PR Specialist, AI

Apple, Inc.; United States; On-site; USD 140,000 - 210,000; Full time

Job summary

Apple, Inc. is seeking an AI PR Specialist to shape the global narrative around generative AI, working at the intersection of hardware, software and services.

You will monitor media, manage relations with reporters and content creators, and prepare briefing materials for executive audiences. Ideally you have 2+ years in PR or related roles, excellent written and verbal English, a collaborative mindset, and the ability to manage multiple projects under pressure while maintaining high attention to

Qualifications

• 2+ years of experience in public relations, PR agency or corporate settings.
• Experience working directly with reporters and content to shape positive media coverage.
• Excellent command of English, both written and verbal.
• Bachelor's degree or equivalent experience in a relevant field.

Responsibilities

• Media monitoring and social analysis.
• Media relations and work with content creators.
• Create executive briefing materials, presentations, press materials, and more.
• Collaborate across teams to inform strategy and storytelling for AI initiatives.

Skills

Media monitoring

Media relations

Executive briefing materials

Press and creators

English proficiency

Project management

Cross-functional collaboration

Storytelling for AI

Public relations

Attention to detail

Education

Bachelor's degree in communications or equivalent

Job description

Apple's worldwide communications team informs the world about the company, our innovative products and services, and the values that drive our company. The team includes professionals with backgrounds in public relations strategy, journalism, buzz marketing, event production, and more. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career!

At Apple, we believe AI is one of the most profound technologies of our lifetime. As a specialist on the AI PR team, you will play a defining role in shaping the global narrative for the incredible capabilities powered by AI to the world. This role will help to inform the strategy and storytelling for Apple’s approach to generative AI, working at the intersection of hardware, software, and services.

• Media monitoring and social analysis
• Media relations and work with content creators
• Create executive briefing materials, presentations, press materials, and more
• 2+ years experience in public relations, PR agency or corporate settings
• Experience working directly with reporters and content to shape positive media coverage
• Ability to quickly analyze media coverage and sentiment, anticipate potential issues, and apply insights to the team’s work
• Excellent command of English, both written and verbal
• Bachelors degree in communications or equally relevant experience.
• Positive team-player who thrives working with others and is excited to represent Apple.
• A fast learner who is passionate about consumer technology.
• Creative thinker who has experience in or is excited to work with press and creators to drive meaningful impact for launches and momentum PR campaigns.
• Strong organizational skills, with the ability to focus, simplify tasks, and manage multiple projects and programs from start to finish under pressure.
• Exceptional written and verbal communication skills, with superb attention to detail.
• A self-starter with insatiable curiosity who connects dots quickly and sees around corners.
• Effective collaborator who will work cross-functionally across teams and geographies while demonstrating integrity at all times.
• Ability to quickly analyze media coverage and social sentiment for an executive audience.
• Bachelor's degree or equivalent experience.