that drive sustainable market share. The Practice Director leverages established and new relationships with federal, state and industry to maintain a high level of awareness and familiarity of key internal and external influencers – including state operations capabilities, economic shifts, compliance and regulatory issues and relevant technology advances.
Unlike a traditional Solutions Engineer or Technical Solutions Consultant—who focuses on technical validation, product demonstrations, and hands-on proof-of-concepts the Practice Director focuses on macro-level policy alignment, agency mission mapping, executive positioning, and deal strategy. You will sit at the intersection of domain policy, executive client advisory, and revenue generation.
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